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India is set to choose its next government in an election that is easily the most intense of the last 40 years. Local businesses and multinational corporations are watching keenly, as are sociologists and historians. Dependent on the results are the economic path India treads – whether decidedly capitalist or a middle path with a strong social focus. This primer of the Lok Sabha elections is an attempt by MSLGROUP to help you understand all that’s at stake in this election. It has been conceived as a one-glance ‘ready reckoner’ of sorts and is part of the ‘Voice of India 2014’ election insights initiative that we launched last year.