Case Study: The Eli HomeAndrew Rea Design LLC

REBRANDINGTHE ELI HOME

THE BRANDING SESSIONRIP, TEAR, DISCUSS, EAT BAGELS, AGREE, DISAGREE, ARRIVE AT COMMON GROUND

DOCUMENTATIONCHANGES, SLEEPING ON IT, FINDING CLARITY, ALL SIGN OFF

MOOD BOARDSINCORPORATING EVERYTHING FROM THE BRANDING SESSION-A VISUAL GUIDE FOR FUTURE MATERIALS

Logo DevelopmentOnce the branding session, documentation and approval of the mood board are complete, logo development begins.

Logo PresentationPresented in various scenarios

LOGO REDESIGN BEFORE AFTER

STATIONERY SYSTEMTHE ELI HOME

POSTER / INVITATIONS TO LOGO UNVEILINGSCULPTED IN RUSTED STEAL-LOGO EVENT TARGETS CORPORATIONS

THE UNVEILING EVENT LAURA REA, EXECUTIVE DIRECTOR-LORRI GALLOWAY, SCULPTRESS FIROUZEH KARAMLOU, CREATIVE DIRECTOR ANDREW REA

ELI HOME IN THE PRESSARTICLE IN OC REGISTER-THANK YOU AD IN OCBJ

WEBSITE THE WEB SITE RE-DESIGN HELPS VISITORS ACCESS INFORMATION EASILY

8 PANEL BROCHURECAPTURING THE JOY AND SUCCESS OF ELI HOME’S WORK