Post on 27-Jul-2020
APAC
About AWS Summits 3
Why sponsor 4
Testimonials 5
APAC Summits APAC 2019 locations 6
Who attends AWS Summits 7
A look back at 2018 8
Table of contents
AWS Summits APAC 2019 overview 9
Sponsorship investment at a glance 11
Sponsorship packages at a glance 12
Marketing promotional opportunities 24
Next steps 25
We invite you, as a valued partner of AWS, to join us as a sponsor at the AWS Summits
APAC 2019!
awssummit-sponsorship-apac@amazon.com 4
“We’re involved in AWS
summits across 7 countries.
This is our chance to do what
Veeam does in adding value to
the entire AWS ecosystem.”
— Veeam
“We sponsor now about 16
summits around the world.
Everyone here wants to talk
about the same thing, moving
faster with confidence in the
cloud. So very engaged
audience, very senior decision
makers as well as the technical
champions.”
— New Relic
“We’ve invested significantly
in AWS and for the past 3
years, we’ve been sponsoring
the summits. We find the
investment worthwhile, so
we will come back again.”
— FPT Asia Pacific
“Sponsoring an AWS
Summit has given us the
return on investment over
the past couple of years.
We see our sponsorship at
AWS Summit as a key
business priority for us.”
— Dynatrace
awssummit-sponsorship-apac@amazon.com 5
AWS Summits APAC
2019 locations
Singapore
10,000 attendees
10 – 11 April 2019
View Prospectus
Sydney
14,000+ attendees
30 April – 2 May20191
View Prospectus
Seoul
10,000 attendees
17 – 18 April 2019
View Prospectus
awssummit-sponsorship-apac@amazon.com 6
Mumbai
6,000 attendees
15 May 2019
View Prospectus
All numbers reflected are unique attendee numbers
Who attends AWS Summits in APAC
Top Job Roles
33% IT Professional or Technical Manager
26% Developer /Engineer
11% Solution or Systems Architect
14% Business/IT Executive
Company Type
52% Enterprise
25% Small-Medium Business
14% Start-Up
10% Education
Company Size
25% 1,000-9,999 Employees
25% 10,000+Employees
18% 20-99 Employees
17% 100-499 Employees
Top Industries
35% Software & Internet
26% Media, Entertainment, Manufacturing,
Education
17% Financial Services
13% Computers & Electronics
9% Professional Services
Level of AWSUsage
56% New to or Evaluating/Experimenting with AWS
44% Are existing AWS customers (run single/multiple production workloads, or dev/test workloads on AWS)
AWS Summits target a technical audience, typically over half of the attendees are from a Developer or IT
professional background.
awssummit-sponsorship-apac@amazon.com 7
A look back at 2018
“With AWS, we work together on our Go to
Market and we sponsor multiple programs.
We sponsored over 17 summits worldwide
this year. The summits are one of the core
pillars in our events strategy this year and so
far it has been great.”
— MongoDB
“Sponsorship of AWS led programs has
been very positive, it helps McAfee get our
name out there so people know that
McAfee is making a serious move to the
cloud and it really gets us to get engaged in
the customer conversation that we really
want to be in.”
— McAfee
40,000+attendees joined us at the
4 AWS Summits in APAC
Singapore6,500+
AWSSummits
APAC
Mumbai5,500+
Seoul11,000+
Sydney17,000+
57%
increase in attendee numbers from 2017
290+
conference sessions
180+
sponsors
awssummit-sponsorship-apac@amazon.com 8
AWS Summits APAC 2019 overview
40,000+ unique
attendeesYOY increase in attendee
numbers from 2018
Expanded agendasan expanded agenda for more
learning opportunities, and to help
attendee to maximize their time
spent at AWS Summit.
2016 20182017 2018
290+
sessions
sessions340+
14,000+
20,000+
2019
Venue
vibrant cities
– Singapore,
Sydney,
Seoul and
Mumbai
Inclusions
enhanced
benefits across
all packages
Sponsorship
more
sponsorship
opportunities
across all AWS
Summits
AWS Summit Singapore | Singapore Expo, Singapore 10 – 11 April, 2019 10,000 attendees
AWS Summit Seoul | COEX Convention Center, Korea 17 – 18 April, 2019 10,000 attendees
AWS Summit Sydney | ICC, Australia 30 April – 2 May, 2019 14,000+ attendees
AWS Summit Mumbai | NESCO, Bombay Convention and Exhibition Centre, India 15 May, 2019 6,000 attendees
awssummit-sponsorship-apac@amazon.com 9
2019
40,000+
30,000+
Numbers reflected are unique attendee numbers
Sponsorship Tiers
awssummit-sponsorship-apac@amazon.com 10
Sponsorship investment at a glance
SINGAPORE10 – 11 APRIL
SEOUL17 - 18 APRIL
SYDNEY30 APRIL – 2 MAY
MUMBAI15 MAY
Attendance 10,000 10,000 14,000 6,000
Diamond US$60,000 US$150,000 AU$150,000 US$100,000
Platinum US$50,000 US$50,000 AU$88,000 US$30,000
Gold US$40,000 US$35,000 AU$60,000 US$18,000
Silver US$20,000 US$20,000 AU$27,500 US$10,000
Bronze N/A US$10,000 N/A N/A
Exhibitor US$4,000 US$3,000 AU$16,500 US$5,000
All pricing are in USD except for Sydney (in AUD) and exclude local taxes.
