OCCASSIONS,The Event Planning

Specialists

Business Plan

By:Zara Zahid

Occasions

•Event Planning centre

•New start-up business

•Occasions is incorporated in the city of Islamabad

•Privately owned

•Focus is on building strong relationship with customers based on trust and integrity

Objectives

•Be one of the top three event planning specialists

• Justly compensate the stakeholders

•Produce the same quality results, every time

Missions

•Strives to be the best choice of clients

•It is also a priority to make a comfortable living wage for its owners, founders, full-time staff, and their families.

•Will ensure a worry free event at a reasonable price.

Key to success

•Consistent, accurate fulfillment of the client's wishes

•Competitive pricing

•Significant profit

Company Summary

•Occasions is established as a sole proprietorship

•The start-up costs for Occasions are minimal

• It began as a home-based business with little overhead

Start-up Analysis

Company Locations and Facilities

• Home-based business, located inside the city limits

• Most meetings with clients are conducted in social settings, such as restaurants, coffee houses, the client's home etc

• Maintenance of a high degree of professionalism

• All offices are equipped with the latest in business technology

Products and Services

• Products▫ Party Pack▫ Step-by-Step Guides ▫ Event Planning Software▫ Resources Manual

• Our products will aid those that cannot afford the cost of an event planner & we wish to offer a helping hand.

Market Analysis

•Market Segmentation

•Target Market Segment Strategy

•Service Business Analysis

Strategy and Implementation Summary

•Sales Strategy

▫Public/Private Organizations

▫Individuals

Sales Forecast

Management Summary

•Organizational Structure

•Personnel Plan

Financial Analysis•Key Financial Indicators

•Break-even Analysis

•Projected Financial Statements

Projected Profit and Loss

Projected Cash Flow

Projected Balance Sheet

GOOD LUCK WITH THE BUSINESS