Post on 18-Mar-2020
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Subject Code: MB1314/R13
M B A - I Semester Regular/Supplementary Examinations, Feb - 2015
MANAGERIAL COMMUNICATION AND SOFT SKILLS
Time: 3 hours Max Marks: 60
Answer any FIVE of the following
All questions carry equal marks. Q.No.8 is compulsory
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1) Define the term “Communication” and explain its nature & objectives.
2) Write the exchange theory and its significance in organizational context.
3) Explain how motivation influences interpersonal skills? Explain the different barriers of
communication and state the gateways to overcome them?
4) Explain briefly about business writing skills and what are the Essentials of Effective
Business Correspondence?
5) What is Report writing? Explainbriefly differences between formal and informal reports.
6) What is the Significance of Presentation Skills in Business? Write about the various
techniques of Presentation Skills.
7) a) Explain briefly the use of Technology in Business Communication.
b) Define Interview? And explain various Techniques of Interviews.
8) Case Study:
Anand, Vice President, Systems, ground his cigarette into the ashtray and thought, “Here
go those Save – the – Earth people again.’ He had just read a copy of a memo that Savitri,
vice president, finance, had sent to Rajiv, CEO, asking that smoking be prohibited
throughout the premises of Salient Technologies – both in their Gurgaon and Pune offices.
Savitri cited health dangers, reduced productivity, rights of non – smokers, and damage to
company property. Anand knew he could cite some arguments also: the rights of smokers,
the unfairness of imposing new restrictions that were not in place when workers were hired,
the reduced productivity due to stress from not smoking and the fact that other health –
related productivity hazards (such as gross obesity) were not banned. He felt that he could
easily get the support of Raghu, vice president, marketing, and Vinay, general manager,
utilities, the two other smokers in the management.
Following these developments, the CEO decides to hold a special meeting of the
executive committee, made up of himself and the three vice presidents (which includes
Anand and Savitri) the following week to discuss and resolve the issue. Regular
parliamentary procedures are followed at these meetings.
Questions.
a) Assume the role of Rajiv, the CEO, Compose a memo to the executive committee
announcing the meeting and outlining the agenda.
b) Assume the roles of other participants in the meeting and carry on the discussion
from your own point. Also write the minutes of the meeting.
c) After the role-play, discuss how each of the participants felt about the meeting?
Was anyone arguing from a position he/she did not really agree with? Was the
meeting successful? Did anyone lose or win?
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