Early Sign up^ benefit. Sign up before:
• 31 Dec for AWS Summit Singapore &
AWS Summit Sydney
• 31 Jan for AWS Summit Mumbai
Multi-City^#
#Applicable to sponsorships across 2
or more cities but not applicable to
exhibitor tier
10%^ Early Sign up or
Multi-City Participation Benefit^only 1 discount scheme is applicable, early bird OR multi-city
awssummit-sponsorship-apac@amazon.com 11
Numbers reflected are unique attendee numbers
awssummit-sponsorship-apac@amazon.com
Global Summit Sponsorships are
highly customized packages offered
to select AWS Partners wanting to
grow their business and looking to
participate in across all 30+ AWS
summits globally.
Global Summit Sponsorship
packages start at $1.5M.
If you are interested in a Global
Summit Sponsorship, please email
AWSsummit-
sponsorship@amazon.com and add
“Interested in Global Summit
Sponsorship Opportunity” in the
Subject Line.
Opportunity to be recognized as an
“AWS Global Summit Sponsor”
A turnkey solution for global companies to
generate awareness without having to commit extra
resources to activate each event globally. Partners can
strategically choose which cities they would like to focus
their energy and resources on based on their overall goals
and objectives and yet still have a global presence at all of
the events.
Maintain consistent messaging and look, tone and feel at
all events, while still allowing for flexibility needed in each
region to address regional topics and objectives as well as
cultural differentiations.
Global bundled pricing and the ability to tailor the global
sponsorship package to fit your specific business objectives.
Streamlined contracting & invoicing (max: 2 contracts
globally, 5 sellers of record & 8 invoices-for tax purposes)
12
The diamond packages at the APAC summits provide AWS Partners the greatest visibility at the events as well as before and after the events.
Diamond sponsors will have the largest onsite presence, most prominent speaking slot, premier benefits such as reserved seating, passes to executive summit, meeting room and first hand pick of additional MPOs.
All prices are exclusive of local taxes and are quoted in USD, except for Sydney.
awssummit-sponsorship-apac@amazon.com 13
awssummit-sponsorship-apac@amazon.com
All pricing exclude local taxes – For detailed list of entitlements, please refer to the individual city prospectus
Diamond sponsor will have the
largest onsite presence, most
prominent speaking slot,
premier benefits such as
reserved seating, passes to
executive summit, meeting
room and first hand pick of
additional MPOs.
Tailor your sponsorship package
to fit your specific business
objectives. Contact us to
customize your package.
• 8m x 6m custom footprint
• 45 minute breakout session
• 15 x Exhibitor passes
• Pre event & onsite exposure
• 8 x reserved seating at
keynote
• 4 x executive track passes
• Customer meeting room
• Work with AWS to customise
your presence at AWS
Summit Sydney
• 4.9m x 2.5m pre-built booth
• 30 minute breakout session
• 8 x exhibitor passes
• Pre event & onsite exposure
• 10 x reserved seating at keynote
• 4 x guaranteed customer passes
• Customer meeting room
• Pre built booth at executive
session
• Work with AWS to customise
your presence atAWS Summit
Mumbai
• 5m x 4m pre-built booth
• 40 minute breakout session
• 8 x exhibitor passes
• Pre event & onsite exposure
• 4 x reserved seating at keynote
• 2 x executive track passes
• Customer meeting room
14
awssummit-sponsorship-apac@amazon.com
The platinum packages at the
APAC summits provide AWS
partners with high visibility at the
events and before the events.
Platinum sponsors will have the
significant onsite presence, a
speaking slot, premier benefits
such as reserved seating, passes
to executive summit and access to
additional MPOs
All prices are exclusive of local
taxes and are quoted in USD,
except for Sydney.
15
awssummit-sponsorship-apac@amazon.com
• 8m x 8m pre-built or custom
booth
• 40 minute breakout session
• 8 x exhibitor passes
• 10 x reserved seating at keynote
• 1 x executive track pass
• Pre event & onsite exposure
• 15 minute on-floor seminar
session*
• 4m x 5m expo footprint
• 45 minute breakout session
• 10 x exhibitor passes
• 4 x reserved seating at keynote
• 2 x executive track passes
• Pre event & onsite exposure
• 4.3m x 1.8m pre-built booth
• 30 minute breakout session
• 6 x exhibitor passes
• 5 x reserved seating at keynote
• 4 x guaranteed customer passes
• Pre event & onsite exposure
• Customer meeting room
• Pre built booth at executive
session
• 4m x 4m pre-built booth
• 30 minute breakout session
• 6 x exhibitor passes
• 3 x reserved seating at keynote
• 1 x executive track pass
• Pre event & onsite exposure
*subject to final on-floor seminar schedule and availability
16
All pricing exclude local taxes – For detailed list of entitlements, please refer to the individual city prospectus
awssummit-sponsorship-apac@amazon.com
The gold packages at the APAC
summits provide AWS partners
with visibility at the events with
pre event and onsite awareness.
