Post on 23-Mar-2016
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Bosch today
The Bosch Vision Creating value – sharing values
As a leading technology and services company, we take advantage of our global opportunities for a strong and meaningful development. Our ambition is to enhance the quality of life with solutions that are both innovative and beneficial. We focus on our core competencies in automotive and industrial technologies as well as in products and services for professional and private use.
We strive for sustained economic success and a leading market position in all that we do. Entrepreneurial freedom and financial independence allow our actions to be guided by a longterm perspective. In the spirit of our founder, we particularly demonstrate social and environmental responsibility — wherever we do business.
Our customers choose us for our innovative strength and efficiency, for our reliability and quality of work. Our organizational structures, processes, and leadership tools are clear and effective, and support the require ments of our various businesses. We act according to common principles. We are strongly determined to jointly achieve the goals we have agreed upon.
As associates worldwide, we feel a special bond in the values we live by – day for day. The diversity of our cultures is a source of additional strength. We experience our task as challenging, we are dedicated to our work, and we are proud to be part of Bosch.
Contents
4 The Bosch Group at a Glance 5 Key Data 6 The Business Year 2011
10 Technology and Innovation
18 Automotive Technology 24 Industrial Technology 28 Consumer Goods and
Building Technology
32 Our Responsibility 38 Robert Bosch Stiftung
40 The Bosch Group in Germany 42 The Bosch Group in Europe
outside Germany 44 The Bosch Group outside Europe 46 Milestones in Company and
Product History
50 Management 51 How to Contact us
Cover illustration The tree symbolizes the balance between
business and technological interests on the one hand and social and environmental interests on the other.
The Bosch Group is a leading global supplier of technology and services. In the areas of automotive and industrial technology, consumer goods, and building technology, more than 300,000 associates generated sales of 51.5 billion euros in fiscal 2011. The Bosch Group comprises Robert Bosch GmbH and its roughly 350 subsidiaries and regional companies in some 60 countries. If its sales and service partners are included, then Bosch is represented in roughly 150 countries. This worldwide development, manufacturing, and sales network is the foundation for further growth. Bosch spent some 4.2 billion euros for research and development in 2011, and applied for over 4,100 patents worldwide. With all its products and services, Bosch enhances the quality of life by providing solutions which are both innovative and beneficial.
The company was set up in Stuttgart in 1886 by Robert Bosch (1861–1942) as “Workshop for Precision Mechanics and Electrical Engineering.” The special ownership structure of Robert Bosch GmbH guarantees the entrepreneurial freedom of the Bosch Group, making it possible for the company to plan over the long term and to undertake significant upfront investments in the safeguarding of its future. Ninetytwo percent of the share capital of Robert Bosch GmbH is held by Robert Bosch Stiftung GmbH, a charitable foundation. The majority of voting rights are held by Robert Bosch Industrietreuhand KG, an industrial trust. The entrepreneurial ownership functions are carried out by the trust. The remaining shares are held by the Bosch family and by Robert Bosch GmbH.
Shareholders of Robert Bosch GmbH3 Robert Bosch Stiftung GmbH | 92 % share of equity | no voting rights3 Bosch family | 7 % share of equity | 7 % voting rights3 Robert Bosch Industrietreuhand KG | 93 % voting rights3 Robert Bosch GmbH | 1 % share of equity | no voting rights
The Bosch Group at a Glance
Key Data 4 | 5
More information is available online at:3 www.bosch.com
Bosch today
Bosch Group 2010 2011
Sales revenue 47,259 51,494
percentage change from previous year + 24 + 9.0
percentage share of sales revenue generated outside Germany 77 77
Research and development cost 3,810 4,190
as a percentage of sales revenue 8.1 8.1
Capital expenditure 2,379 3,226
as a percentage of depreciation 100 142
Associates
average for the year 276,418 295,256
as of January 1, 2011/2012 283,507 302,519
Total assets 52,683 54,616
Equity 26,243 26,917
as a percentage of total assets 50 49
Profit before tax 3,485 2,628
as a percentage of sales revenue 7.4 5.1
Profit after tax 2,489 1,820
Unappropriated earnings (dividend of Robert Bosch GmbH) 82 88
Currency figures in millions of euros
In the year of its 125th anniversary, the Bosch
Group recorded strong growth in sales, even though the global
economy cooled off more than expected over the course of 2011. Especially high growth was
recorded by the Industrial Technology business sector. The Automotive Technology business sector also
grew considerably, and Consumer Goods and Building Technology continued to record steady growth. Despite the good developments in sales, result fell short of our expectations. This was due to heavy upfront investments in new areas of business and exceptional oneoff effects. In 2012, the economic climate remains tense due to the sovereigndebt crisis, particularly in the euro zone. We are therefore bracing ourselves for a further slowdown in global economic growth, and cannot rule out the possibility of a temporary recession in Europe. Therefore, one of our main tasks is to become more flexible and agile.
The Business Year 2011
Industrial
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Con GoodsBuild
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Strong increase in Bosch Group sales in 2011In 2011, despite the global cooling of the economy, the Bosch Group increased its sales by 9.0 percent to 51.5 billion euros. As a result, sales not only surpassed the 50billioneuro mark for the first time, but also exceeded our expectations.
In Europe, sales increased nominally by 9.6 percent to 30.4 billion euros, thus surpassing the precrisis level of 2007 for the first time. At the same time, we expanded our global presence. We performed well in Asia Pacific, our sales rising by 8.9 percent to 12 billion euros: nonetheless, this rate of growth was lower than the exceptional figure recorded the previous year. Our business in the Americas developed positively, up 6.9 percent to 9.2 billion euros.
Innovations pay dividends in all business sectorsAll three business sectors developed favorably in 2011. The Automotive Technology business sector increased its sales by 8.2 percent to 30.4 billion euros. The Industrial Technology business sector continued to grow strongly in 2011, increasing its sales by 21 percent to 8 billion euros. We increased the sales of our Consumer Goods and Building Technology business sector by 4.4 percent to 13.1 billion euros.
An additional 19,000 associates hired worldwideOn the back of the Bosch Group’s strong growth, we recruited an additional 19,000 associates worldwide in 2011. Over the course of the year, our total workforce increased by nearly 7 percent to 302,500.
Bosch today
Environment marked by volatility and profound changeThe Bosch Group operates in a very dynamic environment that is marked by increasing volatility and an accelerated pace of change. This change is manifested in continued globalization, urbanization, and demographic change, as well as in megatrends such as energy efficiency, climate protection, and scarcity of resources. On top of this, there is the ever greater prominence of information, communication, and internet technologies, which are changing the competitive landscape.
