Post on 14-Dec-2014
description
Bloggers And Brands:MakeThe
Connection
Give Me Something Good!• Start Your Blog• Set up Social
Media: FB, Twitter, Instagram
• Post regularly for a month or so
Join a Group = Get On The List!• LadyBloggers• Florida Food Bloggers• BlogCon Events• Social Media Club
Your First Event-
What To Do Now?
1. RSVP on FB and by email- ask what the planner needs?
2. Be on time3. Meet the leaders, make conversation4. Take good photos, get details on menu &
event sponsors5. Give the planner what they want- if it’s
hashtag promotion, Instagram posts, blog posts, etc.
6. Bring business cards to exchange with other bloggers.
7. Friend them on Facebook/Follow on Twitter and Instagram and tag each other in the posts for cross-promotion.
But DON’T:• Bring guests
without asking
• Pitch management to partner with you while at the event
• Be salesy• Talk in your
group and ignore the presentation
Follow up:• Write a good
blog post quickly
• Give it a personal spin.
• Good photos- ask if you need more!
• Brand will often share your post
• Visit again• Thank Them
Next Steps….
Start with a contest for free.
Tip # 2: Don’t Get Personal
Make a small ask.
Show Them How Your Audiences Match!
Give Them More Than Their Money’s Worth
Build a long-term marketing partnership
Find ways to help .Ask them to buy an ad on your website.Ask for a sponsorship for a conference.Always show ROI!
Keep An Open Mind, You
Never Know Where An
Opportunity Will Lead!