Post on 14-Oct-2020
2014 Nordic Partner Day
Qlik Sense
Positioning & Messaging
Tobias Hoff
Product Marketing
Filling the Accessibility Gap
Business
Intelligence Spreadsheets
BI for
Business Users
• Few specialists
• Slow turnaround times
• IT-driven
• Data manipulation
• Millions of users
• Self-service
• Intuitive analysis
• In-Memory
• Associative engine
• Business driven
• Self-Service
High growth BI Market
Filling the Accessibility Gap
Business
Intelligence Spreadsheets
BI for
Business Users
Self-Service
Visualization
• True self-service analytics
• Device independent design
• Smart visualizations
• Storytelling, collaboration
• IT and business friendly
governance
Built on the same patented
Associative Data Indexing Engine
Broadening the offering
• Few specialists
• Slow turnaround times
• IT-driven
• Data manipulation
• Millions of users
• Self-service
Qlik Products
• Proven, market leading data
discovery platform
• Used to develop and deploy rich
guided analytics applications for
exploration and discovery
• Next-generation self-service
data visualization application
• Empowers everyone to create
and explore flexible, interactive
visualizations using their
intuition
Associative Data Indexing
Enables users to naturally follow their intuition and explore data relationships across many
sources that would be hidden in hierarchical or query-based approaches.
®
Guided Analytics
Applications Self-Service Visualization
Self Service Visual Discovery BI Apps
High Growth Market Existing BI Market
Personal Ad-Hoc
Discovery &
Exploration
Rapid
Visualizations
for Sharing
Mobile Governed Operational
Analytics
Market Landscape
Use Cases
QlikView
Customer example:
KPI / Dashboards /
Guided / framed type
of solution
Qlik Sense
Example: Ad-hoc Local
Market Analysis
with no common
standards....
Still a huge need
Self Service Visual Discovery BI Apps
High Growth Market Existing BI Market
Personal Ad-Hoc
Discovery &
Exploration
Rapid
Visualizations
for Sharing
Mobile Governed Operational
Analytics
Market Landscape
Use Cases
QlikView
Customer example:
KPI / Dashboards /
Guided type of
application
Qlik Sense
Example: Ad-hoc Local
Market Analysis
with no common
standards....
Still a huge need
Qlik Sense
New Product?
Interesting....
Mobile – wow... Setting our
mobile strategy...
Qlik Product Family
Use Case Qlik
Sense QlikView
11
Ad-hoc personal visualization
Rapid visualization and sharing
Mobile discovery & exploration
Governed data discovery
Structured IT managed dashboards
Distributed field apps
Guided analytics
Qlik Sense Desktop
• 5 minutes to discovery
• Installed Windows client
• Multi data source
• Free for personal and
business use
• QVF sharing
Qlik Sense Product Offerings
Qlik Sense
• On premise and private cloud
• Security
• API and integration
• Server side development
• Libraries
• Mobile creation
• Auto data reloading
• More…
Qlik Cloud
• Simple sharing of analysis
• Lead generation opportunity
• Platform for additional cloud
offerings in the future
Individuals Organisations
Governed
Data Discovery
& Self-Service Viz.
Cloud
Groups
Adoption Path
• Data Loading – NO Scripting
• Drag-Drop Visualization Creation
• Beautiful User Interface, mapping
• Creating & Sharing Insights in Seconds
Neutralize the Competition
QlikView & Qlik Sense Together?
• Accounts can leverage common data models.
• Users can leverage common approach to associative data indexing.
• Both are enterprise-ready.
• Businesses can accelerate wide-spread adoption of analytical
capabilities!
YES
Same expression logic
Same data logic
Same engine technology
Qlik Data Layer
Expressions
Model
Engine
UI
Library
Expressions
Model
Engine
UI
Example Coexistence Scenario
Sales &
Marketing
Centrally managed
governed data layer
Different Solutions by Function/Role
Apps leverage
managed data and
potentially other data
HR
Finance
Sales &
Marketing
HR
Finance
Will Qlik Sense Be Compelling at Version 1?
• Easier – Self-service without SQL
• Smarter – Smart Search + Smart Visualizations
• More Accessible – Responsive mobile design
• More Reliable – Governed data model through libraries
• More Flexible – Associative data indexing
YES
Qlik Products
• Proven, market leading data
discovery platform
• Used to develop and deploy rich
guided analytics applications for
exploration and discovery
• Next-generation self-service
data visualization application
• Empowers everyone to create
and explore flexible, interactive
visualizations using their
intuition
Associative Data Indexing
Enables users to naturally follow their intuition and explore data relationships across many
sources that would be hidden in hierarchical or query-based approaches.
®
Guided Analytics
Applications Self-Service Visualization
QlikView 11 Service Releases
Qlik Sense Feature Releases
Qlik Roadmap
GA
Sep 2014
Feb 2015 Jun 2015 Sep 2015
2H 2015
QlikView 12
Desktop GA
Jul 2014
QlikView Roadmap
• Commitment to QlikView – QlikView 12
– QIX (Qlik Index Engine): R&D investments benefit both products
– Faster calculations
• Focus on improving existing functionality
• Extend to new environments
– Prepare for new OS and Browser versions
– Handle new devices and form factors
• New connectors
• Continued stability and scalability investment
Qlik Sense Roadmap
2H15+ 1H15
• Self-service visualization
& analysis
• Data storytelling – convey your
data in presentations
• Smart search – improved analysis
efficiency
• Responsive design – develop
once, run anywhere
• Direct Discovery – connect to Big
Data sources
• Governance with published Apps
• Industry standard APIs for easy
integration and extensibility
• Enterprise & deployment
management
• Smart Analytics – more
predictive and extensible
• Cloud services – continued
investments to platform
• Governed Load – improved
governance and traceability
• Smart Load II – visual modeling
• Offline clients / mobile
• Continued investments to enable
Social communities
• Visual data exploration
• Analysis Enhancements – better
analysis capabilities
• Distributed Deployments –
connected servers anywhere
• Smart Load I – easier loading and
data profiling
–Connectors
• Continued Investments:
–Data storytelling
–Visualizations
–Collaboration – to share your
insights
–Data security – better
manageability
GA
Thank You