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A TAXONOMY OF

DIGITAL INTENSIVE SECTORS

Flavio Calvino

Chiara Criscuolo

Luca Marcolin

Mariagrazia Squicciarini

OECD Directorate for Science, Technology and Innovation (STI)

ESCoE Annual Conference on Economic Measurement 2018

London, 16-17 May 2018

THE DIGITAL TRANSFORMATION:

A TALE OF MANY TALES…

Sectors differ in:

The extent to which develop

and adopt new technologies;

THE DIGITAL TRANSFORMATION:

A TALE OF MANY TALES…

Sectors differ in:

The extent to which develop

and adopt new technologies;

Their human capital endowment;

THE DIGITAL TRANSFORMATION:

A TALE OF MANY TALES…

Sectors differ in:

The extent to which develop

and adopt new technologies;

Their human capital endowment;

Their structure and organisation

of production.

THE DIGITAL TRANSFORMATION: THE MEASUREMENT CHALLENGE

Propose a taxonomy of sectors mirroring the extent to which

they have gone digital.

THE DIGITAL TRANSFORMATION: THE MEASUREMENT CHALLENGE

Propose a taxonomy of sectors mirroring the extent to which

they have gone digital.

Account for some of the DT’s main facets, especially

TECHNOLOGY, MARKET and HUMAN CAPITAL - related features

THE DIGITAL TRANSFORMATION: THE MEASUREMENT CHALLENGE

Propose a taxonomy of sectors mirroring the extent to which

they have gone digital.

Account for some of the DT’s main facets, especially

TECHNOLOGY, MARKET and HUMAN CAPITAL - related features

Rely on data COMPARABLE ACROSS COUNTRIES & OVER TIME,

harmonise classifications, deflate

THE DIGITAL TRANSFORMATION: THE MEASUREMENT CHALLENGE

Propose a taxonomy of sectors mirroring the extent to which

they have gone digital.

Account for some of the DT’s main facets, especially

TECHNOLOGY, MARKET and HUMAN CAPITAL - related features

Rely on data COMPARABLE ACROSS COUNTRIES & OVER TIME,

harmonise classifications, deflate

Provide an OPERATIONAL TOOL helping analysts

and policy makers understand the sectoral

heterogeneity of the transformation

THE DIGITAL TRANSFORMATION: THE MEASUREMENT CHALLENGE

Propose a taxonomy of sectors mirroring the extent to which

they have gone digital.

Account for some of the DT’s main facets, especially

TECHNOLOGY, MARKET and HUMAN CAPITAL - related features

Rely on data COMPARABLE ACROSS COUNTRIES & OVER TIME,

harmonise classifications, deflate

Provide an OPERATIONAL TOOL helping analysts

and policy makers understand the sectoral

heterogeneity of the transformation

BENCHMARK SECTORS among each other

– does not measure the size of the digital economy !!!

DIGITAL INTENSITY OF SECTORS:

INDICATORS

Measure considered for STAN industry A38 (excluding 97-household

production and 98-international organisations).

Data for 12 countries (AU, AT, DK, FI, FR, IT, JP, NL, NO, SE, UK, US):

DIGITAL INTENSITY OF SECTORS:

INDICATORS

Measure considered for STAN industry A38 (excluding 97-household

production and 98-international organisations).

Data for 12 countries (AU, AT, DK, FI, FR, IT, JP, NL, NO, SE, UK, US):

ICT INVESTMENT INTENSITY: ICT tangible GFCF / total GFCF (both deflated);

INVESTMENT IN ICT EQUIPMENT (i) AS A % OF NON-RESIDENTIAL GFCF (OVER TIME)

Source: Calvino et al. (2018)

INVESTMENT IN ICT EQUIPMENT (ii) AS A % OF NON-RESIDENTIAL GFCF (ACROSS COUNTRIES)

Source: Calvino et al. (2018)

DIGITAL INTENSITY OF SECTORS:

INDICATORS

Measure considered for STAN industry A38 (excluding 97-household

production and 98-international organisations).

Data for 12 countries (AU, AT, DK, FI, FR, IT, JP, NL, NO, SE, UK, US):

ICT INVESTMENT INTENSITY: ICT tangible GFCF / total GFCF (both deflated);

SOFTWARE INVESTMENT INTENSITY: software GFCF / total GFCF (both deflated);

INVESTMENT IN SOFTWARE & DATABASES AS A % OF NON-RESIDENTIAL GFCF

DIGITAL INTENSITY OF SECTORS:

INDICATORS

Measure considered for STAN industry A38 (excluding 97-household

production and 98-international organisations).

