backchan.nlDrew Harry

Joshua Green

Judith DonathMIT Media Lab

Integrating Backchannels in Physical Space

MIT Media Lab

MIT Comparative Media

backchan.NL

Backchannels

flickr: *clairity*Krauss et al, 1977

flickr: Tom PurvesYardi, S. 2006

flickr: p!yperRekimoto, et al 1998

flickr: Kevin Slavin / slavin_fpo

flickr: opacity

backchan.NL

Design

flickr: paigebuilt

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Results

“I would love to hear more about buzz marketing - how it actually works and how clients want it to integrate it with more traditional methods”

“What’s the role of Social Media in advertising and Convergence Culture”Work“What affect does the ephemeral nature of your art (changes in technology, disappearing technologies) have on your art practice?”

“Moot, what is your favorite 4chan meme?”

McCarthy, J.F, 2005

“Is anyone else cold?”

“::abuses backchannel:: Someone lost a Lumix camera yesterday. Find Susannah on the ROFLTeam to describe it/pics on it.”

Logistics“So, is NOW the time the panel should turn some attention to these excellent user-generated questions?”

“We need power strips in these seats!”

McCarthy, J.F, 2005

High Ranked Low Ranked“Can we get some more questions from the board answered this time? xthxbye”

How has your web-based and viral advertising work affected your work in traditional advertising?

so i herd u liek mudkipz

hard to hear :(

Did he just cite Eisner?

Props for stirring the pot!

MetaAudience voting on presentation topics

Audience pre-asking

flickr: loojie

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Golub, E. 2005

backchan.NL

Thanks!Dan Gutierrez Cherrie Yang Chris Schmandt

First Prototype Second Prototype Editing/Framing

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So, Questions?http://web.media.mit.edu/~dharry/http://backchan.nl/

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