Cart Deal - Start Up

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Transcript of Cart Deal - Start Up

CART DEAL

What is E - Commerce Buying and selling of product or service over

electronic systems such as the Internet and other computer networks.

Consists of 3 major types: - B2B

B2C

C2C

Barter process

Monetary Transaction

Street Vendors

Mail order Cataloguing

Teleshopping

E Commerce

E – Commerce market worth $6.79 billion in 2010.

Around 10 million online shoppers, growing at the rate of 30%.

E - Commerce in India

80%

2% 6%

5%

6%

Market Share

Online TravelDigital DownloadFinancial Services Other online servicesE - Tailing

infibeam.com indiaplaza.in tradus.in flipkart.com snapdeal.com cartdeal.com bookmyshow.com irctc.co.in yatra.com makemytrip.com

Top E – Commerce Websites

Multi - Product

Single Product

Formed in the year 2012 by Rohit Dhoundiyal, alumni of PHIMSR, Rasayani.

Initial funding of Rs. 2 million, and second funding did by Venture capital Accell India of $20 million.

Sales turnover of $150 million as of 2013.

35% growth during its first quarter.

As of today, Cash deal employs 2652 employees.

Cart Deal

Rohit. DCEO

Amey KoliCOO

Vikram BhopiHead

Operations

DevendraPresident,Technolo

gy

Ankita CPO

Organizational Structure

Clothing Beauty & Healthcare Bill payment & recharge

Footwear Pens & Stationary Jewellery

Mobiles & Accessories Gaming Photo printing

Watches, Bags & Wallets TV & Audio Packers & Movers

Cameras Movies & Music Home appliances

Computer Baby Care & Toys Gaming

Books & Magazines Flowers & Bouquet Painting & Sculptures

Pets Sports & Fitness Furniture

Ticket & Hotel booking Chocolates & Sweets Bill payment & recharge

Product Portfolio

Word of Mouth.

Widely used SEO(Search Engine Optimization).

Google Ad-words to reach online world.

Facebook fan page.

TV ads, banners & billboards.

Marketing Strategies

Payment options provided by “cartdeal” are as follows: -

COD (Cash on Delivery) Credit/Debit card Internet banking Cheque/Demand draft Club card Top-up

Payment Services

24/7 Trial purchase Refund & return Offers & discount EMI Free home delivery Reward points @ 1% Send Gifts Old vs. New Installation Facility

Add-on Services

The company is headquartered in Mumbai, Maharashtra.

CartDeal has offices, warehouses and customer service centres across many cities in India. These cities are: -

Mumbai Bangalore Chennai Delhi Kolkata Hyderabad

Locations

$1 billion sales turnover by 2020. Increasing number of warehouses in India. To enter into various new categories & expand new

ones. Everything will be available in future except groceries

& automobiles. Improving consignment delivery time.

Future Road Map