Data for 12 countries (AU, AT, DK, FI, FR, IT, JP, NL, NO, SE, UK, US):

ICT INVESTMENT INTENSITY: ICT tangible GFCF / total GFCF (both deflated);

SOFTWARE INVESTMENT INTENSITY: software GFCF / total GFCF (both deflated);

INTERMEDIATES ICT GOODS: purchases of ICT intermediate goods

(ICT and electronic equipment sector) / output (both deflated);

PURCHASES OF INTERMEDIATE ICT GOODS AS A % OF OUTPUT

Source: Calvino et al. (2018)

DIGITAL INTENSITY OF SECTORS:

INDICATORS

Measure considered for STAN industry A38 (excluding 97-household

production and 98-international organisations).

Data for 12 countries (AU, AT, DK, FI, FR, IT, JP, NL, NO, SE, UK, US):

ICT INVESTMENT INTENSITY: ICT tangible GFCF / total GFCF (both deflated);

SOFTWARE INVESTMENT INTENSITY: software GFCF / total GFCF (both deflated);

INTERMEDIATES ICT GOODS: purchases of ICT intermediate goods

(ICT and electronic equipment sector) / output (both deflated);

INTERMEDIATES ICT SERVICES: purchases of ICT intermediate services

(IT and other info services sector) / output (both deflated);

PURCHASES OF INTERMEDIATE ICT SERVICES AS A % OF OUTPUT

Source: Calvino et al. (2018)

DIGITAL INTENSITY OF SECTORS:

INDICATORS

Measure considered for STAN industry A38 (excluding 97-household

production and 98-international organisations).

Data for 12 countries (AU, AT, DK, FI, FR, IT, JP, NL, NO, SE, UK, US):

ICT INVESTMENT INTENSITY: ICT tangible GFCF / total GFCF (both deflated);

SOFTWARE INVESTMENT INTENSITY: software GFCF / total GFCF (both deflated);

INTERMEDIATES ICT GOODS: purchases of ICT intermediate goods

(ICT and electronic equipment sector) / output (both deflated);

INTERMEDIATES ICT SERVICES: purchases of ICT intermediate services

(IT and other info services sector) / output (both deflated);

ROBOT INTENSITY: Stock of robots / employment (manufacturing);

ROBOTS STOCK PER HUNDREDS OF EMPLOYEES

Source: Calvino et al. (2018)

DIGITAL INTENSITY OF SECTORS:

INDICATORS

Measure considered for STAN industry A38 (excluding 97-household

production and 98-international organisations).

Data for 12 countries (AU, AT, DK, FI, FR, IT, JP, NL, NO, SE, UK, US):

ICT INVESTMENT INTENSITY: ICT tangible GFCF / total GFCF (both deflated);

SOFTWARE INVESTMENT INTENSITY: software GFCF / total GFCF (both deflated);

INTERMEDIATES ICT GOODS: purchases of ICT intermediate goods

(ICT and electronic equipment sector) / output (both deflated);

INTERMEDIATES ICT SERVICES: purchases of ICT intermediate services

(IT and other info services sector) / output (both deflated);

ROBOT INTENSITY: Stock of robots / employment (manufacturing);

E-SALES INTENSITY: % of total sales carried out online

(both BtoC and BtoB) – Only for European countries;

SHARE OF TURNOVER FROM ONLINE SALES

Source: Calvino et al. (2018)

DIGITAL INTENSITY OF SECTORS:

INDICATORS

Measure considered for STAN industry A38 (excluding 97-household

production and 98-international organisations).

Data for 12 countries (AU, AT, DK, FI, FR, IT, JP, NL, NO, SE, UK, US):

ICT INVESTMENT INTENSITY: ICT tangible GFCF / total GFCF (both deflated);

SOFTWARE INVESTMENT INTENSITY: software GFCF / total GFCF (both deflated);

INTERMEDIATES ICT GOODS: purchases of ICT intermediate goods

(ICT and electronic equipment sector) / output (both deflated);

INTERMEDIATES ICT SERVICES: purchases of ICT intermediate services

(IT and other info services sector) / output (both deflated);

ROBOT INTENSITY: Stock of robots / employment (manufacturing);

E-SALES INTENSITY: % of total sales carried out online

(both BtoC and BtoB) – Only for European countries;

ICT SPECIALISTS: Number of ICT specialists in all countries / total employment

over all countries.

ICT SPECIALISTS AS A % OF TOTAL EMPLOYMENT

Source: Calvino et al. (2018)

DIGITAL INTENSITY OF SECTORS:

INDICATORS

Measure considered for STAN industry A38 (excluding 97-household

production and 98-international organisations).

