Post on 14-Aug-2021
As a national brand with 4 regional monthly editions and customized online content, Game & Fish provides area-specific coverage of hunting and fishing for core enthusiasts across the United States. Game & Fish provides both broad reach for national advertisers, and pinpoint targeting for marketers with close-to-home sales messages.
2021 Overview
Sources: Source: MRI 2019 Doublebase (Audience, Male/Female, Age) Doublebase. June 2020 AAM (circulation). Most recent Accelara Subscriber Survey.
► IN EVERY ISSUE:
• Engaging where-to and how-to feature articles give readers key information to be successful at the sport they love.
• Gear Reviews deliver results of tests that writers and editors perform on the equipment readers need in the field or on the water.
• Regional dispatches inform readers of the latest outdoor news relevant to where they hunt and fish.
CIRCULATION: 291,876
FREQUENCY: 10x/year
TOTAL AUDIENCE: 3,402,000
MALE/FEMALE (%): 80/20
MEDIAN AGE: 47.7
AVG. HOUSEHOLD INCOME: $85,823
► WAYS TO BUY GAME & FISH
► NATIONALA National to Run in All Four Editions
► REGIONALFour Different Regions
2021 Ways to Buy
Sources: Source: MRI 2019 Doublebase (Audience, Male/Female, Age) Doublebase. June 2020 AAM (circulation). Most recent Accelara Subscriber Survey.
EAST53,440
Subscribers
ConnecticutDelawareMaineMarylandMassachusettsNew HampshireNew JerseyNew YorkPennsylvaniaRhode IslandVermontVirginiaWest Virginia
SOUTH105,209
Subscribers
AlabamaArkansasFloridaGeorgiaLouisianaMississippiNorth CarolinaOklahomaSouth CarolinaTennesseeTexas
MIDWEST90,565
Subscribers
IllinoisIndianaIowaKansasKentuckyMichiganMinnesotaMissouriNebraskaNorth DakotaOhioSouth DakotaWisconsin
WEST42,662
Subscribers
ArizonaCaliforniaColoradoIdahoMontanaNevadaNew MexicoOregonUtahWashingtonWyoming
3.4 MMReaders
291KSubscribers
Editorial Outline
► NATIONAL FEATURES IN EVERY EDITION:
• Hunting/Fishing Adventure—narrative about a particularly exciting hunting or fishing trip with information on tactics and gear
• Bucket List Destination—overview of a top national or international location for a specific game or fish species; includes tips on travel, booking, outfitters, lodges, etc.
► NATIONAL DEPARTMENTS IN EVERY EDITION:
• Shooting—highlights trends in hunting firearms, optics and ammunition, and offers tips on using such equipment in the field
• Fishing—highlights trends in fishing gear and covers tactics for specific situations; runs in February-June/July issues
• Bowhunting—highlights trends in archery gear and tactics for big-game; runs in August-December/January issues
• Conservation—covers issues that affect the management of game and fish populations
• Gear—includes field-tests and reviews of hunting and fishing equipment within specific categories
• Vehicles—offers tips on truck, SUV, ORV and boat use, maintenance and accessories; runs in May-November issues
• DIY—offers how-to advice on projects and skill-building related to outdoor pursuits; runs in February-April and December/January issues
FOR MORE INFORMATION, PLEASE CONTACT:
Michael Cassidy | PublisherPhone: 407-325-0992
Email: Michael.Cassidy@outdoorsg.com
Net color rates. Net 30 days terms for open accounts.Source: MRI 2019 Doublebase,
• The same great content in both publications, but to two different audiences, will increase reach and drive purchase
• Choice of (1) Supporting Ad Unit:• Full Page: $13,250• Half Page: $8,745• Third Page: $6,095
Two of the most powerful print brands have teamed up to deliver your company’s marketing message to over 4.3 million bass anglers during the heart of the season!
