B2B Sales Talent Success

What evidence is there of dysfunction in current sales hiring practices?

Incredibly High Turnover …

Managers on hiring for sales …

Perceptions of success attributes vary widely:

•Customers•Managers •Recruitment

Harvard Business Review reportsclients, managers and recruitment Individually rank the importance ofdesired candidate attributes …

HBR: What B2B Customers Really Expect by Philip Kreindler and Gopal Rajauru

This chart shows sales attributes ranked by :

• Customers• Managers• Recruitment

The results clearly demonstratehow group self-interest and tactical hiring practices lead to

a model of dysfunction …

Customers lowest ranked attribute becomes the hiring teams highest ranked…

Managers lowest ranked attribute becomes the hiring teams 2nd highest ranked…

Customers 2nd highest ranked attribute becomes the hiring teams 2nd lowest ranked…

Confusion reins … and who suffers?

Sales People,Customers,Management Teams and Corporate Brands suffer …

… it is time for a new approach

Senso 3C™ has a unique approach to hiring sales talent

Skills based Assessment On the Job Success Planning Ongoing Skill Development

Committed Competent Comprehensive

Senso 3C reinvents hiring sales talent

Senso 3C™

Recruitment & SearchScreening & AssessmentTraining & DevelopmentBusiness Resources

New Road To Sales Success

Call 905-336-0766