Data for 12 countries (AU, AT, DK, FI, FR, IT, JP, NL, NO, SE, UK, US):

ICT INVESTMENT INTENSITY: ICT tangible GFCF / total GFCF (both deflated);

SOFTWARE INVESTMENT INTENSITY: software GFCF / total GFCF (both deflated);

INTERMEDIATES ICT GOODS: purchases of ICT intermediate goods

(ICT and electronic equipment sector) / output (both deflated);

INTERMEDIATES ICT SERVICES: purchases of ICT intermediate services

(IT and other info services sector) / output (both deflated);

ROBOT INTENSITY: Stock of robots / employment (manufacturing);

E-SALES INTENSITY: % of total sales carried out online

(both BtoC and BtoB) – Only for European countries;

ICT SPECIALISTS: Number of ICT specialists in all countries / total employment

over all countries.

THE DIGITAL TRANSFORMATION:

A TALE OF MANY TALES… Dispersion of sectors in each considered dimension of digitalisation, 2013-15

Source: OECD Science, Technology and Industry Scoreboard 2017 , Statlink: http://dx.doi.org/10.1787/888933618669

THE DIGITAL TRANSFORMATION:

A TALE OF MANY TALES… Dispersion of sectors in each considered dimension of digitalisation, 2013-15

Source: OECD Science, Technology and Industry Scoreboard 2017 , Statlink: http://dx.doi.org/10.1787/888933618669

THE DIGITAL TRANSFORMATION:

A TALE OF MANY TALES… Dispersion of sectors in each considered dimension of digitalisation, 2013-15

Source: OECD Science, Technology and Industry Scoreboard 2017 , Statlink: http://dx.doi.org/10.1787/888933618669

THE DIGITAL TRANSFORMATION:

A TALE OF MANY TALES… Dispersion of sectors in each considered dimension of digitalisation, 2013-15

Source: OECD Science, Technology and Industry Scoreboard 2017 , Statlink: http://dx.doi.org/10.1787/888933618669

..OF DIFFERENT SPEED, SCALE AND SCOPE

Source: OECD calculations based on Calvino et al. (2018)

Digital penetration of sectors over time, growth rate, 2001-15

0.5

1

1.5

2

2.5

3

3.5

4

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

% Services

0.5

1

1.5

2

2.5

3

3.5

4

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

%

Agriculture, Mining, Manufacturing

ICT tangible investment Software investment Robot use

Intermediate ICT goods Intermediate ICT services

..OF DIFFERENT SPEED, SCALE AND SCOPE

Source: OECD calculations based on Calvino et al. (2018)

Digital penetration of sectors over time, growth rate, 2001-15

0.5

1

1.5

2

2.5

3

3.5

4

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

% Services

0.5

1

1.5

2

2.5

3

3.5

4

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

%

Agriculture, Mining, Manufacturing

ICT tangible investment Software investment Robot use

Intermediate ICT goods Intermediate ICT services Online sales revenues

..OF DIFFERENT SPEED, SCALE AND SCOPE

Source: OECD calculations based on Calvino et al. (2018)