Strategy of creating and securing valueLongterm success in this dynamic and volatile environment requires a balance between creating and securing value. The strategy we pursue to achieve this takes its lead from the overriding objectives of strong and meaningful development on the one hand and continued financial independence on the other. As a technology and services company, we develop innovative and beneficial solutions that improve the quality of life, and aim to achieve or enhance a leading market position in all our areas of activity.
Increasing flexibility and agilityOur response to economic uncertainty is to introduce measures to improve the company's flexibility. One of our goals is to significantly lower the breakeven point: in other words, the level to which sales can fall during a crisis without the company making an operating loss. In light of a business environment that is changing ever more quickly, we are also improving the company’s agility. The focus here is on simplifying and accelerating both our internal processes and those relating to customers and suppliers. We achieve this on the
one hand by defining standards and, on the other, by delegating decisionmaking powers to operating units and regions. The important core elements of our strategy are a strong global presence, exceptional innovative strength, and focused diversification.
Further expansion in the world’s growth regionsWe want to further expand our market position worldwide. Focal points include the growth regions of Asia, South America, and central and eastern Europe. Opening up new markets goes hand in hand with the consistent expansion of local value added. We are increasingly turning our attention to Africa and the Middle East, where we are initially setting up additional sales companies and agencies.
Sustainability – a driver of future innovationsIssues of key global importance, such as energy, environmental protection, demographic trends, and urbanization are especially significant drivers of innovation for us. Roughly half our research and development expenditure of 4.2 billion euros is allocated to products designed to improve energy efficiency, conserve resources, and protect the environment. These products now account for around 40 percent of our sales.
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The Bosch Group is active in the following fields:
3 Automotive technology 3 Automation technology3 Packaging technology3 Solar energy
3 Power tools 3 Heating technology3 Household appliances3 Security systems
Bosch today
Our innovative spirit has always driven us to develop new technologies and ready them for market, and at the same time to fine-tune existing ones. Today, this spirit is helping us respond to the great challenges of the 21st century: climate change, the scarcity of natu-ral resources, and rapid progress in information and communication technology (such as the emergence of the internet of things and services). These areas are the main focus of our 38,500 researchers and devel-opment engineers. Some 1,300 of them work in the Corporate Sector Research and Advance Engineering. They are engaged in developing, testing, and research-ing innovative systems, components, technologies, and methods. In all these areas of activity, sustainabil-ity is a central aim. We take a two-pronged approach. On the one hand, we seek to improve established systems, developing even more efficient internal-com-bustion engines, industrial plant, and machinery. On the other hand, we are opening up new applications for the future, such as systems for harnessing renew-able forms of energy and electromobility solutions.
Technology and Innovation
4,126patents were filed by Bosch in 2011.
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Globally connectedOur global research and development network enables us to combine the strengths of different regions, and to drive innovation forward around the world. At our newly enlarged research and development center in Yokohama, for example, our advances include driver assistance systems geared to the needs of the Japanese market. In Renningen, Germany, we are building a new research and advance engineering site to pool our capacities in the Stuttgart region. With 4,126 patent applications to our credit last year, we once again ranked among Europe’s most innovative companies.
Using the internet of things and servicesOne of the megatrends of the coming years will be the internet of things and services. It will promote the global exchange of information not just among people, but also among things: in other words, machines, equipment, and buildings will communicate with each other. This will not only change our everyday lives. It will also result in more efficient processes and new business models in many areas. And we at Bosch are
Bosch today
Palo Alto
SchillerhöheSchwieberdingen Hildesheim
St. Petersburg
Renningen(future research and advanced engineer-ing location)
Pittsburgh
actively shaping this change. Our subsidiary Bosch Software Innovations GmbH devises platform solutions, and gives our divisions the support they need to use them. Our Automotive Aftermarket division, for example, offers a webenabled vehicle diagnostics system for repair shops that gets smarter over time, helping its customers to carry out repair and maintenance work more efficiently.
Going forward, mobility will be another major field of growth. Together with other companies in the automotive industry, we are involved in a project called simTD, which stands for “safe intelligent mobility – test field Germany.” To make driving safer, more comfortable, and more efficient, the project is testing new functions based on cartocar (C2C) and cartoinfrastructure (C2I) communication technologies. This involves connecting vehicles with each other and with the traffic infrastructure via traffic control centers, and enabling them to exchange data.
Since 2011, the software and systems unit of the Bosch Group has been trading under the name Bosch Software Innovations GmbH. The company originates from Innovations Software
Research locationsNew research locations
The international research network at Bosch
Shanghai
Tokyo/Yokohama
Singapore
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Technology GmbH, which was acquired in 2008 and developed a business rules management system based on Java software. The system graphically models and describes complex business rules and decision logic in processes or systems. Automatic code generation makes it possible to implement changes quickly without having to spend a lot of time rewriting the soft
ware. For instance, the Visual Rules software made by Bosch Software Innovations is used in private banking to prevent money laundering and insider trading, as well as to evaluate credit risks.
Bosch Software Innovations is also involved in developing complete inventory control systems for commercial enterprises, providing software solutions for health insurance application reviews, and offering industryindependent IT consulting services. Its portfolio has been expanded to include the solutions provided by the Berlinbased inubit AG, which was acquired in 2011. In the future, the inubitSuite software for business process management will be used not only to map rules but also to automate entire corporate processes and standardize IT environments.
Our software and systems unit also plays a leading role in the field of electromobility. For example, a supply infrastructure for electric vehicles went into operation in Singapore in 2011. The system is based on a software platform that controls operation of the batterycharging infrastructure and makes it possible for any number of companies to integrate their
Bosch today
business models into the solution. Once the system is completed, it will be possible in Singapore to use the internet to reserve charge spots and parking spaces, to immediately pay for the electricity drawn from the grid, and to manage the coordination of mobility and energy. The suppliers’ vehicles and systems exchange information fully automatically. This project is therefore also an example of an application using web 3.0, also known as the internet of things and services.
Efficient and cost-saving powertrainsThe internalcombustion engine will remain the dominant powertrain technology for a long time to come. We continue to reduce its carbon footprint. For example, we are looking at how to put the exhaust heat from the engine to good use. When fuel is burned, a large part of its energy – around
Yokohama engineering center: testing an ABS/ESP® unit for electromagnetic compatibility.
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onethird – is still lost as waste heat in the exhaust gas. The potential for reduction of fuel consumption and carbon dioxide emissions lies between 3 and 5 percent.
Ultimately, the general public will accept electric vehicles only if two challenges are successfully tackled: range and cost. Our researchers are examining different materials and determining how they can be combined to make the production of electric motors as resource and costefficient as possible. Working in tandem with purchasing, our researchers keep a constant eye on the raw materials market so as to anticipate potential shortages and devise alternative strategies.
