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Courtesy of the

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http://blog.sphomerun.com

3 IT Marketing Ideas

for Better Customer

Engagement

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If You’re Looking

for Good

IT Marketing Ideas

For Engaging with

Your Customers,

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Show them How

They Can Better

Engage with their

Own Customers

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Consider

Business IT vs.

Consumer IT

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Business IT

Currently Focuses

on “Systems of

Record,”

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And Consumer IT

on “Systems of

Engagement”

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Business IT

Processes Data

and Transactions

Ever More Quickly

and Inexpensively

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Consumer IT

Does it Better

Through Instant

Communication

and Information

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Build on What’s

Already Good

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To Help Your

Customers

Become Proactive,

Instead of Staying

Reactive

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Moore Gives

Examples of

Questions You

Can Discuss With

Them:

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1. What are Your

Critical Moments

of Engagement

With Your

Customers?

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2. Who Represents

Your Company at

those Moments?

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3. What System of

Engagement

Would Empower

Them Better?

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Then Compare

These Answers

With What

Consumer IT

has to Offer

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And Plan its

Integration and

Usage Accordingly

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How Advanced are

Your Customers in

Using Consumer

Technologies?

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Will the Mention of

“Consumer IT” be

Considered

Positive?

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Or Would You

Look for Another

Name to Make it

More Acceptable?

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Let Us Know Your

Point of View on

these IT Marketing

Ideas in the

Comments Section

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Download this

Free Special Report Now at

ITMarketingIdeas.com

Recommended Reading:

Top 10 IT Marketing Strategies

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