Digital penetration of sectors over time, growth rate, 2001-15

0.5

1

1.5

2

2.5

3

3.5

4

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

% Services

0.5

1

1.5

2

2.5

3

3.5

4

2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015

%

Agriculture, Mining, Manufacturing

ICT tangible investment Software investment Robot use

Intermediate ICT goods Intermediate ICT services ICT specialists

Online sales revenues

SECTORS BY QUARTILE OF DIGITAL INTENSITY AGRICULTURE, MINING, MANUFACTURING AND CONSTRUCTION, 2013-15

Agriculture -1.2 -1.1 -1.0 -0.7 -0.8 -0.4

Mining -1.1 -1.1 0.1 -0.4 -0.7 -0.3

Food products -0.5 -0.7 -0.8 -0.5 -0.1 2.6 -0.3

Textiles and apparel 0.0 -0.3 -0.1 -0.3 -0.5 -0.4 -0.3

Wood and paper -0.1 -0.5 -0.3 0.0 -0.4 -0.5 -0.2

Coke and petroleum -0.5 -0.6 -1.0 -0.6 -0.5 0.6 0.0

Chemicals -0.6 -0.6 -0.5 -0.3 -0.5 0.6 0.0

Pharmaceuticals -0.7 -0.7 -0.5 -0.3 -0.5 0.6 0.0

Rubber, plastics and minerals -0.4 -0.5 -0.3 -0.4 0.8 0.6 -0.3

Basic metals -0.4 -0.6 -0.3 -0.4 0.3 -0.2 -0.3

Computers and electronics 0.0 -0.8 0.2 0.8 0.0 0.9

Electrical equipment -0.2 -0.6 -0.2 0.8 0.6 -0.1

Machinery -0.1 -0.2 -0.3 -0.1 0.6 -0.2

Transport equipment -0.4 -0.6 -0.1 3.3 1.8 0.0

Other manufactures 0.1 -0.5 2.8 -0.2 0.5 -0.4 -0.1

Electricity, gas and steam -0.8 -0.6 -0.8 -0.3 -0.8 -0.2 -0.1

Water, sewerage and waste -0.8 -0.6 -0.8 -0.3 -0.8 -0.2 -0.1

Construction -0.6 -0.1 0.2 -0.6 -0.8 -1.6 -0.4

Online sales

revenue

ICT

specialists

Software

investment

ICT tangible

investment

Intermediate

ICT goods

Intermediate

ICT servicesRobot use

Bottom quartile 2nd quartile 3rd quartile Top quartile Not available

Source: OECD Science, Technology and Industry Scoreboard 2017 , Statlink12 http://dx.doi.org/10.1787/888933617434

Source: OECD Science, Technology and Industry Scoreboard 2017 , Statlink12 http://dx.doi.org/10.1787/888933617434

Software investment

ICT tangible investment

Intermediate

ICT goods

Intermediate ICT services

Robot use

Online sales

revenue

ICT

specialists

Wholesale and retail 0.6 0.4 0.0 -0.1 0.2 -0.3

Transport services -0.7 -0.6 -0.8 -0.4 1.3 -0.3

Hotels and food services -0.6 0.0 -0.8 -0.5 -0.2 -0.4

Publishing and broadcasting 1.5 1.3 -0.3 0.0 -0.3 -0.2

Telecommunications 0.9 3.4 3.5 0.9 1.0 0.0

IT services 2.5 2.2 1.1 5.4 -0.9 5.7

Finance and insurance 2.9 1.5 -0.6 0.9 0.3

Real estate -0.9 -0.8 -1.2 -0.7 -1.4 -0.3

Law and accountancy services 1.8 1.2 0.5 0.4 -1.3 -0.2

Scientific R&D 0.1 0.2 0.5 0.4 -1.3 -0.2

Other business services 2.1 1.5 0.5 0.4 -1.3 -0.2

Admin and support services 0.1 0.2 0.5 0.4 -0.5 -0.2

Public admin and defense -0.5 -0.7 0.1 0.3 0.0

Education -0.4 -0.4 -0.8 -0.3 -0.2

Health services -0.6 0.1 0.2 -0.5 -0.3

Care and social work -0.6 -0.1 0.2 -0.5 -0.3

Arts and entertainment -0.6 0.0 0.1 -0.1 -0.3

Other services 0.4 1.4 0.2 -0.1 -0.3

SECTORS BY QUARTILE OF DIGITAL INTENSITY SERVICES, 2013-15

WHAT’S NEXT?

1st version - new indicators are being built/considered:

ICT task intensity – moving beyond specialists

ICT patents by sector – technology generation, not only adoption

% firms with automated links to suppliers or customers (e.g. call centers) – equivalent of robots for service sectors

“Embodied” ICT content – net ICT purchases from non-ICT related VA

ICT TASK INTENSITY

Source: Calvino et al. (2018)

WHAT’S NEXT?

1st version - new indicators are being built/considered:

ICT task intensity – moving beyond specialists

ICT patents by sector – technology generation, not only adoption

THE ACCELERATION IN THE GENERATION OF TECHNOLOGIS

ICT PATENTS

Source: OECD calculations based on Calvino et al. (2017) and Dernis et al. (2016, https://doi.org/10.1007/s10961-015-9449-0 )

Intensity and length of ICT patent burst

AgricultureMining

FoodTextiles

Wood & paperCoke & oilChemicals

MetalsElectrical equipment

MachineryTransport equipments

Electricity & gasWater & sewage

Transport & storageAccomodation &…

Publishing & audiovisualTelecommunications

It servicesReal estate

Legal & accountingR&D

Professional servicesAdmin & support services

PA & defenceHealth services

Arts & entertainmentOther services

Low Medium High

WHAT’S NEXT?

1st version - new indicators are being built/considered:

ICT task intensity – moving beyond specialists

ICT patents by sector – technology generation, not only adoption

% firms with automated links to suppliers or customers (e.g. call centers) – equivalent of robots for service sectors

“Embodied” ICT content – net ICT purchases from non-ICT related VA

Different aggregation algorithms? (e.g. account for cross-country dispersion of intensities by sector)

Contact: mariagrazia.squicciarini@oecd.org

OECD Going Digital website: http://oe.cd/goingdigital

Twitter: @OECDinnovation

THANK YOU