A building that compensates for loadsSustainability is the watchword of a forwardlooking project being pursued by our Industrial Technology business sector. The Drive and Control Technology division is joining forces with two Stuttgart university institutes to build the world’s first 1:1scale prototype of an adaptive building. In this type of building, hydraulic cylinders and control systems compensate for potential loads and stresses caused by the kind of movements or vibrations found in storms, earthquakes, or heavy snow. In the long term, this technology will pave the way for stable ultralight structures capable of significantly reducing the use of resources in buildings. The new technology could be used in stadium roofs or highrise support structures, for example.
The sun is our most plentiful source of renewable energy, so photovoltaics – generating electricity from the sun – will play an ever greater role in the future. We are constantly improv
Bosch today
ing our products in this field – not only conventional cells and modules based on crystalline silicon but also modules based on thinfilm technologies.
Greater quality of life for patientsMore than 50,000 people, particularly in the U.S., use technology provided by Bosch Healthcare. It can be used to transfer medical data, such as weight, blood pressure, oxygen saturation, and blood sugar levels, to medical centers. If the data show anomalies, medical support staff contact the patients. This way, patients suffering from chronic illnesses such as heart problems or diabetes can have their state of health monitored constantly without having to visit a doctor at
A social alarm system comprises two parts: the hands-free base unit is con-nected via the phone line with an emergency call center, which is manned around the clock. In an emergency, users can trigger an alarm by means of a radio transmitter that they wear all the time – around their wrist or neck, or as a kind of brooch.
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frequent intervals. This enables them to stay in their familiar environment, which in turn improves their quality of life and takes the pressure off the healthcare system. On the basis of findings from studies, experts reckon that costs can be cut by up to 13 percent per patient.
In 2011, the Care Solutions business unit originating in the Bosch Security Systems division was integrated into Bosch Healthcare. It provides systems that enable people at home to contact a support person at the touch of a button, around the clock. People in hospitals or in retirement and nursing homes can also alert staff using an emergency button.
Inverters added to portfolioThe planned acquisition of voltwerk electronics GmbH is intended to strengthen Bosch Power Tec, which is headquartered in Böblingen, Germany, and was set up at the start of 2011. Bosch Power Tec will drive forward our power electronics business related to power generation and energy storage, and will develop new generations of devices. Bosch Power Tec’s operations will focus initially on the photo voltaics sector, and more particularly on inverters. Inverters are at the heart of every solar power installation, converting direct current into alternating current before feeding it into the power grid. And in electric vehicles, a conversion process is also needed so that the motor can use the direct current from the battery.
More information is available online at:Corporate Research 3 www.research.bosch.com
Bosch today
In 2011, global automotive production grew by around 4 percent, which was less than expected. This was mainly due to the natural disaster in Japan and the floods in Thailand.
Our Automotive Technology business sector once again outperformed the market, with sales exceeding 30 billion euros for the first time. To help shape the transition in the automotive industry, we spent 3.3 billion euros for research and development. The number of associates rose by 5.2 percent to 176,000.
Automotive Technology
8,700additional associates
Sales revenue30,40428,097
1,5562,321
3,0043,270
20112010Figures in millions of euros
Capital expenditure
R&D cost
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One of the industry’s main concerns in 2011 was once again the question of the drive technologies of the future. Attention was also focused on further improving internalcombustion engines and features for greater safety and comfort.
Bosch believes that the electric drive is a suitable concept for the future of personal mobility, but that it will not have a noticeable impact on the market until the next decade. The internalcombustion engine will thus remain the dominant drive technology for many years still. For this reason, we are active in both areas. We are optimizing traditional internalcombustion engines and aim to reduce their fuel consumption by another 30 percent in the years to come. At the same time, we are intensifying our efforts in the series development of systems for hybrid and electric vehicles. We are already making upfront investments of around 400 million euros in this area of business each year.
Future focus with alternative drivesBosch has comprehensive expertise and a broad portfolio of components for powertrain electrification. These include electric motors, traction batteries, power electronics, electrically driven auxiliary units, and specially adapted braking systems.
Bosch today
North America
405
Europe EU 15 Whole of Europe: 375
508
Bosch manufactures automotive technology at 122 locations in 28 countries.
3 Gasoline Systems3 Diesel Systems3 Chassis Systems Brakes 1
3 Chassis Systems Control3 Electrical Drives3 Starter Motors and Generators
3 Car Multimedia3 Automotive Electronics3 Automotive Aftermarket3 Steering Systems 2
1 Integrated into the Chassis Systems Control division as of January 1, 2012
2 ZF Lenksysteme GmbH (50 % Bosch-owned)
Bosch also believes that the combination of electromobility with stateoftheart communication technology offers considerable potential. Our internetbased electromobility platform in Singapore successfully got off the ground in the summer of 2011.
Bicycle manufacturers and cyclists are also taking an increased interest in electric drives. Bosch started production of ebike drives at the beginning of 2011. By the end of the year, they had already been installed in 30 different makes of bicycle.
Great potential for internal-combustion enginesEU directives stipulate that the average emissions of all the new
Japan
456India
14
China
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passenger cars produced by each automaker must not exceed 130 grams of CO₂ per kilometer from 2015 onwards. By 2020, this limit is to be lowered to 95 grams. The improvements in consumption required to achieve these targets will have to be met for the most part by the internalcombustion engine. Apart from the gasoline engine, diesel drives can make an important contribution in this regard.
We are also promoting the costeffectiveness, cleanliness, and high torque of the diesel drive outside Europe. For example, a roadshow designed to convince drivers and the general public of the benefits of diesel has been touring China since the end of 2011. The drive to further increase the efficiency of gasoline engines is also demanding ever more complex solutions. As with diesel engines, the concept of downsizing is coming to the fore. This involves reducing the displacement of the engine while keeping its power constant.
The startstop system further reduces fuel consumption by as much as 5 percent in the New European Driving Cycle (NEDC). At the end of 2011, four years after the launch of series production, we delivered the fivemillionth starter adapted specifically to this system.
Vehiclesper 1,000 inhabitants by country/region
Bosch today
In other words, the focus is on helping to improve the efficiency of vehicles. We are also doing this by developing ever more compact electric drives for electric windows, seats, steering, fans, and windshield wipers.
Improving road safety further stillIt is predicted that the number of road deaths worldwide will continue to rise in the next few years – mainly driven by growing traffic density in emerging countries. To counteract this development, the United Nations proclaimed the “decade of action for road safety” in May 2011. The UN regards the widespread use of active safety systems, such as the ESP® electronic stability program, as an important factor in this initiative. More and more countries are making it a legal requirement to fit vehicles with this system, which was developed by Bosch.
Radar and video sensors are the eyes of our assistance and safety systems. Year on year, we tripled unit sales of our LRR3 radar sensor in 2011.