► ADVERTISING PACKAGE INCLUDES
• A special 16-page section dedicated to bass fishing techniques and gear to run in the May 2020 issues of BOTH In-Fisherman and Game & Fish (south region) issues
• On sale first week of April 2021• 260k total combined circulation
• The same great content in both publications, but to two different audiences, will increase reach and drive purchase
Bass Bonanza
Whether the game be big or small, upland birds or waterfowl, millions of hunters rely on public lands to experience the outdoors. Consistent success, however, requires careful planning Public Land Hunter blends proven tactics and cutting-edge gear with local knowledge and where-to-hunt information, to give readers inside information on the best public-hunting opportunities east of the Missouri River, where most of America’s hunters live.
► SECTION TOPICS:
LOCAL KNOWLEDGE: Punching a public-land tag is no easy task. Here’s the how-to tips and tactics from experts on the ground.
DESTINATIONS: Our editors sort through the millions of acres of public land to find the gems that are hidden right next door.
GEAR UP: Success hinges on having equipment that can handle the hard
Distribution: 80,000
Ad Close: 5/14/21
On Sale: 7/20/21
work required. Here are our top picks for gear that lasts, without breaking the bank.
Public Land Hunter
► SPECIAL RATES:
2-PAGE SPREAD $6,000
FULL PAGE $3,500
½ PAGE $1,300
¼ PAGE $700
A special section dedicated to ice-fishing. Runs only in our most popular ice-fishing region to reduce advertiser costs! We drill down into the latest technology. Innovations are breaking open the ice-fishing world for anglers who want to catch more fish and enjoy their time on ice.
► DECEMBER/JANUARY ISSUE OF GAME&FISH MIDWEST
Distribution: 90,565
Ad Close: 10/4/21
On Sale: 11/23/21
2021 Ice-Fishing Bonanza
• Illinois• Indiana• Iowa• Kansas• Kentucky• Michigan• Minnesota• Missouri• Nebraska• North Dakota• Ohio• South Dakota• Wisconsin
FOR MORE INFORMATION,
PLEASE CONTACT:
Michael Cassidy | Publisher407-325-0992
Michael.Cassidy@outdoorsg.com
TELEVISION» 60-minute product review TV special running across all three networks on 4/17/21» Premiere will be a roadblock on Outdoor Channel, Sportsman Channel and World
Fishing Network, and each network will re-air the special 4x over the subsequent weeks
PRINT» Dedicated kayak fishing Special Interest Publication (SIP) launching 4/13/21 (80K
distribution)» Kayak fishing gear sections in all OSG fishing magazines
DIGITAL» All Kayak-related content placed across OSG’s fishing websites» Video content distributed across OSG’s YouTube pages and MOTV» Promotion of video content via digital and social media channels
GOLD SPONSORSHIP - $19,950Includes 4-5-minute product review
segment, full page ad in the SIP, banner ads, social promotion and more.Contact your Sales Rep
for more details or to secure your spot.
A SUCCESS GUIDE FOR NEW ANGLERS
MULTIMEDIA GROWTH INITIATIVEOutdoor Sportsman Group’s KAYAK FISHING FUN multimedia initiative will launch in April of 2021. Our goal with this program is to grow the market of buyers and owners – and increase the overall number of kayak (and canoe) fishing enthusiasts for the future. Additionally, we will educate all the recent buyers of kayaks and canoes on how to operate and rig their boats for optimal performance, safety and success on the water. To inform this new audience of prospects, we will utilize every Outdoor Sportsman Group fishing media asset.
SILVER SPONSORSHIP - $9,950Includes 2-4-minute product review
segment, ½ page ad in the SIP, social promotion and more.
New In 2021!
* Subject to change.
