2013 Jan/Feb Invigorate Plan

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2013 Jan/Feb Invigorate Plan . Spot TV Markets : Baltimore, Charlotte , Chicago, Cleveland, Columbus, Detroit, Indianapolis, Jacksonville, Kansas City, Milwaukee, Minneapolis, New York, St. Louis and Tampa On-Air Weeks: 1/21, 1/28, 2/4, 2/11, 3/4, 3/11 - PowerPoint PPT Presentation

Transcript of 2013 Jan/Feb Invigorate Plan

National Radio Markets: East of RockiesOn-Air Weeks: 1/21, 1/28, 2/4, 2/1, 3/4, 3/11Day parts: AMD, PMD, Midday, Weekend and Live SportsHighlights:

• Includes Super Bowl, NCAA and NBA games

Spot TV Markets: Baltimore, Charlotte, Chicago, Cleveland, Columbus, Detroit, Indianapolis, Jacksonville, Kansas City, Milwaukee, Minneapolis, New York, St. Louis and Tampa On-Air Weeks: 1/21, 1/28, 2/4, 2/11, 3/4, 3/11Day parts: Prime, Early News, Early Morning, Prime Access, Late News and Early Fringe Highlights:

• Coverage in sports-related programs to capture audience during key passion points

• NFL games (Baltimore, Cleveland, Indianapolis and Charlotte), NFL Pro Bowl (NY, Tampa, Cleveland and Charlotte) and NFL Senior Bowl (Baltimore)

• NBA (Tampa, Cleveland and Chicago)• NCAA (Detroit and Charlotte) and Big Ten football

games (Various)• Placements in high-profile prime for increased TV exposure:

American Idol, Grammy Awards, Sag Awards, the Big Bang Theory, Person of Interest, NCIS, Criminal Minds, Elementary and more.

2013 Jan/Feb Invigorate Plan

Search Advertising Markets: East of RockiesOn-Air Weeks: 1/1 – 3/31Highlights:

• National support for Invigorate product, driving to Fuels information and the station finder