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Comprehensive investments in AsiaAutomotive Technology continued to step up its activities in the Asian growth region in 2011. Despite the effects of natural disasters, our regional sales there have increased by half since 2007. At the end of 2011, some 10,000 of our 29,000 engineers working in automotive technology worldwide were located in Asia. Significant activities are taking place in China in particular, where Bosch plans to invest some 1.8 billion euros from 2011 to 2013.
Global replacement parts programBosch is represented in all global markets as a leading supplier of industrially remanufactured vehicle parts. The replacement parts program run by the Automotive Aftermarket division currently includes 11,000 vehicle parts from 30 product groups, taking in everything from starters to diesel injection pumps.
At the end of 2011 we acquired the Unipoint Group in Taiwan, a notable Asian producer of starters, alternators, and wiper blades. This move strengthens the position of Automotive Aftermarket as one of the leading suppliers of these product groups.
At the start of 2012, we agreed the terms of the takeover of the Service Solutions business from the U.S. company SPX Corporation. This will further boost our position as a prominent supplier of diagnostic solutions worldwide.
More information is available online at:Automotive Technology 3 www.bosch-automotivetechnology.com
Bosch today
600drives for the Bolshoi Theater
The Industrial Technology business sector – comprising the Drive and Control Technology, Packaging Technology, and Solar Energy divisions – generated sales of 8 billion euros in 2011, an improvement of 21 percent on the previ-ous year. One reason for this was the strong economic recovery in the mechanical and industrial engineering sector. The markets in China, India, Brazil, and Russia in particular boosted growth at Bosch Rexroth AG and in the Packaging Technology division. The Solar Energy division was faced with the challenge of increasing price pressure. The number of associates in the Industrial Technology business sector rose by 11 percent to 48,000.
Industrial TechnologySales revenue
8,0386,660
386422
334407
Capital expenditure
R&D cost
20112010Figures in millions of euros
Leading systems partnerA strong rise in demand from the capital goods industry boosted the activities of our Drive and Control Technology division. Thanks to its focus on markets and industries, the company was able to make good use of the opportunities that arose. There has been a shift in regional focus toward Asia. At present, Asia Pacific accounts for 27 percent of the total sales of the Drive and Control Technology division.
Mobile Applications grew strongly, driven by high global demand for machinery for use in construction and agriculture. Industrial Applications increased its business volume in both process engineering and factory automation. Renewable Energies, which produces components and systems for harnessing wind power, was unable to achieve its growth targets. However, we regard the longterm outlook for this sector as positive.
In Moscow, we supplied and commissioned over 600 electric and hydraulic drives, as well as the entire sequence control system, for the new stage machinery of the Bolshoi Theater, which has reopened after a lengthy period of renovation.
24 | 25Bosch today
Divisions3 Drive and Control Technology 1
– Mobile applications – Industrial applications – Renewable energies
3 Packaging Technology – Process engineering – Packaging technology – Systems solutions – Services
Bosch manufactures industrial technology at 99 locations in 25 countries.
3 Solar Energy – Ingots – Wafers – Solar cells – Crystalline solar modules – Thin-film solar modules – Solar power stations
1 Bosch Rexroth AG (100% Bosch-owned)
Greater focus on regional requirementsWe are stepping up the expansion of our engineering capacities in the growth markets, particularly in China, but also in South America. Our engineers in these regions are developing more and more products and solutions that are tailored to regional customer requirements. In emerging markets, there is a growing demand for what we call “good enough” products. These are costeffective products developed to high quality standards and designed to perform a specific task – not more, not less. Potential customers for products like these include tens of thousands of smaller businesses in countries such as China, India, and Brazil.
Growing demand for packagingAs standards of living around the world increase, so does the demand for packaging. This has benefited our Packaging Technology division, particularly in China, where we are already one of the major manufacturers. In Chengdu in the centrally
located Sichuan province, we opened our second packagingmachinery manufacturing facility in China last year. In India, we moved into our new plant in Verna. Furthermore, we are stepping up our sales and service activities in the growth regions of South America and Africa. New sales office locations include Panama City and Johannesburg.
Worldwide growth expected in solar energyOur Solar Energy division came under considerable pressure last year as a result of sharply declining prices and strong competition from Asia. Our subsidiary aleo solar AG, which manufactures and sells crystalline modules, was also unable to meet its sales targets. Despite the difficult environment, we increased our unit sales.
We firmly believe that, in the long term, the sun will be an important source of renewable energy. As for the regions of the world, we expect strong growth in Asia and the Americas.
Last year, the division opened a new headquarters and a competence center for photovoltaics in Arnstadt, Germany. To improve supplies to the French and southern European markets, we started production of solar modules at the Vénissieux location in France at the beginning of 2012. In the Malaysian state of Penang, we have plans to build a new manufacturing site to cover the entire crystalline valueadded chain.
More information is available online at:Drive and Control Technology 3 www.boschrexroth.comPackaging Technology 3 www.boschpackaging.comSolar Energy 3 www.bosch-solarenergy.com
26 | 27Bosch today
Consumer Goods and Building Technology
Demand for products in our Consumer Goods and Building Technology business sector grew steadily in 2011 even though construction work in important regions declined. Despite this decline, sales of power tools, heating technol-ogy, security systems, and household appliances increased by 4.4 percent to 13 billion euros. While the Asian markets were the main drivers of growth, the markets in South America also developed positively. We expect the above-average growth in these regions to continue in the years to come. The number of associates in the business sector rose by 6 percent to 67,400.
15%growth in Asia
Sales revenue13,02912,480
395470
468510
Capital expenditure
R&D cost
20112010Figures in millions of euros
Focus on customer requirementsOn the whole, the global market for power tools developed positively in 2011, though growth was not as strong as in the previous year. There were also significant regional differences: demand in western Europe grew more slowly, while the markets in South America and Asia were very dynamic. The slight upward trend in North America persisted.
All in all, Power Tools once again outperformed the market in 2011, and was thus able to expand its market share in all key sales regions. Growth was particularly strong in Asia and Europe, slightly less so in the United States. We also gained market share in Germany and maintained our high level of performance there. As a result, 17 of the 20 best selling power tools in European DIY stores are made by Bosch. Sales in South America were also very encouraging.
It is our innovations that lay the foundation for this success. Last year, Power Tools generated almost 40 percent of its sales with products that were launched less than two years previously. In 2011 as well, the division launched a total of more than 100 new and improved products that immediately proved very popular.
28 | 29 Bosch today
growth in Asia
Increasing importance of energy efficiencyIn 2011, the development of the Thermotechnology division was hampered by the difficult situation in the construction industry and by high budget deficits, particularly in western and central Europe. In contrast, the markets in eastern Europe, Asia, and South America developed positively. A good twothirds of sales in our heating technology operations are now generated outside Germany. We were able to maintain our market share in Germany.
