Post on 19-Aug-2020
CARTO UPDATE TO JAPAN
Tokyo, May 18th 2018
BANKING & INSURANCE
CITIES & GOVERNMENT
REAL ESTATE
RETAIL
TRANSPORT & LOGISTICS
TELCO & UTILITIES
HEALTHCARE & PHARMA
MANUFACTURING
Risk AssessmentFraud DetectionGeomarketing
Smart CitiesOpen Data
Citizen ServicesPublic Safety
Investment AnalysisPricing OptimizationData Monetization
Site PlanningIndoor Mapping
Fleet Routing & Tracking
Mobility PlanningTerritory Management
Fleet Routing & Tracking
Network OptimizationData Monetization
Utility Analysis
Territory ManagementSite Planning
Healthcare Factor Analysis
Supply Chain OptimizationTerritory Management
Performance Management
WE SOLVE COMPLEX BUSINESS PROBLEMS USING LOCATION DATA
THE LOCATION IMPERATIVELOCATION INTELLIGENCE IS BECOMING MAINSTREAM
“New tools and access to data are now
allowing the power of location intelligence
to be unleashed across many more
business areas and to a much broader
base of users."
GARTNER, 2017
LI ADOPTION
COMPANIES
USERS
5%
9% 36%
20%
2017
2021
Announcements
DATA OBSERVATORYDON’T LET YOUR DATA LIMIT YOUR ANALYSIS
Augment your own data and broaden
your analysis with thousands of
datasets and measurements.
● Demographic segments
● Income, employment, and
family datasets
● Real estate and financial data
● Many more...
CARTOFRAMES
Seamlessly integrate CARTO into your
Jupyter Notebook Workflows
● Combine spatial analysis with python
workflows in notebooks
● Leverage Location Data Services and
Data Observatory in notebooks
● Spatially analyze and visualize data
from big data lakes
THE LOCATION INTELLIGENCE INTERFACE FOR DATA SCIENTISTS
API AUTH
BUILDER
ADVANCED GEOSPATIAL
ANALYSIS
CLOUD OR ON PREMISES GEO DATABASE
DATABASE CONNECTORS
DATA STREAMS
CARTO.JS, APIS, SDKS
LOCATION DATA SERVICESC
AR
TO
PLA
TF
OR
M
CORE COMPONENTS
THE CARTO PLATFORMMODERN ARCHITECTURE FOR SOLVING YOUR BUSINESS PROBLEMS
DEVELOPER INTERFACES
CARTOFRAMES
DATA AUGMENTATION
SPATIAL DATA VISUALISATION
SPATIAL ANALYSIS
LI
SO
LUT
ION
S TRAFFICO
URBAN CONGESTION
MANAGEMENT
YOUR SOLUTION
CUSTOM-BUILT LI SOLUTION
VODAFONE ANALYTICS
PARTNER-DEVELOPED
CUSTOM APP
3RD-PARTYSOLUTION
PARTNER-DEVELOPED
CUSTOM APP
CUSTOM BUILDSFAST, POWERFUL AND FLEXIBLE LI APPLICATIONS
The fastest path to creating solutions that drive business
outcomes exactly as required
● Easy-to-use, open source APIs & SDKs
● Location Data Services
● Built for developers and designers
● Native and custom analysis libraries
Solutions
Telco Data Monetization
Site Planning
CARTO RevealSite Planning made simple
REDUCED RISK OF SITE PLANNING
FAILURE
REDUCED RELIANCE ON
TECHNICAL EXPERTS
DEEPER PERFORMANCE
INSIGHTS
MONITOR SITE PERFORMANCE
MONITOR YOUR KPIs
Analyze key performance drivers with in-depth
customer profiling.
GO OMNICHANNEL SUCCESSFULLY
Fuse your online and offline sales data with third-
party data.
PICK THE RIGHT SITES, IN THE RIGHT LOCATIONS
Serve your customers through the channel they
want, where they want.
COMPARE SITE PERFORMANCE
CANNIBALISATION ANALYSES
Perform simple and intuitive analyses at high
granularity to evaluate site coverage.
CONSOLIDATION STRATEGY
Identify low-performing sites for potential closure or
repurposing.
MEASURE POTENTIAL
Predict the potential of one site against another by
using third-party data streams.
