Post on 23-May-2020
ARE WE THERE YET?2017 - 2018 CO-OP
STRATEGYO U R G O A L S F O R 2 0 1 7 - 2 0 1 8
1. Grow and Diversify the Tourism Economy Through Marketing
2. Grow and Diversify the Tourism Economy Through Sales
3. Enhance Industry Engagement
4. Ensure Experience Kissimmee’s brand promise is executed
5. Ensure Cost Effective and High Performing Operations
E K C V B . C O M
INTERNATIONAL & DOMESTIC SALES
E K C V B . C O M
PROGRAM LOCATION DATES MARKET MAX IPS VALUE TO PARTNER COST CONTACT EMAIL
WORLD TRAVEL MARKET London November 6-8, 2017 UK 3 Booth participation at WTM $5,000 René Kuziv RKuziv@experiencekissimmee.com
HOLIDAY NETWORKING EVENT Kissimmee, FL December 7, 2017 International 20
Receptive/International/Domestic Tour Operators
$300 Esther Colon EColon@experiencekissimmee.com
NEW YORK TIMES TRAVEL SHOW New York, NY January 2018 Domestic 5
Booth share with Experience Kissimmee and reach over 28,000 consumers and travel/trade
attendees in the New York area.$1,000
Danielle Ackerman
DAckerman@experiencekissimmee.com
CONNECT TRAVEL MARKET PLACE Orlando, FL February 18-20th, 2018
Domestic/International
6 Show registration Subsidy $1,500 René Kuziv RKuziv@experiencekissimmee.com
COLOMBIA MISSION TBD February 26 –March 3, 2018
Colombia 4Sales calls to tour operators, travel
agents trainings$1,300 Melissa Basilio MBasilio@experiencekissimmee.com
WORLD TRAVEL MARKET Sao Paulo, Brazil April 1-7, 2018 Brazil 4
Booth participation at WTM Latin America in Sao Paulo, Brazil and signature event with
key tour operators $2,000 Melissa Basilio MBasilio@experiencekissimmee.com
ORLANDO SALES EVENT Orlando, FL April 26, 2018 LATAM TBANetwork opportunity for Industry Partners to
engage with LATAM local tour operators $200 Melissa Basilio MBasilio@experiencekissimmee.com
E K C V B . C O M
CONTINUED
E K C V B . C O M
PROGRAM LOCATION DATES MARKET MAX IPS VALUE TO PARTNER COST CONTACT EMAIL
NORDIC SALES MISSION TBD April 2018 4Sales call to tour operators, travel agents,
and destination trainings$1,500 René Kuziv RKuziv@experiencekissimmee.com
IPW Denver, CO May 19-23, 2018Domestic/
International Unlimited Unlimited for EK Section $800 René Kuziv RKuziv@experiencekissimmee.com
CANADA SALES MISSION Toronto/Montreal May 2018 Canada 4Sales calls to tour operators,
travel agent trainings$1,500
Danielle Ackerman
DAckerman@experiencekissimmee.com
MEXICO SALES MISSION TBD June 4-8, 2018 Mexico 4Sales calls to tour operators and travels
agents trainings$1,500 Melissa Basilio MBasilio@experiencekissimmee.com
DELTA VACATIONS UNIVERSITY Minneapolis, MN September 2018 Domestic 1
Booth share with Experience Kissimmee and reach over 2,000 Delta Vacations agents
$500 Danielle
AckermanDAckerman@experiencekissimmee.com
DESTINATION BOOT CAMP Kissimmee, FL TBD Domestic 60+
Week long FAM for military ITT/MWR office personnel. Participation opportunities include hosting the group as part of the FAM agenda
(in-kind), purchasing a table at the tradeshow, or purchasing tickets for the opening/closing evening events to network with attendees.
