2012 SaaS Integration SurveyKey Findings | Report Demographics | Question

Responses

A number of studies indicate

that integration is a major

obstacle in the deployment

of Software-as-a-Service

(SaaS), but none have

examined the integration

problem from the perspective

of the SaaS provider.

For the second year in a

row, MuleSoft teamed up

with THINKstrategies to

quantify the impact SaaS

integration has on the

SaaS provider. These are

the results.

2012 SaaS Integration Survey Key Findings

SaaS Integration is now an Executive level concern

5

Which of the following best characterizes your company's attitude towards SaaS integration?

Connectivity is extremely important to winning new customers

6

How important is the ability to integrate with other systems in winning new customers?

Integration is the most time consuming part of implementation

7

How time-consuming are these common elements of customer implementation?

Ecosystem strategies are still in their infancy

8

What characteristics best describe your ecosystem? Check all that apply

Growing dissatisfaction with existing integration tools

9

Are you completely satisfied with existing SaaS integration solutions? 

Survey Respondent Demographics

10

2012 SaaS Integration Survey

11

How many employees work at your company?

2012 SaaS Integration Survey

12

Does your business primarily sell to other businesses (b2b) or consumers (b2c)?

2012 SaaS Integration Survey

13

What best describes the function of your application?

2012 SaaS Integration Survey

14

What is your job function?

2012 SaaS Integration Survey

15

What best describes your role?

Additional Survey Responses

16

2012 SaaS Integration Survey

17

Approximately what portion of your customers require some form of integration between your application and other systems?

2012 SaaS Integration Survey

18

Which of the following best characterizes your company's attitude towards SaaS integration?

2012 SaaS Integration Survey

19

How important is the ability to integrate with other systems in winning new customers?

2012 SaaS Integration Survey

20

How common are the following sales hurdles in your sales conversations?

2012 SaaS Integration Survey

21

What are some key reasons that customers don't renew their subscriptions?

2012 SaaS Integration Survey

22

How time consuming are these common elements of customer implementation?

2012 SaaS Integration Survey

23

What are common sources of services/support complaints?

2012 SaaS Integration Survey

24

What characteristics best describe your ecosystem? Check all that apply

2012 SaaS Integration Survey

25

How do you develop integrations in your ecosystem? Check all that apply

2012 SaaS Integration Survey

26

What are the top 3- 5 applications or systems your customers need to connect to?

Billing

Payroll

ERPCRM

Databases

In-House Apps

2012 SaaS Integration Survey

27

How do you monitor and manage your ecosystem? Check all that apply

All contents Copyright © 2013, MuleSoft Inc.

Recommendations for SaaS Executives

All contents Copyright © 2013, MuleSoft Inc.

Define Your Customer Integration

Requirements

Outline The Market Opportunity

Engage With an Integration Expert

1 2 3

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