div class=trans-pagebuttonPage 1button div class=trans-image amp-img class=trans-thumb alt=Page 1: A Role Theory Perspective on Dyadic Interactions: The steho87undhtdd015002883pdf · marketing activity yet few researchers have adopted it as the basic unit of analysis As src=https:reader033fdocumentsinreader033viewer20220417075e45aef9a5e71e70895d538fhtml5thumbnails1jpg width=142 height=106 layout=responsive amp-img divdivdiv class=trans-pagebuttonPage 2button div class=trans-image amp-img class=trans-thumb alt=Page 2: A Role Theory Perspective on Dyadic Interactions: The steho87undhtdd015002883pdf · marketing activity yet few researchers have adopted it as the basic unit of analysis As src=https:reader033fdocumentsinreader033viewer20220417075e45aef9a5e71e70895d538fhtml5thumbnails2jpg width=142 height=106 layout=responsive amp-img divdivdiv class=trans-pagebuttonPage 3button div class=trans-image amp-img class=trans-thumb alt=Page 3: A Role Theory Perspective on Dyadic Interactions: The steho87undhtdd015002883pdf · marketing activity yet few researchers have adopted it as the basic unit of analysis As src=https:reader033fdocumentsinreader033viewer20220417075e45aef9a5e71e70895d538fhtml5thumbnails3jpg width=142 height=106 layout=responsive amp-img divdivdiv class=trans-pagebuttonPage 4button div class=trans-image amp-img class=trans-thumb alt=Page 4: A Role Theory Perspective on Dyadic Interactions: The steho87undhtdd015002883pdf · marketing activity yet few researchers have adopted it as the basic unit of analysis As src=https:reader033fdocumentsinreader033viewer20220417075e45aef9a5e71e70895d538fhtml5thumbnails4jpg width=142 height=106 layout=responsive amp-img divdivdiv class=trans-pagebuttonPage 5button div class=trans-image amp-img class=trans-thumb alt=Page 5: A Role Theory Perspective on Dyadic Interactions: The steho87undhtdd015002883pdf · marketing activity yet few researchers have adopted it as the basic unit of analysis As...