An example of energy efficiency using Bosch technology is the Energy Plus house, which was handed over to its inhabitants in Wetzlar, Germany, in December 2011. Thanks to the smart interaction between the decentralized energy supply, heating, ventilation, cooling, and water heating, the building produces
Bosch manufactures consumer goods and building technology at 81 locations in 28 countries.
Divisions3 Power Tools – Power tools for the building trade,
industry, and the DIY sector – Accessories – Garden tools – Measuring tools
3 Thermotechnology – Air-conditioning – Hot water – Decentralized energy management
1 BSH Bosch und Siemens Hausgeräte GmbH (50 % Bosch)
3 Household Appliances 1
– Cooking and baking – Dishwashing – Washing, drying – Cooling, freezing – Cleaning of floor surfaces – Consumer products
3 Security Systems – Product business – Building security – Communication centers
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more energy than it consumes over the course of a year. This solution offers great ecological potential in Germany, since 40 percent of the country’s primary energy is used in buildings.
Security and service in demand worldwideThe global market for security technology developed satisfactorily in 2011. The highest growth rates were recorded in China, eastern Europe, and South America. In these regions, Bosch achieved doubledigit sales growth, and expects aboveaverage growth in the years to come. Activities in Germany also developed favorably.
Environmental protection in the homeThe efficient use of energy and resources is one of the primary product development objectives at BSH Bosch und Siemens Hausgeräte GmbH (BSH). Founded more than four decades ago, this successful joint venture between Bosch and Siemens is a respected global supplier of highquality and energyefficient household appliances. Thanks to this good reputation, BSH was able to gain an additional share in all important markets in 2011.
More information is available online at:Power Tools 3 www.bosch-pt.comThermotechnology 3 www.bosch-thermotechnology.comSecurity Systems 3 www.boschsecurity.comHousehold Appliances 3 www.bosch-home.com
Bosch today
125years of sustainable development
Our ResponsibilityWe consider the sustainable development of our company indispensable to our long-term success. Within this context, corporate social responsibility means maintaining a balance between business and technological interests on the one hand and social and environmental interests on the other. Accordingly, the standards we set are particu-larly high: in terms of how we define leadership, how we deal with associates, how we treat the environment, and how we engage with society.
AssociatesCompany
Environment
Society
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AssociatesOur associates are fundamental to our dynamic growth and sustained economic success. At year end, Bosch employed 302,500 people worldwide – some 19,000 more than in the previous year.
In order to attract top young talent to Bosch across the globe, we have significantly stepped up our international funding for higher education. One of our major efforts in this regard is the Bosch InterCampus program. Over the next ten years, Bosch will spend a total of 50 million euros to provide support for universities and research projects in Germany, China, India, and the United States.
For Bosch, it is important not only to support education and research but also to provide the workforce with ongoing training. More and more training is becoming available in Asia and the Americas. In 2011, Bosch invested a total of over 200 million euros in training for its associates worldwide.
Bosch today
Introducing more measures designed to foster even greater diversity in the company is one of the prime objectives of our HR development activities. Studies have shown that workforce heterogeneity is a major driver of innovation and value added.
In Germany alone, some 1,500 young people at 60 locations and 100 operating units started an apprenticeship at Bosch in 2011. Worldwide there are 6,600 young people in occupational training programs at Bosch, including 4,600 in Germany. Not only do we believe that comprehensive, highcaliber training paves the way for the lasting success of our company, we also consider it an integral part of our social responsibility. This is also true for regions such as China, where, for example, Bosch has its own occupational training department in Suzhou. Here young people can complete apprenticeships in line with German standards in fields such as industrial mechanics and mechatronics.
EnvironmentThe foremost ecological challenge for humankind is to conserve and protect the natural environment. At Bosch, therefore, we consistently gear our operations to the efficient use of energy and resources. Ecofriendly products specifically designed to reduce pollution and minimize the use of resources already account for some 40 percent of our sales. Roughly half of our research and development budget goes into such products.
By 2020, we aim to reduce the emissions of carbon dioxide from our production locations around the world by at least 20 percent compared with the reference year 2007. By 2011, we had reduced relative CO₂ emissions by roughly 10 percent.
Bosch is also increasing the use of renewable energies at its own locations. At our Blaichach location in southern Germany, we invested nearly ten million euros in a complete overhaul of our hydropower plant. It generates 15,000 megawatthours of power each year, which covers 85 percent of the location’s energy needs. This, in turn, cuts CO₂ emissions by nearly 6,000 metric tons annually. We are also using photovoltaic systems to make Bosch locations more energyefficient. The new wafer production plant in Reutlingen, for example, already generates some of its power from the sun. A solar thermal system at our location in Madrid, Spain, covers around 70 percent of the hotwater requirements of the location’s canteen and locker rooms.
SocietyIn the tradition of our company founder, Robert Bosch, we make social responsibility a special priority – within the company and beyond. This explains our longstanding commitment to education, to supporting young talent in the sciences, and to charitable work. The initiatives we support include the Primavera association, which was founded by current and former associates with the aim giving of a better start in life to children who live near Bosch locations in developing and emerging countries. In addition, we provide immediate aid when regions where we do business are affected by natural disasters.
The year 2011 marked a special anniversary for us in Japan: Bosch had established its first branch office there one hundred years before. When the earthquake, tsunami, and nuclear catastrophe struck the northern part of the country on March 11, 2011, we launched comprehensive aid programs, which we are continuing in 2012. In the immediate aftermath of the
34 | 35Bosch today
9,800
196,400 associates in Europe34,900
associates in the Americas
1,200
New associates in 2011
Rise in Bosch headcount
earthquake, we donated one million euros to the Red Cross. Many of our associates in Japan stepped forward with personal donations, and our Japanese regional subsidiary matched the amount its associates had raised. Associates outside Japan also gave generously, bringing the total additional funds to some 230,000 euros.
In late summer 2011, heavy monsoon rains and tropical storms caused a catastrophic flood in Thailand, which affected over 12 million people. Over onethird of the country was under water. The Bosch Group donated 150,000 euros in emergency relief aid to the Red Cross.
We have been operating in China for over 100 years and now employ some 30,000 associates there. In 2011, we underscored our lasting commitment to that country by setting up the Bosch China Charity Center (BCCC).
71,200 associates in Asia Pacific
8,000
302,500 associates worldwide
19,000
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In the U.S., we have launched the Bosch Community Fund. In setting up this foundation, all our community efforts at 50 of our U.S. locations will now be managed from a single source. The focus is on education for young people in science, technology, and environmental fields. Our worldwide efforts are rounded out by the Bosch India Foundation, established in 2008, and the Instituto Robert Bosch in Brazil, which has been supporting charitable and cultural projects since 1971.
