Post on 09-Apr-2018
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Business InformationSome of the latest thinking in
Business Information Analysis
Data Analytics Management Consulting,1999This document or any part of this document may be freely quoted or distributed eitherelectronically or in hard copy format, provided the identity and contact details of the author (ieJeff Popova-Clark) and this sentence are included and that none of the contents of the document
are altered.
Further articles are freely available at the Data Analytics web site: www.dataanalytics.com
ByJeff Popova-Clark BA, PGDipCogSci, MBA, AIMMSenior PartnerData Analytics Management Consulting3/4 Bushmead StreetNERANG QLD 4211Phone: +61 7 5527 2063Mobile: +61 0412 553 952Email: JeffP@dataanalytics.comwww: www.dataanalytics.com
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Collectthe
Data
Validate,Enter &
Store Data
Extract &Transfer
Data
Transform,Cleanse
Data
Analyse,Interpret
Data
Determine &CommunicateConsequences
ActionPlan toCollect
Data
Business Information Value Chain
Develop Form Templates (e.g. Timesheet, Leaveform) Design research methodology Design survey forms, interview plan Review Internet or Academic Literature
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Collectthe
Data
Validate,Enter &
Store Data
Extract &Transfer
Data
Transform,Cleanse
Data
Analyse,Interpret
Data
Determine &CommunicateConsequences
ActionPlan toCollect
Data
Business Information Value Chain
Complete/Fill-out Forms Undertake experiment, survey, or interview Extract data from literature review
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Collectthe
Data
Validate,Enter &
Store Data
Extract &Transfer
Data
Transform,Cleanse
Data
Analyse,Interpret
Data
Determine &CommunicateConsequences
ActionPlan toCollect
Data
Business Information Value Chain
ERP Data Entry Enter data into spreadsheet or Survey SupportApplication
Generate data (e.g. during a pay run) Audit data RDBMS with Active Data
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Collectthe
Data
Validate,Enter &
Store Data
Extract &Transfer
Data
Transform,Cleanse
Data
Analyse,Interpret
Data
Determine &CommunicateConsequences
ActionPlan toCollect
Data
Business Information Value Chain
Data Staging Integrate from multiple sources RDBMS for static data
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Collectthe
Data
Validate,Enter &
Store Data
Extract &Transfer
Data
Transform,Cleanse
Data
Analyse,Interpret
Data
Determine &CommunicateConsequences
ActionPlan toCollect
Data
Business Information Value Chain
Datawarehouse Datamarts MDBMS
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Collectthe
Data
Validate,Enter &
Store Data
Extract &Transfer
Data
Transform,Cleanse
Data
Analyse,Interpret
Data
Determine &CommunicateConsequences
ActionPlan toCollect
Data
Business Information Value Chain
OLAP Ad-hoc Query Standard Reporting
Forecasting Benchmarking Data Mining Statistical Analysis ROI/NPV/EVA
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Collectthe
Data
Validate,Enter &
Store Data
Extract &Transfer
Data
Transform,Cleanse
Data
Analyse,Interpret
Data
Determine &CommunicateConsequences
ActionPlan toCollect
Data
Business Information Value Chain
Verbal Presentation Graphical Presentation Annual or Regular Report
Special or Project Report Inter- or Intra-net Meeting Agenda Item Business Case Hallway Discussion
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Collectthe
Data
Validate,Enter &
Store Data
Extract &Transfer
Data
Transform,Cleanse
Data
Analyse,Interpret
Data
Determine &CommunicateConsequences
ActionPlan toCollect
Data
Business Information Value Chain
Change Corporate Strategy Change Business Behaviour Change Policy
Undertake Training Decide on a more detailed analysis Media Release Modify Budget Allocation
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Collectthe
Data
Validate,Enter &
Store Data
Extract &Transfer
Data
Transform,Cleanse
Data
Analyse,Interpret
Data
Determine &CommunicateConsequences
ActionPlan toCollect
Data
Business Information Value Chain
ChangeCorporateStrategy ChangeBusinessBehaviour ChangePolicy UndertakeTraining Decide on amore detailedanalysis MediaRelease ModifyBudgetAllocation
DevelopFormTemplates(e.g.Timesheet,Leave form) Designresearchmethodology Designsurvey forms,interview plan ReviewInternet orAcademicLiterature
ERP DataEntry Enter dataintospreadsheet orSurveySupportApplication Generatedata (e.g.during a payrun) Audit data RDBMSwith ActiveData
CompleteForms Undertakeexperiment,survey, orinterview Extractdata fromliteraturereview
DataStaging Integratefrommultiplesources RDBMSfor staticdata
Dataware-house Datamarts MDBMS
OLAP Ad-hoc Query StandardReporting Forecasting Benchmarking Data Mining StatisticalAnalysis ROI/NPV/ EVA
Verbal Presentation GraphicalPresentation Annual or RegularReport Special or ProjectReport Inter- or Intra-net Meeting AgendaItem Business Case Hallway Discussion
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Collectthe
Data
Validate,Enter &
Store Data
Extract &Transfer
Data
Transform,Cleanse
Data
Analyse,Interpret
Data
Determine &CommunicateConsequences
ActionPlan toCollect
Data
Business Information Value Chain
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Business Information Continuum
StandardReporting
BusinessResearch
Surveys,Large ScaleInterviewing