Ad Close Dates & Editorial Calendar
Issue Ad Close On SaleWest
CoverageMidwest
CoverageSouth
CoverageEast
Coverage
February 11/23/20 1/19/21Predators, hogs, steelhead, bass
Predators, small game, geese, ice-fishing
Bass, hogs, saltwater, crappies
Predators, geese, ice-fishing, open-water opportunities
March 12/21/20 2/16/21Turkeys, trout, bass, panfish
Turkeys, walleyes, bass, muskies
Turkeys, bass, panfish, trout
Turkeys, panfish, bass, walleyes
April 1/29/21 3/23/21Turkeys, trout, salmon, bass
Turkeys, bass, trout, steelhead
Turkeys, saltwater, bass, catfish
Turkeys, trout, bass, panfish
May 3/1/21 4/20/21 Turkeys, trout, bass, catfishTurkeys, bass, walleye, catfish
Bass, panfish, catfish, saltwater
Turkeys, largemouths, trout, crappies
June /July 4/5/21 5/25/21
Bass, trout, panfish, top summer fishing destinations
Bass, catfish, Great Lakes, top summer fishing destinations
Bass, catfish, saltwater, top summer fishing destinations
Bass, catfish, panfish, top summer fishing destinations
August 5/13/21 7/6/21Elk, mule deer, trout, smallmouths
Preseason whitetails, smallmouths, catfish, walleyes
Preseason whitetails, doves, bass, catfish
Preseason whitetails, smallmouths, catfish, walleyes
September 6/18/21 8/10/21Elk, blacktails, pronghorns, bass
Whitetails, doves, bass, muskies
Whitetails, squirrels, panfish, saltwater
Whitetails, bears, doves, bass
October 7/23/21 9/14/21Elk, mule deer, upland birds, walleyes
Whitetails, pheasants, squirrels, walleyes
Whitetails, upland birds, bass, saltwater
Whitetails, grouse, squirrels, trout
November 8/27/21 10/19/21Whitetails, mule deer, waterfowl, upland birds
Whitetails, waterfowl, upland birds, bass
Whitetails, waterfowl, small game, bass
Whitetails, waterfowl, steelhead, walleyes
Dec / Jan-22 10/4/21 11/23/21Waterfowl, predators, quail, bass
Waterfowl, late-season whitetails, predators, ice-fishing
Waterfowl, late-season whitetails, predators, bass
Waterfowl, late-season whitetails, predators, ice-fishing
► PRODUCTION & EDITORIAL CALENDAR
4-Color 1x 3x 5x 10x
Full Page 21,465 19,319 18,245 17,1722/3 Page 16,627 14,964 14,133 13,3011/2 Page 13,695 12,326 11,641 10,9561/3 Page 10,047 9,042 8,540 8,038
► GENERAL PRINT GROSS ADVERTISING RATES2-Color 1x 3x 5x 10x
Full Page 17,473 15,725 14,852 13,9782/3 Page 13,534 12,181 11,504 10,8271/2 Page 11,148 10,033 9,475 8,9181/3 Page 8,178 7,360 6,951 6,543
2021 National Advertising Rates
B&W 1x 3x 5x 10x
Full Page 15,325 13,793 13,027 12,2612/3 Page 11,871 10,684 10,091 9,4971/2 Page 9,778 8,800 8,311 7,8231/3 Page 7,173 6,456 6,098 5,7391/6 Page 3,306 2,976 2,810 2,645
Cover 1x 3x 5x 10x
Cover 2 24,685 22,217 20,982 19,748Cover 3 23,612 21,250 20,070 18,889Cover 4 27,905 25,114 23,719 22,324
► WHERE-TO-GO/CLASSIFIED GROSS ADVERTISING RATES4-Color 1x 3x 5x
1-Inch 513 487 4602-Inch 945 892 8653-Inch 1406 1298 12714-Inch 1839 1730 1676
B&W 1x 3x 5x
1-Inch 405 379 3522-Inch 757 703 6773-Inch 1108 1055 10284-Inch 1461 1379 1352
► WESTERN REGION GROSS ADVERTISING RATES
