Post on 22-Jan-2015
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Mikko Lin, Asia Pacific Hub ,ICMCI 1
How to Promote CMC Program via BMCA existing Strengths & Resources
2013-04-27
Presenter: Dr. Mikko Lin Secretary General of BMCA
CMC, IMC Chinese Taipei/Taiwan Associate Professor
-Strategic Management in Branding
Business Management Consultants Association
BMCA, ROC/Taiwan
BMCA
Mikko Lin, Asia Pacific Hub ,ICMCI 2
How to Promote CMC Program via
BMCA existing Strengths & Resources
BMCA-Business Management Consultants Association,
Chinese Taipei/Taiwan
BMCA BMCA established sine 1987 & entering the 26th years,
acting as the Platform for Individual & Group Consultants.
BMCA
Mikko Lin, Asia Pacific Hub ,ICMCI 3
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
BMCA accepts Government Assignment
to hold Business Management Consultant Training Course since
year 1991, it was held Once per year,
we are now entering 22nd term of this program.
Mikko Lin, Asia Pacific Hub ,ICMCI 4
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
“Business Management Consultant Training Course”
The purpose of this training program is
to train the Experienced Management Talents
may act as the Capable Consultants,
also contribute their Consulting Expertise
to the SMEs in Taiwan.
Mikko Lin, Asia Pacific Hub ,ICMCI 5
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
The yearly Consultant Training Course total 243 hours
normally to be break-down to 2 Stages:
1st Stage:
Management Consultant Course 120 hrs.
2nd Stage/Advanced Stage:
Managing Leadership Consultant Course 123 hrs.
Mikko Lin, Asia Pacific Hub ,ICMCI 6
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
The yearly Consultant Training Course normally to be break-down to 2 Stages:
1st Stage: Management Consultant Course 120 hrs.
There are 4 major modules to be conducted:
Module 1. Marketing & Strategy Management Module.
Module 2. Accounting/Finance & Performance Management Module.
Module 3. Innovative R&D & Human Resources Management Module.
Module 4. Business Capability & Guiding Skills Management Module.
Mikko Lin, Asia Pacific Hub ,ICMCI 7
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
The yearly Consultant Training Course normally to be break-down to 2 Stages:
2nd Stage/Advanced Stage: Managing -Leadership Consultant Course 123 hrs.
Effective 2013- Advanced Stage Course based on Branding Perspective:
Module 1. Branding Establishment Management Module.
Module 2. Branding Strategy Management Module.
Module 3. Distribution Channels & Internationalization
Management Module.
Module 4. Branding Value Creation Management Module.
Mikko Lin, Asia Pacific Hub ,ICMCI 8
How to Promote CMC Program via BMCA existing Strengths & Resources
There are 3 times for 2 Full Day with One Night
Corporate Visiting , Diagnosis Discussion, Improvement Plan via Group Presentation Course,
from it, Trainees really Experience & Impress how to
utilize their Eyes/Ears/Mind Insight & Acumen on the Case Discussion , Improvement Suggestion,
Case Presentation to Up-lift their Consulting Capability.
BMCA
Mikko Lin, Asia Pacific Hub ,ICMCI 9
Scenario of Case Study & Discussion
BMCA
0
Mikko Lin, Asia Pacific Hub ,ICMCI 10
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
We also arrange & invite two International Experts
per year acting as the Teaching Trainer ,
hand over to the Trainees
the State-of-the-Art Consulting & Management Knowledge
to build-up their
Advanced International Practice & Knowledge.
Mikko Lin, Asia Pacific Hub ,ICMCI 11
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
Through such a Strict Course Training,
The Quality & Level of Management Consultant Course
is actually Superior to the University MBA/EMBA Course.
The Trainees getting more & more confident that
BMCA = The Quality Guarantee in Training Course.
Mikko Lin, Asia Pacific Hub ,ICMCI 12
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
We put CMC, ICMCI Certification
on the Top of BMCA’s Learning Map.
Most of CMC-Taiwan created via our Business
Management Consultants Course.
67 persons passed and
become the Certified Management Consultants
We expect there will have more Qualified CMC born
& created in the year 2013.
Mikko Lin, Asia Pacific Hub ,ICMCI 13
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
CMC-Taiwan Certification Contents in 2013 are stated as below:
Step 1. Complete the detailed & full
Application Contents/Procedure.
We proceed CMC-Taiwan Application
according to the Working Practice of ICMCI Practice.
Mikko Lin, Asia Pacific Hub ,ICMCI 14
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
Step 2. Complete the following Courses:
- ”How to apply for CMC Course”.
- “Consultant Business Ethics “、
-”Professional Skills including
Management Strategy/Branding/IT 3 Courses
-”Business Acumen Course”.
- “Briefing/Presentation Skills Course”.
- Paper Test.
- Trainee’s Case Presentation &
Actual Q&A Oral Defense.
Step 3. Formal Announcement & Case Assignment.
Mikko Lin, Asia Pacific Hub ,ICMCI 15
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
Step 3. Trainee’s Case Presentation &
Actual Q&A Oral Defense.
Step 4. Formal Announcement &
Case Assignment.
We provide Certified each CMC per Case for their
Consulting Diagnosis & Guidance.
Mikko Lin, Asia Pacific Hub ,ICMCI 16
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
Our New &Advanced effort will aim at University 、
Business School Professors.
We’ll design the Specific Project to assist them
acquiring CMC Certification.
Mikko Lin, Asia Pacific Hub ,ICMCI 17
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
We are now to put our BMCA’s Strengths as well as
Resources on the matter of CMC Promotion both in
Business Management Sectors & Academic Fields,
Enhance the Consultant Level Up-Grading.
Welcome all of us may Collaborate and Work Together
to initiate the Light House ahead us.
Mikko Lin, Asia Pacific Hub ,ICMCI 18
How to Promote CMC Program via BMCA existing Strengths & Resources
BMCA
Thank You for your join Together.
Presenter :
Mikko Lin
Secretary General of BMCA
IMC Chinese Taipei/Taiwan.