TBDDanielle
AckermanDAckerman@experiencekissimmee.com
MEETING SALES
E K C V B . C O M
PROGRAM LOCATION DATES MARKET MAX IPS VALUE TO PARTNER COST CONTACT EMAIL
SALES MISSION(signature event)
Atlanta October 2017 All 8Opportunity to network with key
meeting planners$500 Michelle Moore MMoore@experiencekissinmnmee.com
HOLIDAY SHOWCASE (Association Forum)
Chicago December 2017 Association 3Booth share opportunity at Association
Forum's Annual Tradeshow$1,500 Cassandra Ruelle CRuelle@experiencekissimmee.com
MPI - NEW JERSEY CHAPTER EVENT New Jersey 1st Quarter
Corporate/Medical
2
Opportunity to showcase and network with corporate/ medical and pharmaceutical
planners member of MPI NJ Chapter $500
Sara Melendez -Davis
SMelendez@experiencekissimmee.com
EMERGE CONFRENECE (RCMA) Omaha
January 30 –February 1, 2018
Faith- Based 1Network and meet with faith-based
meeting planners $450
Sara Melendez -Davis
SMelendez@experiencekissimmee.com
DESTINATION SHOWCASE (DI) Washington, DC March 2018
Corporate/Association
1
Network and meet with association, corporate, and specialty meeting planners in
Mid-Atlantic region$1,500 Cassandra Ruelle CRuelle@experiencekissimmee.com
SALES MISSION(signature event)
Philadelphia March 2018 All 8Opportunity to network with key meeting
planners$500 Michelle Moore MMoore@experiencekissinmnmee.com
SGMP CENTRAL FLORIDA CHAPTER MEETING
SPONSORSHIPGainesville March 2018 Government 4
Opportunity to showcase company and network with Central Florida government meeting
planners $500 Cassandra Ruelle CRuelle@experiencekissimmee.com
FSAE FOUNDATION EXECUTIVE SERIES
(Luncheon sole sponsorship)Tallahassee
TBD Based on FSAE Availability
Association 4
Experience Kissimmee is sole sponsor for the event, there is opportunity for partners to showcase company and network to
planners only
$525 Cassandra Ruelle CRuelle@experiencekissimmee.com
E K C V B . C O M
CONTINUED
PROGRAM LOCATION DATES MARKET MAX IPS VALUE TO PARTNER COST CONTACT EMAIL
EXPERIENCE KISSIMMEE MILITARY REUNION FAM Kissimmee April 2018 Military Reunion 15
Opportunity to showcase company to military reunion planners
In-kind Jadeine Shives JShives@experiencekissimmee.com
SALES MISSION (signature event)
Mid-Atlantic April 2018 All 8Opportunity to network with key meeting
planners$500 Michelle Moore MMoore@experiencekissinmnmee.com
XPERIENCE DESIGN PROJECT XDP (ASAE) Washington, DC April 2018 Association 4
Opportunity to travel with Experience Kissimmee sales team to promote company to meeting
planners based in mid-atlantic region$1,500 Cassandra Ruelle CRuelle@experiencekissimmee.com
CAPITAL EVENTS Tallahassee May 2018Association / Government
1Network and promote company to government
and association meeting planners $500 Cassandra Ruelle CRuelle@experiencekissimmee.com
CVENT CONNECT Dallas June 2018 Majority Corporate 2
Opportunity to conduct one-on-one appointments with key corporate and association
meeting planners $1,500 Michelle Moore MMoore@experiencekissinmnmee.com
SALES MISSION(signature event)
Florida July 2018 All 8Opportunity to network with key meeting
planners$500 Michelle Moore MMoore@experiencekissinmnmee.com
EXPERIENCE KISSIMMEE FAMILY REUNION
WORKSHOP & FAM Kissimmee August 2018 Reunion 30
Opportunity to showcase company to family reunion planners
$200 Jadeine Shives JShives@experiencekissimmee.com
TOM JOYNER FAMILY REUNION
(Booth share)Kissimmee September 2018
Multi-Cultural/Reunion
15
Opportunity to participate in the Experience Kissimmee booth and represent company to
consumers, and reunion planners$200
Sara Melendez -Davis
SMelendez@experiencekissimmee.com
E K C V B . C O M
THANK YOU!