Build a relationship and the rest will come

@jessosoyou

#A4UT4

Host to a unique community of active female users all within the women’s fashion and beauty sector

11 Internationally renowned blogs

2 Unique social shopping networks

Unique Users

Customer Database

Twitter following

1.25 million

240,000

210,000

The Aigua Media Network - The UK’s Leading Online Fashion and Beauty Network

1. Why work with content sites?

2. Communication dos and don’ts

3. Why can’t we all work together?

1. Why work with content sites?

2. Communication dos and don’ts

3. Why can’t we all work together?

• Relevancy• Brand alignment and credibility• Higher engagement levels• Added value

Because we go the extra mile!

1. Why work with content sites?

2. Communication dos and don’ts

3. Why can’t we all work together?

Pay interest

Make it personal

Make it relevant

Keep it concise

.

Incentivise

Stay connected

• Pay interest• Make it personal • Make it relevant• Keep it concise• Incentivise • Stay connected

Do...

Don’t...Do the opposite.

1. Why work with content sites?

2. Communication dos and don’ts

3. Why can’t we all work together?

Sales

Marketing

PR

E-Commerce

We all have one goal – let’s work as a team!

Now play relevant and highly motivational

video to inspire audience.

Thank you!

@jessosoyou

jessmarkwood@aiguamedia.com