Ad-hocReporting
OLAP
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Business Information Focus
StandardReporting
BusinessResearch
Surveys,Large ScaleInterviewing
Ad-hocReporting
OLAP
Speed, ConvenienceFocus
Accuracy, ReliabilityFocus
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Business Information Investment
StandardReporting
BusinessResearch
Surveys,Large ScaleInterviewing
Ad-hocReporting
OLAP
Low Effort,Relatively Cheap
Resource Intensive,Expensive
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Business Information Flexibility
StandardReporting
BusinessResearch
Surveys,Large ScaleInterviewing
Ad-hocReporting
OLAP
Completely standard,No flexibility Completely flexible
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Business Information Drivers
StandardReporting
BusinessResearch
Surveys,Large ScaleInterviewing
Ad-hocReporting
OLAP
Opportunistic Deliberate
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Business Information Timeframes
StandardReporting
BusinessResearch
Surveys,Large ScaleInterviewing
Ad-hocReporting
OLAP
Short time frame,Even instant Long time frame,Even years
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Business Information Complexity
StandardReporting
BusinessResearch
Surveys,Large ScaleInterviewing
Ad-hocReporting
OLAP
Simple,Interpretation obvious
Complex, Interpretationrequires explanation of
assumptions & definitions
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Business Information Verification
StandardReporting
BusinessResearch
Surveys,Large ScaleInterviewing
Ad-hocReporting
OLAP
Little independentverification
Peer reviewed
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Effect of Technology
- Before
StandardReporting
BusinessResearch
$
OLAP
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Effect of Technology
- After
StandardReporting
BusinessResearch
$
OLAP
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Information Source Dimensions
Quantitative Qualitative
Internal
External
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Business Analysis Audience Functions clients Senior Executive group Government Statisitcal Entities Central Office or Department (e.g. audit)
Other functions staff Other corporate peers (e.g. Finance) Benchmark partners Media/students/interested external parties Your direct supervisor
Yourself (or at least your unit)
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Monitor vs Investigate Monitoring
Performance Service Level Agreements Budgetary or Tax purposes
Proactive (detect issues before they become an issue) Investigating
Find opportunities to make a larger impact
Better allocate resources Test an hypothesis (do we really need Performance
Pay?)
Reactive
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Business Measures Dollars Products Sales Days, Years
Customers Advertisements/
Promotions
Contracts Patents
Contacts Invoices Deliveries Assets
Errors Returns Complaints Share of Wallet Market Share
Or any mathematical combination of the above
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People-Related Business Measures Dollars Employees FTE Days, Years (absence,
accruals) Incidents Transactions
Job Titles/Positions Locations
Qualification Level Experience Level Competencies Injuries
Participations/ Attendances(workshops, doctor)
Errors Grievances/Claims Vacancies
Or any mathematical combination of the above
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Comparisons External
Internal
Past
GoldStandard
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Refinement ContinuumRaw
ProductionData
One PageSummary
Report
DetailedAnalysis
Suite of ReportTables
Datamart,Data Extract
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Trust of AnalystRaw
ProductionData
One PageSummary
Report
DetailedAnalysis
Suite of ReportTables
Datamart,Data Extract
Little Trust of Analyst Required
Analyst Mustbe Fully Trusted
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Effort of AudienceRaw
ProductionData
One PageSummary
Report
DetailedAnalysis
Suite of ReportTables
Datamart,Data Extract
High Levels of EffortAnd Analysis ExpertiseRequired
Little Effort orAnalysis ExpertiseRequired
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Risk of BiasRaw
ProductionData
One PageSummary
Report
DetailedAnalysis
Suite of ReportTables
Datamart,Data Extract
Low Level of Risk of Analyst Bias EffectingResults
High Level of Risk of Analyst Bias Effecting
Results
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Reporting Biases Overly positive
Find any good news (irrelevant of cause) Excuses Justifying previous investments
Understating risk Putting on a positive spin Recommend steady as she goes
Overly negative Find any bad news Assign blame & overstate risk
Recommend fixes
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Breadth of Analysis Organisation-wide
Absence, Turnover, OH&S Severity & Frequency Revenue, Expenses, Profit Return on Shareholder Investment
Function Wide Rec & Sel Efficiency T&D Expenditure/Investment
ROI of entire HR function Project/Intervention-Wide
Return-on-Investment
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Types of Analysis- Summary
Timeframe Available Resources Available Source/Type of Information Target Audience Breadth of Analysis
Monitor or Investigate Comparison Targets Bias Tendency