7 Necessities of a Good Website

Matthew C. Funk

Social Media Marketer

April 12, 2023

7 Necessities of a Good Website

Matthew C. Funk

Social Media Marketer

April 12, 2023

If you have questions during the presentation, please submit them using the “Questions” feature

Questions will be answered at the end of the webinar

Copyright © 2011 TK Carsites. All rights reserved. www.tkcarsites.com.

QUESTIONS

Copyright 2011 TK Carsites, Inc. All rights reserved.

Facebook.com/TKCarsites @TKCarsitesinc

TK Carsites Social Networks

Chat with us during the Webinar on Facebook and Twitter!

3 Principles of Web Design

Clean is Key

More Baffle, More Bounce

Think Many Paths

Clean is Key

• Limited Colors

• Clear Function

• Reactive User Interface

• Neat, Not Noisy

More Baffle, More Bounce

Use Drop-Downs

Limit Activity

Sort Your Options

Choices = Confusion

Think Many Paths

• One Topic

• Lead to Another

• Then Around

• Then Home

7 Necessites of a Good Website

1. No Clutter Home Page

2. Multiple Pages

3. Quality Contact Info

4. Solid Color Scheme

5. Represent Your Persona

6. Mind Your URLs

7. Be a Work in Progress

No Clutter Home Page

• Short Content

• Crisp Images

• Clear Meaning

• Calls to Action

• Limited Activity

Multiple Pages

• Drop-Downs, Not Lists

• Categories are Key

• More Support

• Weave All Together

• P5 Synergy

Quality Contact Info

• Above Fold

• In Header

• In SEO

• Phone Number

• Social

Solid Color Scheme

• On Brand

• Familiarity is Key

• Take Advantage

• Simple and Clean

• High-Line Templates

Represent Your Persona

• Local Market Area

• Stick with Brand

• Header

• Logo

• Social

Mind Your URLs

• Stick with Business Units:• New• Used• Service• Finance• About

• Name+Business Unit

• More URLs=More Business

Be a Work in Progress

• Never Perfect

• Always Better

• Constant Change

• Schedule Change

• Improve, Not Invent

Copyright © 2011 TK Carsites. All rights reserved. www.tkcarsites.com.

Got a Question? Ask our Expert!

TK CarsitesEmail: mfunk@tkcarsites.comTwitter: @m_c_funk

18

Copyright © 2011 TK Carsites. All rights reserved. www.tkcarsites.com.

Connect with Matthew!

Check out TK on the WEB!

Soshable.com

Blog.TKCarsites.com

Copyright © 2011 TK Carsites. All rights reserved. www.tkcarsites.com.