Post on 08-Mar-2018
AMITY INSTITUTE OF COMPETITIVE INTELLIGENCE &
STRATEGIC MANAGEMENT
WORKSHOP FOR PRACTICING MANAGERS
Thursday 21st – Friday 22nd July 2016
LAST DATE FOR REGISTRATION/NOMINATION
Thursday 15th July 2016
Business Analytics and Big
Data Sense Making
PRESENTS INDUSTRY INTERFACE WORKSHOP FOR CORPORATE EXECUTIVES ON –
PROGRAM OBJECTIVES
Understand the power of Big Data
and Business Analytics.
Practical aspects of data mining
and data exploration approaches
from the functional viewpoint.
Application of R-Program, E-
Views and MS-Excel for data
analysis and modeling in
different business areas such as
Marketing, Finance, HR,
Operations, etc.
Use of Business Analytics for
solving business, political, and
socio-economic issues.
WHO SHOULD ATTEND?
Upwardly mobile managers who
are either from the business
strategy functional team in their
organizations or wish to become
part of an analytics and strategy
group.
Managers from different domains
working at various levels in
corporate houses, and
consultancies.
Professors of Management and
Research Scholars.
Individuals who wish to gain
understanding of Data Analytics.
Dr. R. Srinivasan, Director & Professor (Finance), AICISM. Ph.D. from FMS, Delhi
University in Financial Modeling; PGDM (Finance), IMI, New Delhi; and MCA. Industry
experience of 16 years with IT and ITES and research / consultancy for over 12
years. Has provided consultancy services to the University of Applied Sciences,
Frankfurt, Germany; Technova India Pvt. Ltd., Gurgaon; Nomura Research Institute,
Japan, on India entry and expansion strategies.
Dr. D. Das, Director and Professor (Business Analytics), Indus Business Academy,
has over twenty years teaching, training, research, and consultancy experience in
the area of Business Analytics. He has designed and delivered MDPs on Business
Analytics for executives working leading consultancies at IIM, Lucknow, Noida
Campus, and Great Lakes Institute of Management, Gurgaon & Bangalore campuses.
He has executed consultancy work and research projects for several Ministries of
Govt. of India; Steel Authority of India Limited, Nomura Research Institute India Pvt.
Ltd, CII, and many more.
Dr. Kunal, Faculty of Finance at IIM Kashipur. He is a Ph.D., IIT Kanpur; PGDM (Gold
Medalist), IMI, New Delhi; M. Tech. (Aerospace), IIT Kharagpur; and B E (Mech). He
has received awards from IIM, Ahmedabad; and ISB, Hyderabad for his research
contributions. He has taught as a visiting faculty at DualeHochschule, Baden-
Wurttemberg (DHBW), Ravensburg, Germany. He has conducted several MDP for TVS
group, NSE, ICFL, etc.
Cmde. Rajan Bhandari, Professor, is holder of Yudh Seva Medal and Vishisht
Seva Medal awards by the President of India. He has over 40 years of experience in
Strategy, Operations, Training, HRM/HRD in the Indian Navy and Corporate Sector.
Has 11 Years of experience of working in reputed Multinational Organizations as
CEO, Asstt. VP and Group Manager. With Amity University since 2008, as faculty
for International Business, Strategic Management and Operations Management.
Prof. Monika Saxena has completed her Ph.D. from Jamia Millia Islamia Central
University. She has over 12 of teaching, research and consulting experience.
Through study of econometrics, she has developed an expertise in the area of
Business Analytics, International Business, International Finance, etc. Has worked
on research projects with Nomura Research Institute, NFCG, CII, Ministry of
Corporate Affairs, Clear data Analytics etc. She has hands on experience on range
of Statistical and Optimization Software like Excel, SPSS, Eviews, R-Program, TORA,
QM, etc.
Prof. Samarth Sharma is pursuing his Ph.D. from Aligarh Muslim University in
the area of Marketing Analytics. An MBA from UPTU, Lucknow; with Advance
Diploma in Strategy and Data analytics from AIMA. He has been involved in
consultancy for LG in establishing their sales and distribution network in the
Greater Noida, Bhiwadi, Agra, Mathura and other rural pockets of North India. Has
also conducted FDPs on Marketing Research and Research Methodology.
KEY FACILITATORS -
Sessions Outline
1st day Topics 2nd Day Topics
Session
1
Introduction to Business
Analytics
• Descriptive Analytics
• Inferential Analytics
• Predictive Analytics
• Prescriptive Analytics
Session
4
Advanced Business Analytics-
II
• Basics of Time Series
Analytics
• Forecasting through
Exponential Smoothing
• Growth models- Logistics
and Gompertz models
Session
2
Basic Statistics in R
• Correlation
• Testing of Hypothesis
• Analysis of Variance
(ANOVA)
Session
5
Analytics in Business
Functions
• Applications in Finance
• Applications in Marketing
• Applications in Strategy
Session
3
Advanced Business
Analytics-I
• Linear Regression
• Logistic Regression
• Segmentation and
Cluster Analysis
• Decision Tree Analysis
Session
6
Machine Learning
• Artificial Neural network
Pedagogy This program will be conducted in discussion and workshop mode, using real
life data, management cases, and simulation exercises.
PATICIPATION FEE –
For Two-Days Workshop:
Single Nominee: Rs.10,000/- (10% Discount for the first 10 registrations.)
Two – Four Nominees (from same organization): 10% Discount
More than five Nominees (from same organization): 15% Discount
NOTE – The Programme fee includes training cost, program kit, tea, snacks, and lunch. Payment should be made through demand draft issued in favor of AMITY UNIVERSITY UTTAR PRADESH or through NEFT with below details: Account Number: 20519034454 Bank name and Branch Details: ALLAHABAD BANK (AMITY UNIVERSITY CAMPUS, SECTOR-125, NOIDA, UP-201303) IFSC Code: ALLA0212270 For further details, write to Prof. Samarth Sharma on ssharma12@amity.edu or contact him on +919650425679.
Program Director :-
Dr. R. Srinivasan, Head of Institution
Amity Institute of Competitive Intelligence and Strategic Management (AICISM) Block F-1, Fourth Floor, Room 409, Amity University Campus Sector-125, Noida campus, 201303 Tel: +91 120-4392118/2119