Stage 4 Sustainable actions,

including social enterprises

and social innovations

Stage 4 Sustainable actions,

including social enterprises

and social innovations

Stage 3Start-ups and pilots to “do good and do well”

Stage 3Start-ups and pilots to “do good and do well”

Stage 2Projects at incubatory stages

Stage 2Projects at incubatory stages

Stage 1 Cultivating awareness, knowledge and skills

Stage 1 Cultivating awareness, knowledge and skills

The process of changemakingThe process of changemaking

Stage 4 Sustainable actions,

including social enterprises

and social innovations

Stage 4 Sustainable actions,

including social enterprises

and social innovations

Stage 3Start-ups and pilots to “do good and do well”

Stage 3Start-ups and pilots to “do good and do well”

Stage 2Projects at incubatory stages

Stage 2Projects at incubatory stages

Stage 1 Cultivating awareness, knowledge and skills

Stage 1 Cultivating awareness, knowledge and skills

The process of changemakingThe process of changemaking

It’s not a competition

• peer-to-peer supportive platform

• social impact + personal growth

• social mission

• understanding the social issues

• solid foundation of any social business

It’s not only about business

• not necessary to start with an enterprise

• entrepreneurship and innovation!

It’s not only about social enterprise

• first step – trying out idea

• can even be a prototyping

It’s not about something big

Slides of UnLtd HK by

Kelvin

social project

IDEA

Project Pitch

How?

CrawlWalk

RunSprint

Baby Steps!

What is Social Innovation?What keywords do you have in mind?

InnovationNew approach

Solving social problems

Create social impact

Care

Change making

Creative

Root CostProblem definition

(what you want to solve)

The issue

Awareness

Impact /Change

Action!

Ashok and OSCAR (Organization for Social Change, Awareness and Responsibility)

Young kids from slums not getting

education, and dropping out of school

Action

Awareness

Football teams for slum children

Impact• Learning and leadership through sport

• Education, encourage to stay in school

• Leadership, nurture talent

• Raise ambition of kids from slums

Ashok – passion for football and education

Democracy

bite the ballot

Fill your canvas!• What is the social issue that you are concerned with?• Who/what are affected?• What causes the problem?

• What has been done?• Where is the gap? / What exactly will your project tackle?

What is Impact?What keywords do you have in mind?

Create lasting positive change in an environment / social group

or individual

How to start? What is “start-up” ?

Low cost

Minimum outgoing

Flexible model

prototype

Regular evaluation

A model that can learn and

adapt quicklyto its own learning

Fill your canvas!• What is your mission/goal?• What is your step 1? >> An actionable 6-month plan• Feasibility check

• Impact evaluation

Share your idea!

Get feedback & supporter

Tools for building models!http://theleanstartup.com

http://www.businessmodelgeneration.com

http://www.servicedesigntools.org/about

http://www.diytoolkit.org

Other models on your issue!

Do more research!• The real need of your target group?

• Local & overseas case which are

tackling the similar social problem? What kind of method do they use?

social project

IDEA

2nd Project Pitch

25 Jun

Submit proposal

by 15 Jun

Prepare a 5-min pitch

3rd Project Pitch

Jul/Aug

Becoming an Accumulator! Don’t worry, revise your plan!

2nd Project Pitch

25 Jun

Nail down:

� A 6-month action plan

� Budget

� Evaluation model

Seed fund

Max HKD10,000

Accumulators

and

UnLtdnetwork

marketing

finance

legal advices…….

Submission of Proposal

Project Pitch

2nd Round

15 June 2014 (Sun) 11:59 PM

25 June 2014 (Wed) 7:30 PM – 9:30 PM

3rd Round

July 2014 End of July 2014

Apply for the coming round!

accumulator@mad.asia

Tel: 2776 3703

www.MaD.asia/posts/610