ANALYZE COMPETITOR SITES
MAP COMPETITORS
Map your competitors and gain insights on their
audience vs yours.
VISUALIZE CATCHMENT AREAS
Plot your catchment areas relative to competitors -
by drive time or walk time.
EXCEL IN YOUR EXPANSION STRATEGY
Drive your expansion strategy by considering
competitor density by area.
PREDICT FUTURE SITE SUCCESS
INVESTMENT ANALYSIS
Prioritize portfolio investment decisions using more
location context - including Real Estate data.
ADJUST RELEVANCE OF ANALYSIS VARIABLES
Use Reveal’s Target Index functionality to identify
potential hotspots in line with your strategy.
FORECAST SALES IN NEW VENUES
Predict sales and profits in new venues using
Machine Learning algorithms.
Sales Territory Analytics
CARTO SalesQuestis a Location Intelligence based Sales Territory Analytics solution.
DESIGN OPTIMAL
TERRITORIES
REDUCE SALES COSTS
BOOST SALES PRODUCTIVITY
COMPATIBLE WITH:
WIN MORE BUSINESS
DESIGN OPTIMAL TERRITORIES
LEAVE ZIP CODES BEHIND
Move away from traditional geographical
boundaries to customized territories.
ENSURER FAIRER DISTRIBUTION OF OPPS
Align territories to distribute leads and
opportunities more evenly between reps.
ALIGN YOUR TERRITORIES
Line up your territory design and assignment
criteria with your company go-market-strategy.
WIN MORE BUSINESS
BUILD NEW PIPELINE
Use multiple data streams to identify potential
new commercial hotspots.
SPOT GAPS IN YOUR FIELD
Identify geographical gaps for your hunters to
target to win new business.
LOOK AFTER THE RIGHT CUSTOMERS
Nurture and expand the right accounts in line
with your go-to-market strategy.
BOOST SALES PRODUCTIVITY
MORE TIME SELLING
Enable your reps to spend more time selling
rather than dealing with redundant paperwork.
MORE VISITS PER TRIP
Use location data to get the most out of
expensive national and international business
trips.
EXPLORE KEY CRM DATA IN SECONDS
Bring together the most important data about
your sales operation in an intuitive app -
increasing usage.
REDUCE SALES COSTS
BRING DOWN EXPENSES
Make strategic decisions on how to lower fuel and
expense costs in certain territories.
DRIVE HEADCOUNT DECISIONS
Identify which regions and territories need more
or less resources.
OPTIMIZE RESOURCE ALLOCATION
Use location data generated by your team to
optimize your field operations in the future.
Traffic Management
CARTO TrafficoA traffic management solution which makes it easy to use new data streams.
BETTER INFRASTRUCTURE
DECISIONS
INCREASE EFFICIENCY OF
INCIDENT RESPONSE
REDUCE TRAFFIC CONGESTION
REAL-TIME MOBILITY
DATA
MAKE BETTER INFRASTRUCTURE DECISIONS
SMARTER URBAN PLANNING
Drive future decisions around roads, bridges,
pedestrianized areas and transport routes using
new data sources.
ANALYZE HISTORICAL DATA
Look at traffic patterns during large city events
and public holidays to compare year on year.
MINIMIZE CITY DISRUPTIONS
Use crowdsourced data from the past to reduce
future disruptions to citizens in your city.
REDUCE TRAFFIC CONGESTION
GET INCIDENT INFORMATION FASTER
Gain insights from millions of Waze users
reporting through the Waze app.
DIVERSIFY REPORTING METHODS
Use innovative mobile data streams, gaining
new insights not provided by traditional
reporting methods.
REAL-TIME TRAFFIC PULSE
Bring together multiple real-time data streams
to measure the city’s traffic pulse.
INCREASE THE EFFICIENCY OF INCIDENT RESPONSE
DECREASE EXPENDITURE ON RESPONSE
Get to incidents faster, saving resources and
reducing the impact on your city.
EXPAND INCIDENT REPORTING REACH
Gain insights from locations where you do not
have hardware to report on traffic.
REDUCE EXPENDITURE ON REPORTING
Decrease expenditure on traditional traffic
reporting hardware such as cameras or sensors.
PREDICT THROUGH LOCATION
ありがとうございました
fernando@carto.com