Post on 08-Apr-2016
description
Media Pack 2015
What is Artefact?Artefact is a new and free London magazine and
website with a metropolitan focus and an international eye, exploring the other side of the
city.
Positively disrutive and aimed at 18-30 year olds, readers of Artefact devour information and love to
learn but don’t want to be taught.
Think of Artefact as the raw guide to this dynamic city with a mainline to our culture’s earliest
adopters – radical thinking and underground insights direct from the source – the future
leading creatives of tomorrow.
www.artefactmagazine.comMedia Pack 2015
1
FREE MAGAZINEThe Metamorphosis IssueISSN 2056-919X
FREE MAGAZINEThe Greed IssueISSN 2056-919X
The magazine Artefact is produced by journalism students at London College of Communication, one of the six colleges that make up University of the Arts London, which includes
Wimbledon College of Art, Central Saint MartinsChelsea College of Art Camberwell College,
and London College of Fashion.
This unique creative eco system comprises 20,000 students, from 114 countries in ranging disciplines from such as Fine art, Drama, Fashion, Communication Design, film and Architecture.
These LCC students are intrinsically connected to, absorb and
create the latest sub cultures that go on to become mainstream global cultural themes. They emerge to become key influencers within their respective fields and go on to become key influencers of
the broader creative culture, and thinking and working on an international level.
You may recognize some of our ex- students who have
influenced the cultural landscape:
AnishKapoor – Chris Ofili – Steve McQueen – Stella McCartney Alexander McQueen – Colin Firt – Charlene White – Rodney Fitch
Russell Brand – Pierce Brosnan – Jimmy Choo – Rankin – Neville Brody Alek Wek – Kate Thornton –Christopher Kane –Jefferson Hack Jarvis Cocker – Helen McCrory– Paloma Faith – Erin O’Connor.
Who produces Artefact?
www.artefactmagazine.comMedia Pack 2015
The AudienceLondon is one of the most creative and compelling cities in
the world, with ever-changing subcultures and vast diversity.
Artefact’s audience of 18-30 year olds are natural explorers and urban enthusiasts, reflecting the city’s vibrancy – they
are passionate about discovering raw and untapped cultures prior to it hitting mainstream media.
As well as being distributed around the university, Artefact is increasingly available in bars, cafes and shops around London and we are developing a distribution strategy that
includes street handouts.
A digital version of Artefact is sent to University of the Arts London graduates - 80,000 of the world’s creative leaders and we have an internal audience of 20,000 early adopters
who are inter-linked with the broad international diaspora, that represents London’s cultural life.
www.artefactmagazine.comMedia Pack 2015
That’s a work in progress, we are in ‘stealth mode’ as the techies say, we are building our circulation so are looking for brand partners with a good fit to the magazine’s editorial and who wish to reach the cultural demographic of the young, the cultural and the adventurous in London.
Rate Card
Specifications:• 2 x themed issues per term (so 4 in total for the year)• 52 x A3 pages (297x420mm) per issue• Print area is 264x384mm (This will leave the ad with margins 18mm,
top, bottom and inside edge, with 15mm on the outside).• As the paper stock is 57gsm newsprint, ink coverage should be
kept to no more than 200% (i.e for rich black you might use C:60 M:40 Y:0 K:100).
• Small text (anything below 12pt) or fine detail should be kept to 100% Black (or 100% of other colour).
• Please supply the adverts as press-ready PDFs, with any spot colours converted to CMYK.
• All fonts should be embedded
Bespoke advertising opportunities are also available on our website http://www.artefactmagazine.com
www.artefactmagazine.comMedia Pack 2015
We’re open to offers - cash, stockists and distribution opportunities are all welcome.
Contact
Matt Guy
T: +44 (0) 207 514 6554
M: +44 (0) 7752 668 770
matt.guy@lcc.arts.ac.uk
www.artefactmagazine.com
www.artefactmagazine.comMedia Pack 2015