Beat Reporting J0 313

1897 Magazines in Canada: (CARD)Of these: B2B/Niche magazines….account for about 775 of them

MAG FACTS:

86% of Canadians read magazines90% + teenagers and under-24 read magazines

What are the top 5 most successful Canadian consumer magazines in 2010?

1. Chatelaine 2. Canadian living 3. Readers digest 4. Macleans 5. Canadian house and home Source: Magazines Canada

Flare (8) Hello! Canada (9) Style at Home (10) Now (14) Toronto Life (19) lou lou (20) glow (21) eye weekly (37) Outdoor Canada 50

Other top 50 finishers --

B2B/Niche magazines…339 new ones launched in Canada last 5 years

Are you killing trees orAre you changing the face of your topic?--Michael Brooke, Concrete Wave magazine

Consider your magazine as a community:Start a Facebook pageJoin existing online groups/develop contacts there

Make sure no one else is doing this niche-Research!!! Chapters. Online.

Now that you have a beat…what the @#$% are you going to do with it?

Check Blackboard. All the documents and links That you need are there. Under Course InformationAnd Course Documents

The Groups: You submit the names today Your Editors? You’ll find out next week.

How to write your proposal:Check Black Board. Also..Read the ADDENDUM