Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477

BOUND BY FLESH Online Marketing, Social Media, Street Marketing

and Print Advertising Campaign DMA: Los Angeles

Project Manager: Sean Bello sean.bello@campuscircle.net

Overview of Campaign

This report recaps our efforts on multiple levels including: •  Online Marketing through CampusCircle.com

Banner Ads, Newsletter Advertising, Calendar/Online Editorial Postings and Dedicated Emailing, Sweepstakes hosting were all utilized to promote the film.

•  Social Media Campus Circle utilized its own Social Media channels to promote the film. We disseminated content through our Facebook and Twitter. Campus Circle

We utilized our free alternative newspaper in L.A. as a marketing tool to promote the film through print advertising.

• Street Marketing – Postered and flyered various areas of Los Angeles for the film.

Print ad in our 6/19 Issue

Street Marketing – L.A. #1

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Online Content

Page Views to date – 300

Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. The banner ads had a 95% ROS. Campus Circle’s monthly traffic currently averages 733,000 page views and 466,000 unique visitors. Imp. – 677K. Clicks – 475. Bitly Clicks - 210

Dedicated Email - LA Delivered – 22,971

Opened – 2,116 Clicks – 207

Campus Circle

Newsletter Emails – 23,078 Opens – 2,188

Week Newsletter Campaign Clicks– 30

Calendar Listing

Page Views – 65 Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

Film Trailer

Page Views – 59 Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

Sweepstakes

Page Views– 933 to date Entries – 346 to date

Website Traffic Page Views – 733,000/month

Unique Visitors – 466,000/month

Sweepstakes - Age

Sweepstakes - Gender

Sweepstakes - Ethnicity

Sweepstakes - Status