2021 Western Region Advertising Rates
4-Color 1x 3x 5x 10x
Full Page 3,354 3,018 2,851 2,6832/3 Page 2,598 2,338 2,208 2,0791/2 Page 2,139 1,926 1,819 1,7121/3 Page 1,570 1,413 1,334 1,256
2-Color 1x 3x 5x 10x
Full Page 2,730 2,457 2,321 2,1842/3 Page 2,115 1,903 1,797 1,6911/2 Page 1,742 1,568 1,480 1,3941/3 Page 1,277 1,149 1,086 1,022
B&W 1x 3x 5x 10x
Full Page 2,395 2,155 2,035 1,9162/3 Page 1,855 1,670 1,577 1,4831/2 Page 1,527 1,375 1,299 1,2221/3 Page 1,121 1,008 953 8961/6 Page 516 465 439 413
WEST42,662
Subscribers
ArizonaCaliforniaColoradoIdahoMontanaNevadaNew MexicoOregonUtahWashingtonWyoming
► MIDWEST REGION GROSS ADVERTISING RATES
2021 Midwest Region Advertising Rates
4-Color 1x 3x 5x 10x
Full Page 11,018 9,916 9,366 8,8152/3 Page 8,535 7,681 7,254 6,8281/2 Page 7,030 6,326 5,975 5,6241/3 Page 5,157 4,641 4,384 4,125
2-Color 1x 3x 5x 10x
Full Page 8,968 8,071 7,623 7,1752/3 Page 6,946 6,252 5,905 5,5581/2 Page 5,722 5,150 4,864 4,5771/3 Page 4,197 3,778 3,568 3,358
B&W 1x 3x 5x 10x
Full Page 7,866 7,080 6,687 6,2932/3 Page 6,093 5,484 5,179 4,8751/2 Page 5,019 4,517 4,266 4,0151/3 Page 3,682 3,314 3,130 2,9461/6 Page 1,697 1,527 1,442 1,358
MIDWEST90,565
Subscribers
IllinoisIndianaIowaKansasKentuckyMichiganMinnesotaMissouriNebraskaNorth DakotaOhioSouth DakotaWisconsin
► SOUTH REGION GROSS ADVERTISING RATES
2021 South Region Advertising Rates
4-Color 1x 3x 5x 10x
Full Page 10,721 9,649 9,113 8,5772/3 Page 8,305 7,474 7,059 6,6441/2 Page 6,840 6,156 5,814 5,4721/3 Page 5,018 4,517 4,265 4,015
2-Color 1x 3x 5x 10x
Full Page 8,727 7,855 7,418 6,9812/3 Page 6,760 6,084 5,745 5,4081/2 Page 5,568 5,011 4,733 4,4551/3 Page 4,085 3,676 3,472 3,268
B&W 1x 3x 5x 10x
Full Page 7,655 6,890 6,507 6,1232/3 Page 5,930 5,336 5,040 4,7431/2 Page 4,884 4,395 4,151 3,9071/3 Page 3,583 3,225 3,046 2,8661/6 Page 1,651 1,486 1,404 1,321
SOUTH105,209
Subscribers
AlabamaArkansasFloridaGeorgiaLouisianaMississippiNorth CarolinaOklahomaSouth CarolinaTennesseeTexas
► EAST REGION GROSS ADVERTISING RATES
2021 East Region Advertising Rates
4-Color 1x 3x 5x 10x
Full Page 4,386 3,946 3,915 3,5072/3 Page 3,397 3,056 2,887 2,7161/2 Page 2,797 2,517 2,377 2,2381/3 Page 1,991 1,848 1,744 1,641
2-Color 1x 3x 5x 10x
Full Page 3,629 3,212 2,579 2,4432/3 Page 2,765 2,487 2,349 2,2101/2 Page 2,276 2,049 1,935 1,8211/3 Page 1,671 1,504 1,419 1,135
B&W 1x 3x 5x 10x
Full Page 3,130 2,818 2,660 2,5042/3 Page 2,425 2,183 2,061 1,9411/2 Page 1,997 1,796 1,697 1,5981/3 Page 1,466 1,318 1,245 1,1711/6 Page 675 608 573 458
EAST53,440
Subscribers
ConnecticutDelawareMaineMarylandMassachusettsNew HampshireNew JerseyNew YorkPennsylvaniaRhode IslandVermontVirginiaWest Virginia
• 33% Perch• 26% Walleye/sauger• 19% Striped Bass• 17% Northern Pike• 11% Salmon & Steelhead• 6% Muskies
AVG. HOUSEHOLD INCOME: $85,823
AVG. NET WORTH: $449,528
MALE/FEMALE (%): 80/20
MEDIAN AGE: 47.7
MARRIED: 78%
FISHING• 87% have fished for 30+ years. • 38 days fishing annually with 25% fishing over 45 days annually.
