Transcript of Building Community: Tips for Success
- 1. On your blue Post-It, list 1 item ofgrowth that happened in
thecommunity of Bowdon this last yearAnd you cant use the meat
processing plantOn your pink Post-It, what 1 itemwould you like to
seestart/expand in the Bowdoncommunity in the next 12months.
- 2. Glenn MuskeRural and Agribusiness Enterprise Development
SpecialistNDSU Extension Center for Community
VitalityGlenn.Muske@ndsu.edu701-328-9718June, 2013Building
Community:Buy Local and MORE!!
- 3. Building Community:Buy Local and MORE!! Building Sustaining
Growing Other??? Community City, zip code, shopping area??? Buy
local Why? Economic Community Environment Examples and MORE!
Conversation
- 4. Building Community:Buy Local and MORE!! Building Sustaining
Growing Other??? Community City, zip code, shopping area??? Buy
local Why? Economic Community Environment Examples and MORE!
Conversation
- 5. Building Community:Buy Local and MORE!! Building Sustaining
Growing Other??? Community City, zip code, shopping area??? Buy
local Why? Economic Community Environment Examples and MORE!
Conversation
- 6. We know them when we see them?
- 7. How do you stay connected?http://www.bowdonnd.com/
- 8. Building Community2 self-examinations
- 9. Building Community:Buy Local and MORE!! Building Sustaining
Growing Other??? Community City, zip code, shopping area??? Buy
local Why? Economic Community Environment Examples and MORE!
Conversation
- 10. Buy Local Why?Economic Money spent outside - $0 returns
Money spent in local chains/franchises - $.43 sticksaround Money
spent in local businesses - $.68 sticks around Correlated with
increased household income of 10 25%And the funds that stay around
circulate 1.6 to 2.4 timesNote: Buy local is not an economic
goldmine. It helps.Gains also come from:
- 11. Buy Local Why?Community Your family, friends and neighbors
Support sports teams, community projects, localservice
effortsEnvironment Less driving Less packaging Less land
impact
- 12. Buying Local Foods Same positives Dollars stay local,
healthy,you know the farmer, food safety, etc. Average household
spends $5300 on food What would happen if you shifted 1% 5%Kudos
Bowdon Farmers Market is more than amarket. It is an event.
- 13. Buy Local Better if: Needs, not wants Theme Examples of how
it helps A team Long-term effort Must promote it and measure
success
- 14. Start- EasyMaintain- ToughMeasure- RareReport- Crucial
- 15. Building Community:Buy Local and MORE!! Building Sustaining
Growing Other??? Community City, zip code, shopping area??? Buy
local Why? Economic Community Environment Examples and MORE!
Conversation
- 16. Examples and MORE! Capitalize on what brings people in
Complementary items Sidney, NE Cabelas Supply needs - Medora Can
you be a destination? Sturgis Streetscaping, store fronts and
visual Cordell, OK Heritage and cultural opportunities Tri-County
Germans from Russia effort Vacant stores program Use as opportunity
Webster City, IA
- 17. Examples and MORE! Events - DuckFest Agritourism Pretty
Prairie, KS SIGNS Think creative
- 18. Invite youth and retired (and everyone in-between) home to
stay
http://networkkansas.com/about/blog/ntks-blog/2013/05/29/inviting-youth-home-to-stay
Spring clean-up day
- 19. Who and How Who EVERYONE!!! Include all generations Provide
training on how to be an ambassador In general In their job Give
them: A tagline An elevator speech Talking points Locally driven
e.g. Howard, SDIt is all about attitude!!!
- 20. Random Thoughts Marked money Cooperative branding Focus on
businesses you have to have (food)as opposed to those you would
like (dentist) Remember A brand is a perception Build on
feasibility, not local sentiment Dont let ___________ get in the
way
- 21. Think Outside the Box
- 22. Find me
at:Glenn.Muske@ndsu.eduwww.ag.ndsu.edu/smallbusinesswww.facebook.com/ndsuextsmallbizwww.twitter.com/gmuskewww.pinterest.com/gamuskewww.delicious.com/#gamuskeConversation