Annual meeting and slideumentation

Post on 27-Jun-2015

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A great presentation by Jean-Francois Messier on how the (wrong) use of powerpoint can kill the message (and the audience)

Transcript of Annual meeting and slideumentation

slideumentation

annual meetings

their audience with

kill

Many companies

during their annual

uniform PowerPoint guidelines with useless and boring bullet points ugly layout based on the worst of PowerPoint (or Keynote)

with sub-bullet points to make it clear and fonts so small that no one can read with 200 words per slide (*)

Require  their  speakers  

to  follow  PowerPoint  guidelines  

(*)only 68 in this one !  

Logo  is  mandatory  on  every  slide  !  

uniform PowerPoint guidelines with useless and boring bullet points ugly layout based on the worst of PowerPoint (or Keynote)

with sub-bullet points to make it clear and fonts so small that no one can read with 200 words per slide (*)

68 in this one !

Require  their  speakers  

to  follow  PowerPoint  guidelines  Logo  is  

mandatory  on  every  slide  !  

printed in a large meeting binder

these "standardised

meeting DVD for attendees

or will be included in the

to take home.

DVDs that the audience will

read !

never ever - ever

speaker into a catch-22 This forces the situation

Should the presenter design visuals

Are more like a

document to be read

later?"

poor supporting visuals

Most presenters compromise and shoot for the middle,

resulting in

for the live talk

and a series of document-like slides filled with text, bullet points and

other data that do not read well.

use as a

Slides that most speakers

teleprompter

Speakers tend to put every word they are going to say on their PowerPoint slides. Although this eliminates the need to memorize their talk, ultimately this makes their slides crowded, wordy, and boring. They lose their audience's attention before they even reach the bottom of their first slide.

their presentations boring making

Death

Orientation  :  

Font  size  :  

Text  :  as                            as    possible  

Max  nb.  of  words  /  slide  :    

Text  structure  :                        bullet  points  

Visual  :  based  on    

Software  :                                                                      ,  Keynotes  

Same !

properly!

these documents supposed to serve both

Garr Reynolds, calls

as projected visuals and as stand-alone

handouts

1rst  key  point  speakers tend to put every word they are going to say on their PowerPoint slides. Although this

eliminates the need to memorize their talk, ultimately this makes their slides crowded, wordy, and boring.

They looe their audience's attention before they even reach the bottom of their first slide. 2nd  key  point  uniform PowerPoint guidelines

with useless and boring bullet points Ugly layout based on the worst of PowerPoint (or Keynotes)

With sub-bullet points to make it clear And fonts so small that no one can read With 200 words per slide (*)

©  restricted,  Date,  topic,  slide  #,  location,  speaker  

Slideument makes bad visual slides

bad Key  points  Big typeface size as if it were a book for kids. In this case : an ugly book for kids. Too many pages because of big typeface size Tiring to read because of landscape orientation : written documents made to be read as newspaper are based on a portait format, with tight columns, so that

very left hand side of each page towards its very right hand side

©  restricted,  Date,  topic,  slide  #,  location,  speaker  

Slideument documentation.

makes

No one likes Slideument

It isn't effective, it isn't efficient, and it isn't pretty.

Speakers  should  

Either  your  audience  

 

respect  the  way  the  brain  works  

audience  hears  you  

Speakers  should  

respect  the  way  brain  works  

 

do  both  your  audience  

audience  hears  you  

Either  your  audience  

 

PowerPoint and Keynote are tools for displaying visual information that

engage your audience

catch

that

increase your

impact

that

that increase your

impact Yes,

that

illuminate your words

that inspire your audience

ecstatic That make your audience

excited That make your audience

amazed That make your audience

But : PowerPoint

and Keynote are

tools not good

making for

written documents

tools processors

making for

written documents

Speakers should use

reflects

flawed beliefs :

"bad

When we

that

get back home from the meeting,

who can believe

full Key  points  Big typeface size as if it were a book for kids. In this case : an ugly book for kids. Too many pages because of big typeface size Tiring to read because of landscape orientation : written documents made to be read as newspaper are based on a portait format, with tight columns, so that

very left hand side of each page towards its very right hand side

©  restricted,  Date,  topic,  slide  #,  location,  speaker  

to attempt to of PowerPoint

read pages Slides ?!

document

Companies

should request that speakers instead send a

readable

written

depth

A written document that covers the

main points of their presentation

with

detail appropriate

and

document WORD or PDF

that is

written in a

readable fashion

to even more detail.

with links and a bibliography

document WORD or PDF

that is

written in a

readable fashion

to even more detail.

with links and a bibliography

With consistent

effective would be

far more

is always

effective

Using the right tool

to do the right task

far more

Presentation  Notes  

an   ideal  World  

an  ideal  Word  

an  ideal  Slideshow  

Author : Jean-François MESSIER Email : jfmessier@mercurifr.com

Acknowledgments I'd like to thank Garr Reynolds. He did nothing

would not have been possible three years ago before

provocative mix of illumination inspiration, education, and guidance. It may change much more than presentations : it may change the speaker himself, it changed myself. Thanks for this, Garr.

Even they have nothing to do directly with this

discovered through Garr Reynolds ; thanks for inspiring me every day with your publications and presentations : Nancy Duarte, Carmine Gallo, Seth Godin, Steve Jobs, Guy Kawasaki, Don McMillan, Dr John Medina, Hans Rosling, John Sweller... Photo Credit iStockphoto.com