WHERE THEY FISH• 85% Lakes or reservoirs, 63% rivers or streams. 23% saltwater, 10% Great
Lakes
WHAT THEY FISH• 88% fish in Freshwater.• 65% Largemouth Bass• 56% Crappie• 56% Bluegill/bream• 42% Catfish/bullshead• 41% Smallmouth Bass• 37% Trout
WHAT THEY OWN• 88% fish with spinning gear and own 4.5 rods. • 75% fish with baitcasting gear and own 3.5 rods. • Nearly all G&F readers own tackle boxes, bags and sunglasses. • 81% own rain gear. 84% own multi-tools/pliers.
FISHING GEAR• G&F readers spend over $593 annually on fishing gear: rods, reels & lures
($321), other fishing gear ($314).
BOATS• Two-thirds of G&F readers own boats for hunting & fishing. • 50% own boats 16’ to 18’ and 33% own boats 12’ to 15’. • 40% own V-hull fishing boats.• 83% own outboard motors. • 50% own a single motor.
HUNTING• 70% have hunted for 30+ years. • Over 90% have hunted in the past year.
WHAT THEY HUNT• 95% hunt Big Game. • 94% Deer, 24% Elk, 25% Bear, 28% Feral Hogs. • 81% hunt Small Game , 71% Rabbits and Squirrels .• 86% hunt Birds, 66% Turkeys, 54% Upland Birds, 44% Waterfowl. • 55% hunt Predators & Varmints, 52% Coyotes.
TRAVEL• 55% hunt 20+ days and over 35% hunt 20+ days annually. • 30% have taken 1-3 overnight hunting trips; 23% have taken 4+ overnight
hunting trips in the last year. • Over 50% spent 10+ days on overnight hunting trips. • Spend an average of $1,600 on overnight hunting trips annually.
FIREARMS• 93% hunt with firearms. • 20+ days in recreation shooting annually. • Own 7.4 firearms: 88% shotguns, 82% rifles, 55% handguns.• On average, G&F readers use 250 rounds of ammo annually with 50%
shooting 200+ rounds. • G&F readers spend an average of $814 on firearms and an additional
$595 on ammo and accessories annually.
BOWHUNTING• 75% hunt with a bow or crossbow. • 75.4% own a vertical bow and will spend $450 on new bows, accessories
and gear in the next 12 months. • 45.6% own a crossbow and will spend $350 on new bows, accessories
and gear in the next 12 months.
HUNTING GEAR• Spend over $1,750 annually on hunting gear: hunting apparel & boots
($488), gear ($482), camping equipment ($504), trail cams & action cams ($314).
* Sources: MRI 2019 Doublebase used for Audience, M/F, Age, Most current subscriber studies from Accelara Publishing Research
Reader Snapshot
193,677
► ENGAGE WITH OUR GROWING ONLINE COMMUNITY THROUGH HIGHLY CUSTOMIZABLE PLANS.
Sources: Site Traffic and Gender skew based on Google Analytics data for the 12 months prior to July 2020. Age and Income demographics from Salesforce Audience Studio using audience profile data from Neustar and Eyeota, October 2019. E-Newsletter Subscribers from Exact Target for publications and What Counts for networks as of July 2020. Social Audience reflects Followers or Likes for OSG Social content on Facebook, Twitter, Instagram, and YouTube as of August 2020.