More information is available online at:Jobs and career 3 www.bosch-career.com Corporate social responsibility 3 http://csr.bosch.comPrimavera 3 www.primavera-ev.de
Bosch today
In line with the values of Robert Bosch and the wishes he expressed in his will, many of the Stiftung’s projects develop and test ways of addressing social and societal issues. Core topics include healthcare, education, and international relations. These projects are funded by the dividend the Stiftung receives as a shareholder of Robert Bosch GmbH.
Bringing people togetherOn an international level, foundations help maintain constructive dialogue between
Robert Bosch Stiftung GmbH has been continuing the charitable and social endeavors of the company’s founder in contemporary form since 1964. The Stiftung pursues its specific objectives with programs and institutions of its own, but also supports suitable external projects and initiatives designed to address the challenges society faces.
Robert Bosch Stiftung
Members of the fellowship program for U.S. junior executives outside the Robert Bosch House, the former residence of the company founder, which today is the seat of the Robert Bosch Stiftung. The Stiftung also has offices in the neighboring Bosch Haus Heidehof, which serves as a training and conference center for the Bosch Group.
nations. Typical examples of the Stiftung’s work include international scholarship programs, exchange programs for young executives from Europe’s government administrations, and research grants for journalists. It also runs the “Jugend denkt Europa” (Young ideas for Europe) program, which gives several hundred students across Europe the opportunity to work on joint projects each year. For many years, Robert Bosch Stiftung has supported authors and translators, which it regards as valuable cultural ambassadors, as well as young executives who work as cultural managers in various institutions outside Germany. Each year, the Robert Bosch junior professorship for the sustainable use of natural resources provides opportunities for outstanding young researchers.
The Stiftung’s unconventional initiatives for political education are designed primarily to appeal to young people who feel alienated by traditional politics. Learning centers in soccer stadiums and the “Du hast die Macht” (You have the power) internet project are designed to encourage them to take a greater interest in political issues.
Accelerating the pace of reformIn the German educational scene, the “Deutscher Schulpreis” (German school award) of Robert Bosch Stiftung and Heidehof Stiftung has established itself as a seal of quality. Awarded for the fifth time in 2011, it and many other programs are designed to accelerate education reforms and improve the quality of education in Germany. A further focal point is demography and the issue of age. Here, the Stiftung aims to respond to the challenges of demographic change. More information is available online at:Robert Bosch Stiftung 3 www.bosch-stiftung.de
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The Bosch Group in Germany
Corporate HeadquartersGerlingen near Stuttgart
Research and Development LocationsAbstatt, Bühl/Bühlertal, Crailsheim, Elchingen, Erbach, Gerlingen, Grasbrunn, Hannover, Hildesheim, Horb, Leinfelden, Leonberg, Lohr, Lollar, Plochingen, Regensburg, Reutlingen, Schwieberdingen, Stuttgart, Waiblingen, Wernau, Witten
Manufacturing Locations – Automotive TechnologyAnsbach, Bamberg, Berlin, Bietigheim, Blaichach/Immenstadt, Breidenbach, Bremen, Bühl/Bühlertal, Eisenach, Göttingen, Herne, Hildesheim, Homburg, Munich, Nuremberg, Plochingen, Reutlingen, Rutesheim, Salzgitter, Schwäbisch Gmünd, Stuttgart, Waiblingen
Technical Sales Offices for Automotive Original EquipmentBerlin, Braunschweig, Cologne, Frankfurt am Main, Munich, Waiblingen
Manufacturing Locations - Industrial TechnologyArnstadt, Augsfeld, Brandenburg a. d. Havel, Chemnitz, Crailsheim, Elchingen, Erbach, Erfurt, Fellbach, Homburg, Horb, Ketsch, Laatzen, Lohr, Nuremberg, Oberramstadt, Prenzlau, Remshalden, Schweinfurt, Stuttgart, Viersen, Volkach, Waiblingen, Witten
Manufacturing Locations – Consumer Goods and Building TechnologyBad Neustadt, Berlin, Bretten, Dillingen, Eibelshausen, Giengen, Gunzenhausen, Leinfelden, Lollar, Murrhardt, Nauen, Neukirchen, Ravensburg, Sebnitz, Straubing, Traunreut, Wernau, Wettringen
Sales and Service CentersBerlin, Bochum, Cologne, Ditzingen, Düsseldorf, Essen, Fellbach, Frankfurt am Main, Fürth, Hamburg, Hannover, Ichtershausen, Karlsruhe, Leipzig, Magdeburg, Mörfelden-Walldorf, Munich, Nuremberg, Oldenburg, Ratingen, Stuttgart, Wetzlar, Willershausen
Bosch Software Innovations GmbHImmenstaad
As of January 1, 2012 This list includes locations with 100 or more associates, as well as locations of non-consolidated subsidiaries.
Hamburg
Bremen
BerlinNauen
Magdeburg
Leipzig
Ichtershausen
Willershausen
SalzgitterBraunschweig
Hannover
Hildesheim
Sebnitz
Neukirchen
EisenachLollarBreidenbach
Wetzlar
Eibelshausen
Witten
EssenBochum
RatingenDüsseldorf
Köln
Viersen
Frankfurt am MainBad Neustadt
Wettringen
SchweinfurtLohrAugsfeld Bamberg
Volkach
FürthNürnberg
AnsbachCrailsheim
Erbach
Oberramstadt
Homburg
BrettenKarlsruhe
Ketsch
Regensburg
Reutlingen
Bühl/Bühlertal
ElchingenDillingen
Schwäbisch GmündGiengen
MünchenGrasbrunn
Traunreut
Blaichach/Immenstadt
Ravensburg
Immenstaad
Göttingen
Herne
Horb
Abstatt
MurrhardtBietigheim
Laatzen
Mörfelden-Walldorf
Straubing
Chemnitz
Erfurt
Arnstadt
Brandenburg a.d. Havel
Oldenburg
Gunzenhausen
Prenzlau
Schwieberdingen
RutesheimLeonberg
Leinfelden
Ditzingen Fellbach/Waiblingen
GerlingenStuttgart
Plochingen
Wernau
Remshalden
40 | 41Bosch today
The Bosch Group in Europe outside GermanyAustria 2,740 associatesManufacture of automotive technology and industrial technology; development; sales; locations: Hallein, Linz, Pasching, Ternitz, Vienna
Belgium 1,700 associatesManufacture of automotive technology; sales; locations: Aartselaar, Brussels, Tienen
Czech Republic 7,700 associates Manufacture of automotive technology and heating systems; development; sales; locations: Albrechtice, Brno, České Budějovice, Jihlava, Krnov, Prague
Denmark 790 associates Manufacture of automotive and industrial technology; sales; locations: Ballerup, Esbjerg, Sandved
Finland 230 associatesSales; location: Vantaa
France 8,240 associates Manufacture of automotive technology, industrial technology, thermotechnology, and household appliances; development; sales; locations: Angers, Bonneville, Drancy, Lipsheim, Marignier, Mondeville, Moulins, Rodez, Saint-Ouen, St.-Thégonnec, Tremblay, Vendôme, Vénissieux