Gold sponsors will have a onsite
presence, speaking slot, selected
premier benefits such as reserved
seating and access to additional
MPOs
All prices are exclusive of local
taxes and are quoted in USD,
except for Sydney.
17
awssummit-sponsorship-apac@amazon.com
• 5m x 5m pre-built or custom
booth
• 40 minute breakout session
• 6 x exhibitor passes
• Pre event & onsite exposure
• 15 minute on-floor seminar
session*
• 3m x 3m expo footprint
• 30 minute breakout session
• 8 x exhibitor passes
• Pre event & onsite exposure
• 3.65m x 1.5m pre-built booth
• 20 minute breakout session
• 4 x exhibitor passes
• 2x guaranteed customer passes
• Pre event & onsite exposure
• 3m x 2m pre-built booth
• 30 minute breakout session
• 5 x exhibitor passes
• Pre event & onsite exposure
*subject to final on-floor seminar schedule and availability
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All pricing exclude local taxes – For detailed list of entitlements, please refer to the individual city prospectus
awssummit-sponsorship-apac@amazon.com
The silver packages at the APAC
summits provide AWS partners
with a onsite presence, pre and
post event awareness and access
to additional MPOs.
All prices are exclusive of local
taxes and are quoted in USD,
except for Sydney.
19
awssummit-sponsorship-apac@amazon.com
• 4m x 4m pre-built booth
• 40 minute breakout session
• 4 x exhibitor passes
• Pre event & onsite exposure
• 15 minute on-floor seminar
session*
• 2m x 2m expo footprint
• 6 x exhibitor passes
• Pre event & onsite exposure
• 1.8m x 2.45m pre-built booth
• 2 x exhibitor passes
• Pre event & onsite exposure
• 2m x 2m pre-built booth
• 3 x exhibitor passes
• Pre event & onsite exposure
*subject to final on-floor seminar schedule and availability
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All pricing exclude local taxes – For detailed list of entitlements, please refer to the individual city prospectus
awssummit-sponsorship-apac@amazon.com
The bronze package offered at
the Seoul summit offers AWS
partners with an entry level
sponsorship opportunity, with an
onsite presence, pre and post
event awareness and access to
additional MPOs.
Price is exclusive of local taxes
For detailed list of entitlements, please refer to the individual city prospectus
21
• 3m x 3m pre built booth
• 15 minute on-floor seminar
session*
• 2 x exhibitor passes
• Pre event & onsite exposure
*subject to final on-floor seminar schedule and availability
awssummit-sponsorship-apac@amazon.com
The exhibitor packages at the
APAC summits provide AWS
partners with a small onsite
footprint and presence.
All prices are exclusive of local
taxes and are quoted in USD,
except for Sydney.
22
awssummit-sponsorship-apac@amazon.com
• 2m x 2m pre-built booth
• 1 x exhibitor pass
• Pre event & onsite exposure
• 15 minute on-floor seminar
session*
• 2m x 1m expo footprint
• 3 x exhibitor passes
• Pre event & onsite exposure
• 1.5m x 0.9m pre-built booth
• 2 x exhibitor passes
• Pre event & onsite exposure
• Within ISV Village (subject
to space availability)
• 1 x exhibitor pass
• Onsite exposure
*subject to final on-floor seminar schedule and availability#for ISVs only, subjected to AWS approval
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All pricing exclude local taxes – For full list of entitlements, please refer to the individual city prospectus
Marketing
Promotional
Opportunities
Marketing Promotional Opportunities (MPOs) are a la carte enhancements available only to contracted
sponsors, relevant to each individual AWS Summit program and venue. MPOs are designed to customize and
enhance a sponsor’s participation through unique engagement, brand awareness and experience
opportunities. MPOs are available on a first come, first serve basis.
For more information, please contact the regional teams.
24
Next steps
Who is eligible to sponsor
global AWS Summits?AWS Sponsorships are prioritized for AWS Partner Network
(APN) members. To learn more about becoming an APN
member, please visit:
https://aws.amazon.com/partners/
31 Dec:
End of 10% early
participation benefit for
AWS Summit Singapore
and Sydney
10 – 11 April:
AWS Summit Singapore
17 – 18 April:
AWS Summit Seoul
30 April – 2 May:
AWS Summit Sydney
31 Jan:
End of 10% early
participation
benefit for AWS
Summit Mumbai
15 May:
AWS Summit
Mumbai
Booth selection and
release of floorplan
begins
Need additional information?
Contact awssummit-sponsorship-apac@amazon.com for
more details on sponsorship packages and custom
programs.
DEC JAN FEB MAR APR MAY
awssummit-sponsorship-apac@amazon.com 25
Sponsor briefing
webinar beingsSummit demand
generation email
begins
Thank you to our 2018 sponsors
GLOBAL SPONSORS DIAMOND PARTNERS PLATINUM PARTNERS GOLD PARTNERS
* Only Global Sponsors, Diamond, Platinum and Gold Partners arefeatured.
awssummit-sponsorship-apac@amazon.com 26