384,804MONTHLY UNIQUE WEBSITE VISITORS
7,412,633ANNUAL PAGE VIEWS
SOCIAL MEDIA FOLLOWERS269,819
E-NEWSLETTER SUBSCRIBERS
AVG. HHI $60K+: 60%
MALE: 86%
AVG. TIME SPENT: 2:33
AVG. PAGES PER SESSION: 1.4
TRAFFIC FROM MOBILE/TABLET: 72%
DEMOGRAPHICS & BEHAVIOR
Digital & Social
1. Two Page SpreadNon-Bleed: 14.5 x 9.5Bleed: 15.75 x 10.75Trim: 15.5 x 10.5Safety: 15 x 102. Two Page One-HalfHorizontalNon-Bleed: 14.5 x 4.75Bleed: 15.75 x 5.5Trim: 15.5 x 5.25Safety: 15 x 4.753. Full PageNon-Bleed: 6.75 x 9.5Bleed: 8 x 10.75Trim: 7.75 x 10.5Safety: 7.25 x 104. Two-Third VerticalNon-Bleed: 4.375 x 9.5Bleed: 5.25 x 10.75Trim: 5 x 10.5Safety: 4.5 x 105. Two-Third HorizontalNon-Bleed: 6.75 x 6.75Bleed: 8 x 7.125Trim: 7.75 x 6.875Safety: 7.25 x 6.3756. One-Half VerticalNon-Bleed: 4.375 x 7.25Bleed: 5.25 x 8Trim: 5 x 7.75Safety: 4.5 x 7.257. One-Half HorizontalNon-Bleed: 6.75 x 4.75Bleed: 8 x 5.5Trim: 7.75 x 5.25Safety: 7.25 x 4.75
8. One-Third VerticalNon-Bleed: 2.125 x 9.5Bleed: 2.875 x 10.75Trim: 2.625 x 10.5Safety: 2.125 x 109. One-Third SquareNon-Bleed: 4.375 x 4.75Bleed: 5.125 x 5.5Trim: 5 x 5.25Safety: 4.5 x 4.7510. One-Third HorizontalNon-Bleed: 6.75 x 3.375Bleed: 8 x 4.125Trim: 7.75 x 3.875Safety: 7.25 x 3.62511. One-Quarter VerticalNon-Bleed: 3.375 x 4.7512. One-Quarter HorizontalNon-Bleed: 4.375 x 3.62513. One-Sixth VerticalNon-Bleed: 2.125 x 4.7514. One-Sixth HorizontalNon-Bleed: 4.375 x 2.2515. One-Eighth HorizontalNon-Bleed: 4.375 x 1.516. One-Eighth PageNon-Bleed: 2.125 x 3.517. One-Twelfth PageNon-Bleed: 2.125 x 2.2518. One Inch BannerNon-Bleed: 6.75 x 119. Two Inch BannerNon-Bleed: 6.75 x 220. Eight Inch VerticalNon-Bleed: 2.125 x 8
21. Seven Inch VerticalNon-Bleed: 2.125 x 722. Six Inch VerticalNon-Bleed: 2.125 x 623. One Inch 2-ColumnNon-Bleed: 4.375 x 124. One Inch VerticalNon-Bleed: 2.125 x 1
• SWOP — standard proof, pulled from the supplied file, must be submitted with each 4-color ad.
• Non-Bleed — 1/2" inside trim. Non-bleed ads should have all elements within this measurement.
• Bleed — 1/8" outside the trim. Elements that “bleed” off trimmed page should extend at least 1/8" beyond trim.
• Trim — The edge of the page.• Safety — 1/4" inside of trim edge. All image and text not intended to
bleed should be within this measurement.
► TYPICAL ADVERTISING SIZES & MECHANICAL SPECIFICATIONSTrim Size: 7.75 w x 10.5 h
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2
3
8
9
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Magazine Requirements & Specs
► GENERAL PRODUCTION INFORMATIONSend all advertising materials and insert bluelines to:
Jody HowardProduction Manager - Game & Fish3330 Chastain Meadows Pkwy. NW, Suite 200Kennesaw, GA 30144-5881678-589-2021jody.howard@outdoorsg.com
Trim Size: 7¾-in. wide x 10½-in. high
Non-Bleed: 1/8-in. inside trim. Non-bleed ads should haveall elements within this measurement.
Bleed: 1/8-in. outside the trim. Elements that “bleed off”trimmed page should extend at least 1/8-in. beyond trim.
Trim: The edge of the page.
Safety: 1/4-in. inside of the trim edge on all four sides fora total 1/2-in. safety both vertically and horizontally. Allimage and text not intended to bleed should be within thismeasurement.
