4A’s Transformation 2013 - March 11 - The Competitive Edge

Post on 03-Dec-2014

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The Competitive Edge: How the general market changes are transforming practices in the competitive landscape for marketers Sallie Mars, SVP Chief Diversity Officer, McCann Worldgroup Judy Smith, President/CEO, Smith and Company/and Co-Executive Producer (and basis) for the ABC TV show, "Scandal" Lisa Torres, President, ZO Multicultural

Transcript of 4A’s Transformation 2013 - March 11 - The Competitive Edge

THE

4A’S C

OMPETI

TIVE

EDGE

SERIES

“The

Real L

ive

Scandal

Sallie MarsSVP, Chief Diversity OfficerMcCann Worldgroup

THE REAL LIVE

THE 4A’S COMPETITIVE EDGE SERIES

Judy SmithPresident & CEOSmith and Company

Lisa TorresPresidentZO Multicultural

THE REAL LIVE

THE 4A’S COMPETITIVE EDGE SERIES