Greece 460 associates Manufacture of household appliances; sales; location: Athens
Hungary 7,970 associatesManufacture of automotive technology, industrial technology, and power tools; development; sales; locations: Budapest, Eger, Hatvan, Miskolc
Italy 5,650 associatesManufacture of automotive technology, industrial technology, and power tools; development; sales; locations: Bari, Brembate, Cernusco, Correggio, Milan, Modena, Modugno, Nonantolo, Offanengo, Pavullo, Reggio Emilia, Turin, Udine
Netherlands 3,840 associates Manufacture of automotive technology, industrial technology, power tools, heating systems, and security systems; development; sales; locations: Amsterdam, Boxtel, Breda, Deventer, Eindhoven, Hoevelaken, Nimwegen, Schiedam, Tilburg, Weert
Norway 210 associatesSales; location: Ski
Poland 2,400 associatesManufacture of automotive technology and household appliances; sales; locations: Lodz, Warsaw, Wroclaw
Portugal 3,850 associatesManufacture of automotive technology, heating systems, and security systems; sales; locations: Abrantes, Aveiro, Braga, Lisbon, Ovar
Romania 1,310 associates Manufacture of industrial technology; sales; locations: Blaj, Bucharest, Timişoara
Russian Federation 2,730 associatesManufacture of automotive technology, power tools, and household appliances; sales; locations: Engels, Moscow, St. Petersburg
Slovakia 660 associatesManufacture of automotive technology and household appliances; sales; locations: Bernolakova, Michalovce
Slovenia 940 associates Manufacture of industrial technology and household appliances; sales; locations: Nazarje, Skofja Loka
Spain 7,090 associatesManufacture of automotive technology, industrial technology, and household appliances; sales; locations: Aranjuez, Barcelona, Buelna, Castellet, Esquiroz, La Cartuja, Lliça, Madrid, Montañana, San Sebastian, Santander, Treto, Vigo, Vitoria, Zaragoza
Sweden 1,680 associates Manufacture of industrial technology and heating systems; sales; locations: Mellansel, Stockholm, Tranås
Switzerland 3,360 associates Manufacture of industrial technology and power tools; development; sales; locations: Beringen, Buttikon, Frauenfeld, Geroldswil, Solothurn, St. Niklaus
Turkey 10,250 associatesManufacture of automotive technology, heating systems, and household appliances; development; sales; locations: Bursa, Cerkezköy, Istanbul, Manisa
Ukraine 370 associatesManufacture of automotive technology; sales; locations: Kiev, Krakovets
United Kingdom 4,280 associates Manufacture of automotive technology, industrial technology, power tools, and heating systems; sales; locations: Alfreton, Cirencester, Clay Cross, Denham, Glenrothes, Greetland, Knowsley, Milton Keynes, St. Neots, Stowmarket, Worcester
As per January 1, 2012. This list includes locations with 100 or more associates, as well as locations of non-consolidated subsidiaries. Further companies operate in Belarus, Bulgaria, Croatia, Estonia, Georgia, Ireland, Latvia, Lithuania, Luxembourg, Malta, and Serbia.
42 | 43Bosch today
The Bosch Group outside Europe
Argentina 730 associatesSales; location: Buenos Aires
Australia 1,790 associates Manufacture of automotive technology, industrial technology, and power tools; development; sales; locations: Clayton, Melbourne, Rowville, Sydney
Brazil 11,740 associates Manufacture of automotive technology, industrial technology, power tools, and household appliances; development; sales; locations: Alphaville, Aratú, Atibaia, Belo Horizonte, Campinas, Curitiba, Joinville, Pomerode, São Paulo
Canada 550 associatesManufacture of industrial technology and security systems; sales; locations: Mississauga, Welland
China 35,250 associatesManufacture of automotive technology, industrial technology, power tools, heating systems, security systems, and household appliances; development; sales; locations: Beijing, Changsha, Chuzhou, Dalian, Dongguan City, Gaomi City, Guangzhou, Hangzhou, Hong Kong, Jinan, Nanjing, Ningbo, Shanghai, Shenzhen, Suzhou, Wuhu, Wu Jin, Wuxi, Xian, Zhuhai
India 25,190 associatesManufacture of automotive technology, industrial technology, and power tools; development; sales; creation of software; locations: Ahmedabad, Bangalore, Bommanahalli, Chakan, Chennai, Coimbatore, Jaipur, Jalgaon, Koramangala, Manesar, Mumbai, Naganathapura, Nalagarh, Nashik, Pune, Tumkur, Verna
Japan 7,560 associatesManufacture of automotive technology and industrial technology; development; sales; locations: Higashimatsuyama, Izumozaki, Misato, Musashi, Odawara City, Ota-City, Shiki, Takasaki, Tochigi, Tokyo, Tomioka, Tsuchiura, Yokohama, Yorii
Korea 2,690 associatesManufacture of automotive technology and industrial technology; development; sales; locations: Busan, Buyong, Daejeon, Gunpo-Si, Yongin
Malaysia 2,470 associates Manufacture of automotive technology and power tools; development; sales; locations: Penang, Petaling Jaya, Shah Alam
Mexico 8,280 associatesManufacture of automotive technology and power tools; development; sales; locations: Aguascalientes, Hermosillo, Juarez, Mexicali, México DF, Saltillo, San Luis Potosí, Toluca
Peru 150 associatesManufacture of household appliances; sales; location: Callao
Philippines 140 associatesSales; location: Manila
Singapore 710 associatesSales; location: Singapore
South Africa 700 associatesManufacture of automotive technology; sales; locations: Brits, Midrand
Taiwan 760 associatesManufacture of automotive technology and industrial technology; sales; locations: Ping-Chen, Taipei Hsien
Thailand 840 associatesManufacture of automotive technology; sales; locations: Amata City, Bangkok, Rayong
USA 14,220 associatesManufacture of automotive technology, industrial technology, power tools, heating systems, security systems, and household appliances; development; sales; some 90 locations,including Anderson/SC, Bethlehem/PA, Broadview/IL, Burnsville/MN, Charleston/SC, Farmington Hills/MI, Fayetteville/NC, Fort Lauderdale/FL, Fountain Inn/SC, Hebron/KY, Huntington Beach/CA, Kentwood/MI, Lancaster/PA, Lexington/KY, Lincoln/NE, Lincolnton/NC, Mount Prospect/IL, New Bern/NC, New Richmond/WI, Plymouth/MI, South Bend/IN, St. Joseph/MI
Vietnam 840 associatesManufacture of automotive technology; sales; locations: Hai Duong City, Ho Chi Minh City
As per January 1, 2012. This list includes locations with 100 or more associates, as well as locations of non-consolidated subsidiaries.
