#BRANDING #SOCIALMEDIA #STARTUPS

Post on 10-May-2015

839 views 0 download

description

BRANDING & SOCIALMEDIA FOR STARTUPS PRESENTED BY CONOR LYNCH AT THE RDS IN DUBLIN FOR THE SUNDAY BUSINESS POST ON OCT 3RD 2012

Transcript of #BRANDING #SOCIALMEDIA #STARTUPS

Social Media Made Easy

#BRANDING #SOCIALMEDIA

#STARTUPS

Conor Lynch

HELLO!

Social Media Made Easy

CONMAN.TV

$uspiciously Good T-Shirts

Social Media Made Easy

CO2.IE

Save Energy, Save Money, Save the Planet

Social Media Made Easy

CONNECTOR.IE

Creating Connections Online & Offline

Social Media Made Easy

SOCIALMEDIA.IE

Your Social Media Partner

Social Media Made Easy

SOCIAL MEDIA BRANDS

Social Media Made Easy

A brand is a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers (Wikipedia)

BRANDING FOR STARTUPS

A logo is a graphic mark and/or text commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition (Wikipedia)

Startup Brands & Logos should be designed for usage in environments such as digital video and social media

Social Media Made Easy

TOP STARTUP LOGOS 2011

Social Media Made Easy

RE-BRANDING

Social Media Made Easy

ANIMATED LOGOS

Social Media Made Easy

CROWDSOURCING DESIGN

Social Media Made Easy

Make it eye-catching and memorable

Can people guess what you do?

Ensure it works in different formats

Try to animate it and add sound

Add a short descriptive tagline

Does it do ‘exactly what it says on the tin’?

BRANDING TIPS

Social Media Made Easy

BOSS METRICS IDEAS

Social Media Made Easy

BOSS METRICS COLOURS

Social Media Made Easy

BOSS METRICS FINAL LOGO

Social Media Made Easy

Social Media Made Easy

BOSSMETRICS.COM

Social Media Made Easy

BOSS METRICS APP

Social Media Made Easy

BOSS METRICS CONTENT

Social Media Made Easy

SOCIAL MEDIA STRATEGY MODEL

Social Media Made Easy

COMMUNITIES / TRIBES

Social Media Made Easy

CONCEPTS - ONLINE & OFFLINE

Social Media Made Easy

SHAREABLE CONTENT

Social Media Made Easy

GIVE AWAY SOMETHING OF VALUE

@bossmetrics

#FREETRIAL

@socialmedia_ie

#FREEEBOOK

Social Media Made Easy

HOW CAN WE HELP YOU?

Social Media Made Easy

THANK YOU!