Amlan Pride Campaign

CAMPAIGN VISIBILITY

Billboard- Entrance of Tandayag MPA Bumper stickers for tricycles

TA STAGE OF BEHAVIOR AND EVIDENCE OF BC

Target Audience

Stage of BC(Before)

Stage of BC(current estimate)

Fishers 1. “Triangulation graph” (Preparation, Low IC)Tandayag = 20%Bio-os = 4.25

2. KAP, Q23, BC question (Action)Tandayag= 73% Bio-os = 78%(Have not gone fishing in the MPA for the past 6 months)

Action95% - Have not gone fishing in the MPA for the past 6 months

Community Preparation (Low IC)Tandayag = 5%Bio-os = 11%

Action95%

BR KEY ACHIEVEMENTS

Participatory Biophysical Monitoring

BeforeAft

er

STEPS TOWARDS SUSTAINABILITY

1. Work with schools 2. Work with church groups

TAKE-AWAY

1. Draft post KAP survey questionnaire2. List down pre-module 4 requirements

Our HAPPIEST Moment

Launching of Pride campaign