Please contact the production manager for specs, quantities,and delivery information for supplied inserts and cards.
Magazine Requirements & Specs
► ADVERTISING FILE REQUIREMENTS:OSG requires that ads be submitted in PDF/X-1a format.
Files must have:
• All fonts embedded.• Page geometry defined and consistent (trim, bleed, and
media/art boxes).• Correct color space for all elements (CMYK or grayscale).• Spot colors converted to CMYK.• Color and grayscale image resolution between 266 and 300
ppi at 100% placement.• Bitmap image resolution between 600 and 1200 ppi.• Total ink coverage should not exceed 300%.
► ADVERTISING FILE SUBMISSION:Outdoor Sportsman Group maintains an advertising materialsportal to support advertisers in the quick and easy electronicdelivery of digital ad files: osg.sendmyad.com
Once at the home page you can sign up as a new user or sign into your existing account. The ad portal will do a general check for correct ad size, font embedding, and image resolution per OSG’s general ad submission guidelines. Proofs supplied by the advertiser for color guidance will be forwarded to press.
► TERMS & CONDITIONS1. The publisher may reject any advertising for any reason at any time, even if previously acknowledged or accepted.
2. Cancellations or changes in advertising (including changes in insertion orders) will not be accepted by the publisher after the issue closing date.
3. Cancellations must be in writing, and none are considered accepted until confirmed in writing by the publisher.
4. Cancellation of a space contract by the advertiser or its agency will result in the forfeiture of position protection and/ or the contract rate, if any. The rate on past and subsequent insertions will be adjusted to conform to the actual space used at current rates.
5. The publisher shall not be liable for any delay or failure to print, publish or circulate all or any portion of any issue in which an advertisement accepted by the publisher is contained if such failure is due to acts of God, strikes, work stoppages, accidents, or other circumstances beyond the publisher’s control. The liability of publisher, if any, for any act, error, or omission for which it may be held responsible at law or in equity shall not exceed the cost of the advertising space affected by the error. In no event shall publisher be liable for any indirect, consequential, punitive, special, or incidental damages, including, but not limited to, lost incomeor profits.
6. Advertiser and agency represent and warrant that they are authorized to publish the entire contents and subject matter of any advertisement in any issue or edition and that publication will not violate any law or infringe upon any right of any party or result in any claims against publisher. In consideration of the publication of an advertisement, the advertiser and the agency, jointly and severally, will indemnify, defend and hold harmless KSE Sportsman Media, Inc. its affiliates officers, agents and employees against any and all losses and expenses (including legal fees) arising from or relating to (a) a breach or misrepresentation of the foregoing representations and warranties, and/or (b) the publication or contents of the advertisement including, without limitation, claims or suits for defamation, libel, misappropriation, privacy or publicity rights, copyright or trademark infringement, plagiarism, and from any and all similar claims now known or hereafter devised or created.
7. No conditions, printed or otherwise, appearing on the contract, order, or copy instructions that conflict with the publisher’s policies or the terms and conditions stated herein will be binding on the publisher and to the extent inconsistent with the terms herein, these terms and conditions shall govern and supersede any such conditions.
8. The publisher has the continuing right to adjust its rate schedule and will regard the failure of an order to correspond to the rate schedule as a clerical error and will, without further communication, invoice the advertiser based on rates in effect at that time.
9. The publisher will hold the advertiser and/or its advertising agency jointly and severally liable for such monies as are due and payable to the publisher. Please be advised that there is no “sequential liability” to the publisher. Payment is due upon receipt of invoice. All payments must be in United States currency. Advertiser and/or its advertising agency are jointly and severally liable for all costs, fees and expenses (including attorney or collection agency fees) incurred in connection with the collection of all monies due.
10. The forwarding of an order is construed as an acceptance of all the publisher’s rates and conditions in effect at that time.
11. This agreement shall be governed by and construed in accordance with the laws of the State of Colorado without regard to conflict of laws provisions. Any action or proceeding arising out of or relating to this agreement or publisher’s publication of the advertising shall be brought in the courts of record in the State of Colorado.
2021 Terms & Conditions