10 reasons why small/medium businesses should be on #SocialMedia
By:David Uribe
Global VP/CD Asylum MarketingMiami Ad School Professor @david_digital
The social media revolution passed and now we’re on the data revolution.
And small/medium businesses should be taking advantage of it
Is Social Media only for big/known brands?
How do I measure return of investment?
Can I drive people to my store/business?
10 real reasons why you should be doing social media marketing
1. Know your competitors, direct and indirect.Listen, learn and try it out!
2. Learn about your business You’ll see that is not what it is on the real world.
3. Expand in time and space. Your reach on the offline world is limited - not on social media.
4. Reach tribes - Not targetsTarget your content by interests and demand.
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5. Take your learnings to the storeData driven ideas.
6. Spend as much as you canLimited budget - unlimited results.
7. Find and engage with influencersGet people to help you reaching more people.
8. Broadcast your capabilities on a daily basisReal time and constant reach.
9. Live pulse of your business - segment
10. MetricsQuantifiable success
Remember that doing social media is not sharing pictures as you go…There’s science and factors that determine success or failure.
Asylum Social - Global expertiseFor small and medium businesses
www.asylumsocial.comwww.asylummarketing.com
Thanks!