© Kantar Retail 2015

27 March 2015

Opportunities for Italian Suppliers in the UK Market1

© Kantar Retail 2015

An era of unprecedented consumer change is impacting the

sector

2

Source: Kantar Retail

© Kantar Retail 2015

But shoppers are not changing as much as you might hear 3

Kantar Worldpanel

© Kantar Retail 2015

An era of unparalleled choice

Kantar Retail

4

© Kantar Retail 2015

Some clear implications from channel trends 5

Kantar Worldpanel

© Kantar Retail 2015

Discount – bigger (and importantly) better 6

Kantar Worldpanel

More stores Better stores

More products More brands

Better marketing Improved PL

More service More flexibility

More deals More staff

© Kantar Retail 2015

Clear priorities for major retailers: e.g. Asda 7

Kantar Worldpanel

Online Halal

Click & Collect Free From

Convenience Food-To-Go

Best in Fresh Differentiation

World Foods Health & Wellness

© Kantar Retail 2015

8

Private label (Three-tier and specialist)

World foods

Halal

Free From

Fresh

Food-to-go and food-for-now

Convenience

Opportunity areas

© Kantar Retail 2015

For further information please refer to

www.kantarretail.com

Contacts

Alberto Biraghi

T: +39 02 27072 332

M: +39 335 7301296

alberto.biraghi@tnsglobal.com

Bryan Roberts

T: +44 (0) 207 450 2616

bryan.roberts@kantarretail.com

kantarretail

bryanroberts72

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© Kantar Retail 2015

Kantar Retail

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© Kantar Retail 2015

Kantar Retail

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