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Information and publicity measures

by Darijus ValiuckoBSR INTERREG III B Joint Secretariat

INTERREG III B Lead Partner Seminar of the 8th application round  Thursday, 19th January 2006 Rostock, Germany

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• Success of the programme through success of the projects

• Marketing in project addressing:

- to the general public

- project’s stakeholders and beneficiaries

- between project partners (part of bigger picture)

- partners locally

- in partner organisations

Information and publicity in projects

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• The project must implement the measures set out in the

“Dissemination and promotion” included in the Application

Form.

• Costs for “Dissemination and promotion” will be co-

financed only if the guidelines are followed up.

Guidelines for implementation at project level

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EC Regulation No 1159/2000 (1)

General principles and scope

to increase public awareness and transparency regarding the activities of the European Union

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EC Regulation No 1159/2000 (2)

Training, employment and human resources development measures:

— making beneficiaries and general public aware of the role played by the European Union

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EC Regulation No 1159/2000 (3)

Information events

Display the European flag in meeting rooms and use the Community emblem on documents.

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Text 1:

Project part-financed by the European Union

Text 2:

Project part-financed by the European Union (European Regional Development Fund) within the BSR INTERREG III B Neighbourhood programme

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Subsidy contract, § 6 Publicity

Any notice or publication by the project, in whatever form and on or by whatever medium, including the Internet, must specify that it reflects the author's views and that the Investitionsbank S-H is not liable for any use that may be made of the information contained therein.

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Article 6 – Visibility (annex to Tacis contract)

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Good examples

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Almost goodexamples

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Bad examples

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• Make sure you know what message you want to spread

• Use simple language

• Do not be afraid to repeat the messages/information

Tips

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Summary:

1) Information activities are essential part of your project

2) Final beneficiaries (Lead Partners) are obliged to indicate Community’s contribution to the project in…

3) … all publications, press-releases etc., homepages

4) We encourage also you to use the BSR INTERREG III B logo

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For more information:

• EC Regulations (i.a. No 1159/2000)

• contact Darijus Valiucko (dv@bsrinterreg.net,

+49 381 45484 5277)

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