Further companies operate in Chile, Columbia, Indonesia, Israel, Kazakhstan, Morocco, New Zealand, Panama, Saudi Arabia, the United Arab Emirates, and Venezuela.
44 | 45Bosch today
Milestones in Company and Product History
1861 Robert Bosch is born on September 23 in Albeck near Ulm.
1886 Establishment of the company: opening of the “Workshop for Precision Mechanics and Electrical Engineering” in Stuttgart on November 15
1897 First successful application of the Bosch low-voltage magneto ignition device to a motor vehicle
1898 Sales office for Bosch products in the U.K. – the first such office outside Germany
1902 First high-voltage magneto system with Bosch spark plugs
1905 First Bosch manufacturing plant outside Germany, in Paris
1912 Start of production at first Bosch factory in the U.S., in Springfield, MA
1913 At the main factory in Stuttgart, establish-ment of an apprentice training department with a dedicated workshop for apprentices
1913 Bosch automotive lighting system – an electrical lighting system for vehicles
1918 Gottlob Honold designs the “armature in a circle,” the new Bosch trademark.
1921 The first Bosch Car Service opens in Hamburg.
1927 Series production of Bosch fuel injection pumps and nozzles for diesel engines
Hdh high-voltage magneto ignition system with spark plug (1902)
1928 Launch of the Forfex hair trimmer, the first Bosch power tool; 1932 first power drill and Bosch hammer
1932 Acquisition of heating systems business of Junkers & Co. GmbH, Dessau, Germany
1932 Launch of Europe’s first series-produced car radio
1933 Launch of the Bosch refrigerator
1940 Official opening of the Robert Bosch Hospital
1942 Robert Bosch dies in Stuttgart on March 12.
1951 Series production of gasoline injection for passenger cars
1963 Start of packaging machinery activities with acquisition of Erich Wetzel Verpackungsmaschinen GmbH
1964 Vermögensverwaltung Bosch (from 1969: Robert Bosch Stiftung GmbH) acquires majority stake in Robert Bosch GmbH.
1967 Foundation of Bosch-Siemens Hausgeräte GmbH (known since 1998 as BSH Bosch und Siemens Hausgeräte GmbH)
1967 Series production of the Jetronic electronic gasoline-injection system
1974 Launch of Bosch’s 3S program (“safe, clean, economical”) for product development
46 | 47
Master craftsman at work with a “hand-held motor,” the precursor of today’s compact power tools (1937)
Bosch today
1976 Series production of lambda sensor for three-way catalytic converter
1978 Series production of the ABS electronic antilock braking system
1979 Series production of the Motronic electronic engine management system
1986 Series production of the TCS traction control system
1989 Launch of the TravelPilot IDS, first autono-mous vehicle navigation system in Europe
1991 Series production of Motronic with controller area network (CAN)
1995 Series production of the MEMS micro-mechanical sensor
1995 Series production of the world’s first ESP® electronic stability program
1997 Series production of the common-rail high-pressure diesel injection system.
2000 Series production of the DI Motronic gasoline direct injection system
2001 Industrial leadership of Mannesmann Rexroth AG, and its merger with the Automation Technology division to form Bosch Rexroth AG
2003 Acquisition of Buderus AG in Wetzlar, Germany
2003 Launch of the Ixo cordless drill/driver with lithium-ion rechargeable battery
Testing the Motronic electronic engine management system at the Automotive Engineering Center in Schwieberdingen, near Stuttgart (1984)
2005 Series production of Night Vision driver assistance system
2007 Acquisition of the telehealth solutions provider Health Hero Network in Palo Alto, CA (USA)
2008 Establishment of Bosch Mahle Turbo Systems GmbH & Co. KG, a joint venture for exhaust gas turbochargers
2008 Acquisition of the solar cell manufacturer ersol Solar Energy AG (now Bosch Solar Energy AG)
2008 Together with Samsung SDI, establishment of the joint venture company SB LiMotive Co Ltd.
2008 Acquisition of Innovations Software Technology GmbH in Immenstaad, Germany (as of January 1, 2011: Bosch Software Innovations GmbH)
2010 Series production of the parallel full hybrid drive for passenger cars
2010 Series production of the predictive emergency braking system
2010 Series production of lithium-ion battery cells for vehicles at SB LiMotive in Ulsan, South Korea
2011 Series production of drive components for e-bikes in Mondeville, France
This French wind farm is equipped with Bosch sensors and electronic control systems (2011).
48 | 49Bosch today
Board of Management Franz FehrenbachChairman Dr. Siegfried DaisDeputy Chairman Dr. Bernd BohrDr. Rudolf Colm
Dr. Stefan Asenkerschbaumer Dr. Volkmar DennerChristoph KübelUwe RaschkeWolf-Henning Scheider Dr. Werner StruthPeter Tyroller
Supervisory Council Prof. Dr.-Ing. Hermann SchollChairman Alfred LöckleDeputy Chairman Dr. forest. Christof BoschChristian BrunkhorstKlaus Friedrich Hartwig GeiselHans-Peter GrätherDr.-Ing. Rainer Hahn(until December 31, 2011)Jörg HofmannProf. Lars G. JosefssonDieter KleinProf. Dr. Renate Köcher(from March 30, 2012)Prof. Dr. Hermut KormannProf. Dr. Olaf KüblerMatthias Georg MadelungDr. Wolfgang Malchow(from January 1, 2012)Daniel MüllerDr. Hans-Friedrich von Ploetz(until March 29, 2012)Urs B. RinderknechtWolf Jürgen RöderTilman TodenhöferHans Wolff
Management
50 | 51How to Contact us
For articles and lectures by Bosch Group associates, contact the Information Center (C/CEP1)
For answers to journalists’ questions, contact Corporate Communications, Brand Manage-ment, and Sustainability (C/CC), or go to www.bosch-press.com
For information on career opportu-nities in the Bosch Group, contact Human Resources Management (C/HM) or go to www.bosch-career.com
For information on leadership, change and improvement manage-ment, as well as on training and competence management, contact Human Resources and Organizational Development with CIP coordination (C/HD)
Companies wishing to become sup-pliers to Bosch should contact the Corporate Sector Purchasing and Logistics (CP), send an email to BriefkastenZE@de.bosch.com, or go to http://purchasing.bosch.com
Corporate Headquarters of the Bosch Group can be contacted at the following address and numbers: Robert Bosch GmbH Postfach 10 60 50 70049 Stuttgart Phone +49 711 811- 0 Fax +49 711 811- 66 30 www.bosch.com
Bosch today
Robert Bosch GmbHPostfach 10 60 5070049 StuttgartGermanyPhone +49 711 811- 0Fax +49 711 811- 6630www.bosch.com
Printed in GermanyEdition 2012