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How  to  Create  a    Memorable  Impression  on  Print  

in  TEN  Easy  Steps!  

Hiring  a  professional  will  not  only  save  you  ;me,  but  it  will  save  you  money  in  the  long  run.  

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What  do  you  want  your  prospect  to  know  in  3  seconds  or  less?  Clear  ObjecFve    

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Help  your  audience  understand  your  main  points  of  difference  with  short  sentences  and/or  visuals  to  convey  a  point  quickly.  

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Short  and  Sweet  The  content  provided  on  the  printed    piece  should  be    kept  to  a  minimum.  Drive  traffic  to  your  website!    

INVEST!  In  good  quality  images  and/or  photography.  You  only  get  one  chance  to  make  a  great  impression!  

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A  unique  and  aKrac;ve  design  will  make  your    company  stand  out.  

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Build  irresis;ble  offers  and  convince  your  prospect  to  take  ac;on!    

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A  good  quality  paper  can  show  the  quality  of  a    brand  or  company.    

Quality  of  Paper  

DON’T  seKle  –  hire  a  quality  printer!  

Quality  of  Print  

Consistency  Your  brand  needs  to  look  the  same  on  all  marke;ng  communica;ons  –  in  colour  or  black  and  white.  

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