Apps build communities

Post on 13-Jun-2015

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In today's world of on-the-go consumers and pervasive mobile internet access, the market landscape for the consumption of business and marketing information is changing. No longer static in nature, there is a shift of information sharing and communication from static documents in your PCs to browsers and now increasingly via apps in smartphones, tablets, feature phones and more upcoming screens. Here is a slide on how mobile apps could be used as experimental outposts to seed and incubate concepts and build up specific vertical communities for businesses.

Transcript of Apps build communities

Apps Build Communities

‘Pipeline Mgmt’

Seeding

Go-To-Market

Incubation

‘Go/no-go Decision’

‘Go/no-go Decision’

Fashion Community StyleTag app

Food Community DishPal app

K-Pop Community StARCALL app

Nelson Wee Profile http://www.linkedin.com/in/nelsonwee | Twitter: @nelsonwee | http://www.slideshare.com/nelsonwee