7 SECRETSOF THE

GREATEST SPEAKERSIN HISTORY

Talk By Richard Greene

1UNDERSTANDING

WORDS

UNDERSTAND WHAT YOU SAY

AND LET OTHERS

UNDERSTAND WHAT YOU SAY

BUT IT HAS ONLY 7%

IMPACT IN COMMUNICATION

STILL ALL GREAT SPEAKERS DEVOTED SO MUCH TIME IN

THIS

2 TONE

VOICE

IT IS THE VARIATION

IN YOUR VOICE

IT HAS 38% IMPACT

IN COMMUNICATION

IT DEPICTS YOUR

ENTHUSIASM AND

PASSION

3 LANGUAGE

BODY

IT IS THE COMMUNCATION THROUGH

FACE AND EYES

Just like you see here

WAY OF

SUBCONCIOUSLY

CONNECTING

WITH PEOPLE

3 PATHWAYS

OF COMMUNICATION

WORDS

VOICE TONE

BODY LANGUAGE

4COMPELLING

MESSAGE

DON’T THROW IN

TOO MUCH

DATA

AS WE SAW BEFORE WORDS ONLY ACCOUNT FOR

7% OF THE IMPACT

CONCENTRATE ON THAT

ONE THING YOU WANT TO LEAVE THE PEOPLE WITH

5COMMUNICATION EFFECTIVENESS

CONTINUUM

DOESN’T MAKE SENSE???

PERFORMANCE

PRESENTATION

CONVERSATION

IT IS FASCINATING

TO KNOW WHAT THIS IS

IF YOU ARE AFRAID

41% OF THE PEOPLE ARE

TERRIFIED TO TALK IN

PUBLIC

THEY TEND TO TURN DOWN THE

OPPORTUNITIES

WHY???

BECAUSE WE

DON’T KNOWWHAT

PUBLIC SPEAKINGREALLY IS

IT IS NOTHING MORE THAN

A CONVERSATION

FROM THE HEART

SOMETHING WHICH YOU ARE

AUTHENTICALLY PASSIONATE ABOUT

IF YOU THINK IT IS A PERFORMANCE

0% YOU AND 100% ACTOR

THENIT IS

DON’T EVER PERFORM

A SPEECH IN YOUR LIFE

DON’T EVER MAKE

A PRESENTATION

IN YOUR LIFE

NOW THE CONTINUUM MAKES SENSE

DOESN’T IT

PERFORMANCE

PRESENTATION

CONVERSATION

A GENUINE CONVERSATION

BRINGS US TOGETHER

6 THE FOUR

LANGUAGES

WE HAVE 5 SENSESAND THEY COMMUNICATE THROUGH

4 LANGUAGES

THE 4 LANGUAGES

VISUAL

AUDITORY

AUDITORY DIGITAL

KINESTHETICS

SPEAK 1 OF THEM

YOU WILL NOT

BE VERY GOOD

SPEAK 2 OF THEM

YOU WILL BE AVERAGE

SPEAK 4 OF THEM

YOU WILL

ROCK THE WORLD

VISUALIT IS THE LANGUAGE

OF ENERGY

AUDITORY

MAKE WHAT YOU EXPERIENCE

INTO STORIES

AUDITORY DIGITAL

ANALYTICALLY & STATISTICALLY

DRIVEN INFORMATION

IT SHOWS YOUR FOUNDATION

IT SHOWS YOUR CREDIBILITY

AUDITORY DIGITAL

KINESTHETICS

IT IS THAT CONNECTING THINGIN EVERYONE

7AUTHENTIC

PASSION

YOU ONLY HAVE THIS ???

YOU ONLY NEED THIS TO

ROCK THE WORLD

NOTHING MORE. NOTHING LESS.

WHAT IS IT THAT SO F---ING COOLYOU JUST HAVE TO SHARE IT

SO F---ING COMPELLING!!!

IT IS THAT VISCERAL THING WE CALL

PASSION

LETS

RECAP

UNDERSTANDING WORDS

VOICE TONE

BODY LANGUAGE

COMPELLING MESSAGE

COMMUNICATION EFFECTIVENESS CONTINUUM

THE FOUR LANGUAGES

AUTHENTIC PASSION

RECAP

ABOUT THE

AUTHOR

RICHARD GREENE

Richard Greene is an attorney, political and communication strategist, author of the Prentice Hall coffee table book, "Words That Shook The World: 100 Years of Unforgettable Speeches and Events"

VIDEO

These slides were created by TIJO L. PETER, IIM Lucknow, as part of a MBA course "Personal Branding" (www.MBASkills.IN) taught by Prof. Sameer Mathur

THANK YOU