TED VICKEY

The Power of LinkedIn

Biggest difference between when I was there and now….

..they let anyone

in

How powerful is social networking?

…it got this man elected President

Global populations

Source: Wikipedia, May 5, 2010

1 China 1,337M

2 India 1,180M

3 USA 310M

4 Indonesia 231M

5 Brazil 193M

9 Russia 142M

14 Germany 82M

20 France 65M

22 UK 62M

23 Italy 60M

27 Spain 46M

119 Ireland 5M

Over 75M

Over 400M

The Power of Growth

85,000 members2003

1.6M members2004

4.4M members2005

8.5M members2006

10M members2007

75M membersAs of Aug 2010

35M members2008

The Six Degrees of COLLABORATION

Henk van Ess

China BAK Battery Co.

San FranLogo

designerDutch box designer

Blogger made web

commercial

NY video commercial

Germanmusic

http://www.cnbcmagazine.com/story/six-degrees-of-collaboration/1148/1/

LinkedIn Global Reach

LinkedIn data as of October 2008

Fastest Growing EU(by member sign-up, March, 2008)

1.United Kingdom

2.Netherlands

3.France

4.Belgium

5.Denmark

6.Germany

Ireland 243k+

106% increase in just one year!

Future Business Opportunity 1.5

Stay Connected 1.6

Partnership Opportunity 1.8

Research 1.9

Personal Networking 2.2

New Ventures 2.3

Expertise Requests 2.4

Sales Prospecting 2.6

Career Opportunity 3.7

Perceived benefits of LinkedIn (Irish)

(Vickey, 2009)

Strongly Agree

Strongly Disagree

LinkedIn is for B2B

(by membership)

1. Information Technology & Services

2. Computer Software3. Financial Services4. Marketing & Advertising5. Real Estate6. Hospital & Health Care7. Telecommunications8. Education Management 9. Accounting10. Banking

Top 10 Industries on LinkedIn

1. Increase your 1. Increase your

brandbrand

Use in your signature

Use on your business card

2. Enhance your 2. Enhance your

Google rankGoogle rank

3. Build your

network

4. Stay4. Stay

CONNECTEDCONNECTED

Skype From: Jo <@com> To: Ted Vickey <vickey@fitwellinc.com> Date: Mar 04 2009 - 6:12pm

LinkedIn

Hi Ted, I saw you have a Skype Account - can you connect to me? thanks Jo

Success – Status updates

5. Competitive5. Competitive

INTELINTEL

LINK

6. 6. ENGAGEENGAGE

LINK

Open Coffee Ireland 1230Open Coffee Galway 113Galway Entrepreneurs 107Enterprise Ireland Americas 627Bizcamp Ireland 377Irish/America Business Network 1909IBA 657UL MBS International Entrepreneurism 20SME Links Ireland 751UL Alumni Association 2722Biz and Entrepreneurship Network Ireland 68FB for Business Ireland 596Innovation Ireland 1485Irish Cloud 629NUIG 1994Social Media Ireland 1249US Alumni NUIG 96US Alumni and Friends NUIG 109

Total: 14739

Ted VickeyDERI

ted.vickey@deri.org

@tedvickey